Episode 50 - From Brain Health to Shopping Carts: How Dairy Marketing Reaches Today's Families
How does dairy checkoff turn nutrition science into consumer action? In this episode of the Your Dairy Checkoff Podcast, Scott Wallin sits down with Aris Georgiadis to discuss the consumer marketing strategies helping build trust and grow dairy sales. From the First 1,000 Days initiative and partnerships with trusted parenting resources to retail programs like We Are Family and the Dairy Does More platform, learn how dairy checkoff is connecting with today's consumers through science, storytelling and data-driven marketing. Learn more about how your checkoff is working to build sales and trust at DairyCheckoff.com. Host & Guest Scott Wallin, Vice President of Farmer Communications & Media Relations, Dairy Management Inc. Aris Georgiadis, Senior Vice President of Marketing Communications, Dairy Management Inc.






