Each week, award-winning graphic designer Alex Center and co-host Kevin Batory discuss branding, design, pop culture, and more. New episodes drop every Wednesday.
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August 12, 202655 min
ALLAN GOOD FUN
Alex and Kevin are live from Brooklyn with a solo episode! The two tan dudes talk about the Allan Peters A$AP Rocky debacle, Hall Pass, Wemby’s new logo, The Cleveland Sirens Identity, Pepsi trying to troll Coke over their rebrand, Buc-ee's suing everyone, and more!
August 5, 20261 hr 0 min
The Ragged Edges of What’s Possible: with Max Ottignon
This week we are so fired up to have Max Ottignon on the show! Max is the co-founder of Ragged Edge, a London-based branding agency building brands globally since 2007. Max created Ragged Edge to do the most impactful work. Not the most work. When they commit, they go all-in. They’ve worked for brands like Wise, Granola, Monzo, Zoe, Papier, Mindful Chef, and Grey Goose to redefine their industries. Ragged Edge pushes the boundaries to make work that demands attention and stands out. Max is a fountain of knowledge and insight. He is one of the most profound minds in the industry, and we had a great conversation with him. Enjoy!
July 29, 202654 min
Cool Sh*t: with Cole Poska aka Spaceboy Cole
Cole Poska, aka @spaceboycole, makes cool shit. He is a Partner and Creative Director at Beyond Studios, and the man behind the viral series Cool Sh*t, where he reimagines what brand merchandise can be by creating bold, culture-driven concepts for both legacy brands to internet favorites. The series has evolved from personal experiments into real-world collaborations, leading to actual projects with Tubi, T-Mobile, BuzzBallz, Welch's, and more. Cole’s energy is positively relentless. He is clever, sharp, and prolific, a true lightning rod for ideas. We had a great time chopping it up with him; he’s a fantastic hang! Enjoy!
July 15, 202637 min
BOOT&TY
Alex and Kevin break it down classic Front and Center style. They talk about the Jay Z concert, the World Cup, Ali-G at Wimbledon, Taylor and Travis’ wedding, Chet Hanks x Julie, the Pirate’s Booty rebrand, Pringles buns, the SpaceXAI logo, and more!
July 8, 20261 hr 45 min
Pentagram Ain’t Nuthing ta F’ Wit: with Emily Oberman
We got Emily Oberman on the program! She is a Partner at Pentagram and perhaps best known for her work in the entertainment industry. Emily has designed the titles for Saturday Night Live for the past 27 years—one of many long-standing relationships with iconic entertainment brands like NBC, Warner Bros, Warner Music Group, DC, and Amazon Prime Video. Her work goes beyond brand identity to touch many of the shows and movies that have become part of the fabric of our culture, including The Tonight Show, the Harry Potter Wizarding World and Fantastic Beasts franchises, Ready Player One, and Justice League. More recently, her work has been featured in critically acclaimed Netflix series like Cheer and Last Chance U.Since joining Pentagram in 2012, Emily’s work has spanned a wide array of industries, from expanding further into entertainment (Kevin Hart’s production company Hartbeat and the Russo brothers’ AGBO) to motion graphics (nine years of campaigns for the Film Independent Spirit Awards) to restaurants and hospitality (the Michelin-starred Cote Korean Steak House) to culture and non-profit (social justice organization Dream.org) to health and wellness (the menopause care startup Phenology) to products and retail (the rebrand of American Girl). Her work has even ventured beyond Earth with the space flight company Virgin Galactic.Emily is the best, she is talented, humble, and down to earth. We are honored to have her as our guest on the program, and lucky to call her our new friend! Enjoy the show!
July 1, 202650 min
RESPECT THE SPECS
Alex and Kevin are back from Cannes (a studio offsite to Upstate), and Kevin is reminded that he won 2 Lions several years ago, lol. They go on to talk about Philly Poopgate, the Knicks Parade and the great trash can heist, Ben Stiller’s arms, World Cup Fever, the Messi Statue, more FIFA-mandated logo cover-ups, Rick Ruben x Polymarket, the new Meta Glasses, Specs, and more!
June 17, 202651 min
WORLD CHAMPS!
Alex is back. The Knicks are World Champions! The World Cup is here, and so are many people from all over the world discovering American delicacies like BBQ, Costco, and complimentary chips and salsa. Zorhan was at the finals and the World Cup, and had time to drop the hottest RFP for NYC Groceries, with all of New York’s best studios chomping at the bit for the job. Coke launches collectible World Cup cans. Coors launches a super tallboy (not filled with beer, yet). Stadiums debrand at FIFA's request. JKR rebrands KFC. Tom Brady launches Good Nut. This and more right from the epicenter of it all, NYC!
June 3, 20261 hr 8 min
FREAKISHLY STURDY STOCK: with Thomas Pokorn
Thomas Pokorn is an Austrian-born Creative Strategist and Copywriter. He specializes in creative concepts and verbal identity for branding and advertising, always finding ways to express distinct personalities and connect with audiences through narrative. He’s worked with brands including Google, Red Bull, New Balance, Dove, Porsche, Herman Miller, Unilever, Pernod Ricard, Coinbase, and many more. Thomas worked with us on AYOH!, Quip, and a few other brands that are yet to launch. Thomas Pokorn is a beast. Prolific, thoughtful, funny, efficient, giant, quick wit it, lightning rod for ideas; are just a few words I could say to describe the man with whom we’ve had the pleasure of working many times over now. He’s simply the best.In this casual conversation, we learn about Thomas’ background and how he got into copywriting and strategy through his journalism studies. He tells us where he finds all of his words. (you’ll never guess where) We endure some technical difficulties, riff, and talk about Batman before we discuss Thomas’ ethos and approach to work. It’s a freaking weird, funny, and unpredictable ride. Enjoy!
May 27, 202651 min
KNICKS FOR CLICKS
Alex and Kevin are back in the studio to talk about the hottest topics in design and branding (the New York Knicks). We circle back many times on the Knicks, as Alex is very excited (AS HE SHOULD BE!) about his favorite team advancing to the finals for the first time this millennium! Alex recaps his time in London, judging the D&AD awards before going into Iceman, Travis Kelce and Taylor Swift, The Enhanced Games, David’s Tinned Fish and Ice Cream, Spotify’s disco ball ‘blunder’, Threads’ new logo, Bush’s summer beans, and more!
May 13, 20261 hr 41 min
The Nostalgia Plug: with Jason Liebig
Today, we welcome Jason Liebig to the show! Jason is a brand historian, packaging archivist, and former marketing exec at DC Comics and Warner Bros, and story exec at Marvel. He’s the founder of CollectingCandy.com, an insane archive of vintage candy and snack packaging, which has led him to serve as the behind-the-scenes consultant for shows like Stranger Things, Mad Men, The Queen’s Gambit, and The Goldbergs, making sure every prop is era-perfect. You may have seen him on the History Channel on The Food That Built America and The Mega-Brands That Built America, and now on Hazardous History alongside Henry Winkler. Jason tells us his origin story, how he started his collection, and how it grew from a hobby into a profession. He also brought a ton of items from his archive to show and tell. Jason’s enthusiasm for brands is second to none; he’s a one-of-a-kind guy and an encyclopedia of knowledge. We truly could have talked for another 3 hours, if not more! Do yourself a favor and check out his archive; it’ll make you very happy. Enjoy!LinksFLICKR: https://www.flickr.com/photos/jasonliebigstuff/ INSTAGRAM: https://www.instagram.com/collectingcandy/ HIS WEBSITE: http://collectingcandy.com/wordpress/
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