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Promote, Profit, Publish

Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up.Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book. The truth…. If you’re only about the money honey you’re in the wrong place. Platform building works, every time, because you pride yourself on authenticity. You build a social, global platform that is a transmutation of your soul and message. Your audience needs to experience a level of trust in you that is staggering (and rare) in today’s saturated, over-promising/under-delivering digital age. You can’t afford to blend in. Why do it backward and end up with an inventory of books in your basement and a negative balance in your account? Here’s what many publishing companies say vs. what they actually mean; “Become a best-selling author! (For like, a minute)… “Make money from your book! (But remember, you can’t keep it)…”Make your author dreams come true! (ish…) You want to make a difference and an income. This is how you do it. As an authority on your topic, you’ll be positioned as a sought-after speaker and trusted teacher. Fans will find you, follow you and wait for you to offer them something. And you’ll have it ready to go. The result….. You’ve done it. They know you. They love you. The time has come to give the people what they want- your book! Most publishing and book marketing companies take more than they give. Period. Sadly, by the time the powers that be are done divvying up the profits from your life’s work, you’re left with a negative ROI and a strong temptation to throw in the towel. Not here, that’s why we created this podcast. We care about a little thing called “the ripple effect.” Your success leads to the successful transformations of other people. And that circles back around to work you can take pride in. So, we’ve figured out the formula that establishes you as a world authority, helps you release a best-selling book and does it at a fraction of the cost of other houses so that you actually get to keep most of the money you make. And then you rave about us to your friends. You win, we win, your audience wins. The crowd goes wild. The world is a better place. Join bestselling author, platform building expert, and publishing company owner, Juliet Clark to learn the ins and outs of how to build a platform that serves you and your audience while making the world a better place!

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YouTube Vs. Traditional Podcasting: Which Path Will You Choose?
11 March 2025
YouTube Vs. Traditional Podcasting: Which Path Will You Choose?

The lines between traditional podcasting and video-sharing platforms are blurring. Some podcasts now have videos, and many podcasters also publish their content to YouTube. Where should you focus your content creation? Tom Hazzard, CTO of Podetize (Brandcasters, Inc.), and Juliet Clark delve into the current digital landscape to answer this question. Together, they explore the pros and cons of traditional podcasting and YouTube when it comes to distribution, monetization, and audience growth. Tom also explains why a multi-platform strategy is essential in maximizing your reach and impact in today’s ever-evolving digital world.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

42 min
Inbox Inspiration: How Mitzi Turned Family Texts Into A Feel-Good Empire
4 March 2025
Inbox Inspiration: How Mitzi Turned Family Texts Into A Feel-Good Empire

Daily text messages filled with affirmations and motivation offer an uplifting start to the day. Join Juliet Clark as she chats with Mindset Specialist Mitzi Campbell, the mastermind behind Your Positive Moment, a daily dose of inspirational text delivered right to your phone. Mitzi reveals the science behind the power of affirmations and how they can reshape your mindset and fuel personal growth. She also delves into her Blessons Podcast, exploring how life experiences shape personal evolution, and her vision for empowering individuals to transform their lives and make the world a better place.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

23 min
The Art of Connectedness: Lessons in Leadership and Relationships with Herb "Flight Time" Lang
25 February 2025
The Art of Connectedness: Lessons in Leadership and Relationships with Herb "Flight Time" Lang

Herb Lang, a former Harlem Globetrotter and motivational speaker, joins Juliet Clark to dive into the Art of Connectedness and why kindness is the key to creating meaningful relationships. From inspiring stories of his travels around the world to practical tips on building genuine connections, “Flight Time” shares his journey of turning life experiences into lessons on compassion and growth. He underlines the huge power of small acts of kindness and how they create a lasting impact in today’s fast-paced world. Whether you are a business leader, athlete, or someone seeking a deeper sense of purpose, this episode offers valuable insights that will certainly motivate and empower.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

28 min
Learn The Art Of Enrollment Through Storytelling
18 February 2025
Learn The Art Of Enrollment Through Storytelling

Stories sell. Details don’t. A key to successful enrollment calls is mastering the art of enrollment through storytelling. When you focus on details like session frequency, session duration, or program costs, potential clients may lose interest. Their left brain takes over, replacing the possibilities of what they can achieve with active problem-solving and concerns about affordability.By engaging the right brain with stories, you help potential clients relax and see themselves in the scenario. Stories create a sense of possibility, showing them that if coaching worked for others, it can work for them too. However, you must craft and share compelling stories that clients can envision themselves stepping into.In this 60-minute class, you’ll develop your own story to enhance success in your connection calls.Participants will:●       Leave with a roadmap for engaging potential clients.●       Be equipped with what to say, how to propose, and how to serve authentically.●       Understand the difference between selling and serving.●       Learn to stand in their professional self, not their social self. Take a look at Gretchen‘s Stairway to Six Program: From Client Enrollment to Close - Build Your Six Figure Sales Strategy Start to Finish.  Join Gretchen‘s Coaching for Coaches Facebook Group. If you would like to connect and go deeper into what we have talked today, please email Gretchen at Coach@gretchenhydo.com.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

41 min
The Chronically Healthy Author Platform
11 February 2025
The Chronically Healthy Author Platform

