The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Hosted by Kylie Kelly | Business Growth Without Social

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Episodes

265

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Aug 2026

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About the show

Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that feels good to you - and actually works - so you can start to make reliable revenue? Imagine having a business that’s not only easy and fun but also aligns with your life, allowing you to be the mother - and woman - you want to be… Welcome to The Email Growth Show - the podcast for ambitious female business owners who want to build an online business in integrity and alignment with their life - and they want to see results fast. Long gone are the days of putting a freebie on your website & waiting 5 years to build a large, engaged email list. Who wants to wait that long? Certainly not me - and that’s why we do things differently around here. Through valuable & honest conversations we dive deep into relationship-based strategies to help you grow your email list WITHOUT relying on social media or paid ads. Get ready to discover alternative options you didn't even know existed, to help you grow your email list and make money in a way that feels aligned with your values and vision. I’m your host, Kylie Kelly, a visibility and email marketing strategist, who’s passionate about ditching the social media hustle and doing things differently. Why? Because as a solopreneur & mum of two little boys, my time is limited and I need to make sure that I implement strategies that actually move the needle in my business. In the last 2 years, I’ve grown my own email list from zero to almost 10,000 subscribers through the very same strategies I teach here: summits, bundles, freebie swaps, podcast guesting and so much more! Now, I can send an email and make sales - and that’s what I want for you too. Together, we’ll uncover the secrets to building an email list full of your ideal clients that will drive your growth & success faster than you thought was possible. If you’re a coach, course creator, or online business owner looking to grow your email list & elevate your email marketing, this podcast is for you. You'll find answers to questions like: - How can I grow my email list without social media? - What should I send to my email list every week? - How do I build trust with my email subscribers? - How can I monetize my email list effectively? - How do I write engaging email subject lines that boost open rates? - How do I find potential partners to collaborate with? Tune in for actionable email marketing tips and simple strategies to grow your online business without getting frustrated or burnt out. With a mix of solo episodes and guest interviews, you will walk away feeling empowered, inspired and equipped with practical steps to build a thriving email list and make social media optional. Ready to ditch the overwhelm and start to actually grow that email list - and have fun at the same time? Hit play on the latest episode, subscribe wherever you listen to podcasts and share with a fellow entrepreneur! Oh and don’t forget to grab my must-have collaborations guide to get you started right away! 🔗 Your - https://kyliekelly.com/guide

Listen to episodes

60 recent

September 10, 2026Episode 26619 min

The 3-Day Launch Strategy I'm Using to Create More Revenue [Ep 266]

In this episode of The Email Growth Show, I'm pulling back the curtain on why I'm launching more often (but for less time), how I'm using these small promotional windows to create injections of revenue, and why Black Friday might be the perfect opportunity to sell something you already have rather than rushing to create something new. What You'll Learn in This Episode: Why a launch doesn't have to mean launching something new How I'm using simple three-day launches in my own business Why your audience probably hasn't seen your offer as much as you think they have What I'd send during a simple three-day promotional window Different ways to create urgency without automatically discounting Why Black Friday is a reason to sell, not necessarily a reason to create Because before you create another course, workshop, template or offer... Maybe you just need to sell the thing you've already made. Links mentioned in this episode: 🎧 Join the Black Friday Case Files: https://listen.kyliekelly.com Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

September 3, 2026Episode 26526 min

The Low-Lift Way I'm Growing My List Right Now [Ep 265]

I ran my first audio pop-up event in years last month, and today I'm giving you the real numbers - including the part that flopped. Back in 2022, these tiny audio pop-ups grew my list by 100–150 people at a time. I brought them back this year as a monthly, low-lift growth engine instead of another giant summit. This episode is the full debrief: what worked, what didn't, and why I'm still calling it a win. What you'll learn in this episode: Why I chose scrappy Voxer-style audio interviews over a big polished summit The real August numbers - 303 signups, 370+ downloads, and just one $97 season pass sale Why a "failed" launch metric doesn't mean the event failed How much the event actually warmed people up for my Break Up With Instagram launch (and what that told me) Exactly how I find new collaborators without cold-pitching strangers Links mentioned: → Join the Black Friday Case Files waitlist (Sept 14–18): https://listen.kyliekelly.com Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

August 27, 2026Episode 26427 min

Claude vs Claude Code vs the Chrome Extension - with Anita Mac [Ep 264]

I thought I was already pretty good at using AI - custom ChatGPT bots, strategic prompts, the whole thing. Then my biz bestie Anita Mac, AI strategist and founder of Biz Bestie Club, showed me what Claude could actually do, and it broke my brain a little. This week Anita joins me to break down the real difference between Claude, Claude Code, and the Chrome extension, why she never lets AI output go out the door without humanising it first, and how she built an entire membership sales page - copy, design and all - in under two hours. What You'll Learn in This Episode: The "human-AI sandwich" - why you should never just copy-paste AI output The real difference between Claude.ai, Claude Code, and the Chrome extension Why Projects are the one Claude feature most people skip (and shouldn't) The small habits that stop your Claude account running out of tokens How Anita built a full sales page - copy, design and all - in under two hours Links Mentioned: 🔗 Anita's Free AI Bestie Setup Gift (use code FRIENDSOFKYLIE for 100% off): http://www.bizbestieclub.com/setup 🔗 Anita's website: http://www.anitamac.com Try WhisperFlow for free: https://wisprflow.ai/r?KYLIE344 Guest Spotlight: Anita Mac About Anita: Anita Mac is an AI strategist and self-confessed tech unicorn who helps business owners connect the pieces of their business - technology, workflows and AI - so everything finally talks to each other. She's the founder of Biz Bestie Club, teaching women how to build their own AI brain and put AI to work in every part of their business. Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