Chronic health issues can feel overwhelming, but they don’t have to define your life. Host Juliet Clark welcomes Andrew Nam, co-founder of Chronically Healthy Life, to discuss how he transformed his health after a life-altering accident. Andy dives into the power of functional nutrition, biohacking, and reducing toxins to repair the body and live a thriving, vibrant life. From practical tips to inspiring insights, this episode is packed with tools to help you take control of your health and unlock your potential for longevity and vitality. Whether you're seeking better energy, reduced inflammation, or a deeper understanding of holistic healing, this conversation offers something for everyone.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

25 min
iCubed For Couples: Greg Stewart Revolutionary Approach To Relationship Communication
4 February 2025
iCubed For Couples: Greg Stewart Revolutionary Approach To Relationship Communication

Are you ready to transform your relationships with the most important people in your life? Join Juliet Clark as she sits down with author and counselor Greg Stewart who explores his latest book, I3 For Couples. Greg unpacks the core concepts of his iCubed framework – Information, Interpretation, and Intensity – and shows how couples can use it to improve communication, resolve conflict, and deepen connections. He also breaks down practical tools like the HWR grid and the Stop-and-Schedule technique to navigate different challenges well and build a more fulfilling partnership.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

27 min
Plot Twists And Coffee: A Sassy Guide To Book Development
28 January 2025
Plot Twists And Coffee: A Sassy Guide To Book Development

Join us for an engaging discussion that will take you from the first spark of an idea to a published book. Whether you're just starting out or getting ready for your next release, this panel will provide you with practical knowledge and inspiration to elevate your writing. We'll explore:●  Crafting Your Narrative●  The Revision Process●  Understanding Your Audience●  Navigating the Publishing Process● Transform Your Literary Spark into a Bestseller Blaze: Let’s Get Writing So get ready for a deep dive into the world of book publishing. Let our expert panel—Ally Berthiaume, Kristy Johnson, and Jessica Andersen—guide you!Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

58 min
‘Why?' To 'Why Not?': Sandy Duarte's Cancer Journey
21 January 2025
‘Why?' To 'Why Not?': Sandy Duarte's Cancer Journey

A cancer diagnosis changes everything, but how do you transform fear into resilience? Host Juliet Clark welcomes Sandy Duarte, a stage four cancer survivor, to share her powerful cancer journey and the lessons it taught her about self-talk, acceptance, and healing. Sandy reveals how embracing a "Why Not?" mindset helped her navigate the absurdity of cancer and find strength in the face of uncertainty. Her story is a testament to the human spirit’s ability to overcome even the darkest challenges with hope and purpose. Whether you're seeking inspiration or looking to understand the power of mindset, this conversation offers something truly meaningful.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

25 min
Beyond The Headlines: Understanding The Shifts In Media Consumption
14 January 2025
Beyond The Headlines: Understanding The Shifts In Media Consumption

How we consume media is changing faster than ever, and podcasts are leading the way. Host Juliet Clark and seasoned media expert Tracy Hazzard explore the shift from traditional media to podcasting, highlighting how it’s reshaping media consumption and engagement. They discuss the challenges of algorithms, censorship, and declining trust in mainstream outlets, while revealing why podcasts offer a unique, authentic platform for creators and audiences alike. If you’re curious about how to adapt to the evolving media landscape, this episode has the insights you need. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

32 min
Branding Secrets Unveiled
7 January 2025
Branding Secrets Unveiled

First, let’s address the elephant in the room. You’ve got a brand. Brand identity. Brand aesthetics. Brand story. Copy. Messaging. Logo. It’s a common cause of “Holy crap how will I ever figure all of this out” syndrome. These words are regularly thrown around the Facebook groups and the masterminds and you can probably find a separate service and separate expert for every single one of them. But make no mistake: your brand identity, your messaging, your story are all tied tightly together. They are all ingredients to your money recipe. And the most important point to remember is that they should all begin by being an extension of YOU. Have you ever wondered how the biggest brands in the world captivate the attention of their ideal customers and create raving fans? Small business owners often make the mistake of thinking they are "just a business" when they are in fact a BRAND. We are living in a content driven and personality-based culture so if you aren't thinking like a brand, you're leaving money on the table. If you are a small business owner looking to up your game, learn the secrets behind the success of the world's biggest brands. Discover how you can leverage their proven strategies to create a powerful brand identity without the hefty price tag.Big brands have invested millions into research and testing, fine-tuning their approaches to influence consumer behavior effectively. In this training with Gina Hussar, you'll learn how to adapt these insights for your business, gaining a competitive edge in your market.We’ll explore the key branding conventions that create an arc of desire, a technique used by top companies to make their products irresistible. You'll understand how to trigger specific actions from your customers, guiding them through a seamless journey from awareness to loyalty. Our training will cover:The Psychology of Branding: Learn how colors, logos, and taglines can evoke emotions and drive consumer decisions.Storytelling Techniques: Discover how big brands craft compelling narratives that resonate with their audience and how you can do the same.Consistency in Messaging: Understand the importance of a unified brand voice across all platforms and how it builds trust and recognition.Consumer Behavior Insights: Gain insights into what drives consumer choices and how you can tap into these triggers.Mistakes to avoid- How to NOT make a Bud-Light-sized mistake that costs you millions of dollars in potential revenueDon't miss this opportunity to transform your small business with the same strategies used by industry giants. Branding is the secret sauce to standing out in a crowded market, attracting your ideal clients, and setting yourself up for rapid and predictable growth.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

51 min
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