August 20, 2026Episode 26322 min

Your Audience Isn't Too Small - You Need More Ways to Be Discovered [Ep 263]

>> Audience Growth Pop-Up (Aug 24-28, free): listen.kyliekelly.com << In this episode, I'm breaking down why "audience size" and "audience security" are two completely different things - and why the fix for a launch that flopped is almost never a new offer. It's my "doors" framework for building a business with more than one way for the right people to find you. What You'll Learn in This Episode: Why "no one wants this" is usually a discovery problem, not an offer problem The difference between audience size and audience security My "doors" analogy for building an ecosystem instead of one giant audience Why one touchpoint was never meant to create one sale on its own Why email is where the relationship continues - not where discovery happens The exact action step: how to audit your doors and build just one more Mentioned in this episode: Audience Growth Pop-Up (Aug 24-28, free): listen.kyliekelly.com Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

August 14, 2026Episode 26231 min

Instagram Isn’t Working? Grow Your Email List Like This Instead [Ep 262]

If Instagram feels less reliable than it used to, this episode will show you how to build more front doors into your business - without doing all the things . In this episode, I’m breaking down the visibility options that have absolutely nothing to do with posting another reel or paying for Meta ads… plus the simple two-lane strategy I’d use if I were starting again today. What You’ll Learn in This Episode: Why visibility and social media are not the same thing The two growth lanes I’d choose: borrowed audiences + evergreen discovery How podcast guesting, summits, bundles and freebie swaps can grow your list Why SEO, Pinterest, PR and podcasting can become compounding business assets How your lead magnet turns visibility into actual email subscribers The three questions to ask before choosing your 90-day growth strategy Why audience quality matters more than chasing a giant subscriber number Mentioned in this episode: Your Next 1,000 Subscribers: https://kyliekelly.com/free 50 a Day mini course: https://50aday.kyliekelly.com/checkout Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

August 6, 2026Episode 26112 min

Stop Creating New Offers (Here's What I'd Do Instead) [Ep 261]

In this episode, I'm sharing why I think the online business world has trained us to become incredible creators - but not very good marketers. We dive into why constantly building something new feels safer than promoting what you've already created, and the simple mindset shift that's completely changed the way I'm growing my business. If you've got offers gathering digital dust while you're busy dreaming up the next one, this episode is the wake-up call you didn't know you needed. What You'll Learn in This Episode: Why creating new offers often feels easier than marketing the ones you already have The real reason we keep chasing "the next big idea" How to know whether a new offer is actually your highest-leverage move Why your best-selling offer probably isn't finished—it's just ready to evolve The simple audience growth strategy I'd focus on if I had to start my business from scratch Mentioned in this episode: Episode 259: Why Audience Growth Solves Almost Every Business Problem 50 a Day: Your Email List Can Grow By 50 People A Day... Without One More Instagram Post >> Black Friday Made Simple [coming soon] Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

July 30, 2026Episode 26029 min

How to Plan the Rest of Your Year Without Burning Out with Katherine Mackenzie-Smith [Ep 260]

We just passed the halfway point of the year, which means one of two things: you're right on track, or you're staring down a list of January goals you haven't looked at since. This week I'm joined by Katherine Mackenzie-Smith - business coach and strategist for introverts and highly sensitive entrepreneurs, and creator of the Cozy Business framework - to talk about giving yourself permission to build a business that actually fits your energy, and how to plan the rest of the year without burning out trying to catch up. What You'll Learn in This Episode: Why copying someone else's business system rarely works long-term, and what to do instead How to actually review the first half of your year before you plan the second Katherine's 90-day "expedition" approach to planning, and why it beats a 12-month plan Checking in with your energy daily so your to-do list stays realistic Why "you don't have to do all of the things - but you still have to do something" might be the most useful permission you give yourself this year Links & Resources: 🔗 Katherine's website: https://katherinemackenziesmith.com 🔗 Podcast: Cozy Business with Katherine (podcast) Guest Spotlight: Katherine Mackenzie-Smith Katherine Mackenzie-Smith is an award-winning business coach and strategist for introverts and highly sensitive souls, and the host of the Cozy Business with Katherine podcast. Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

July 23, 2026Episode 25915 min

Why Audience Growth Should Be Your #1 Business Priority Right Now [Ep 259]

Most business problems aren't actually offer problems. They're traffic problems. In this episode, I'm unpacking why audience growth has become my biggest focus, how growing your email list makes every other part of your business easier, and why getting more of the right people into your world should be your number one priority for the rest of the year. If you've been wondering whether you need a new offer, a better launch, or another strategy... this episode might just change the way you think about growth. What You'll Learn in This Episode: Why most businesses have a traffic problem - not an offer problem. The mindset shift that completely changed how I'm approaching business growth. How consistent audience growth makes launching, selling, and collaborations easier. Why diversifying your traffic sources matters more than ever. The simple maths behind adding 50 new subscribers a day—and what that could mean for your business. Why your email list is still the most valuable business asset you can own. Mentioned in this episode: 50 A Day – Learn the simple system I'm using to consistently grow my email list by up to 50 new subscribers every day (without relying on going viral). 👉 https://kyliekelly.thrivecart.com/50-a-day/ Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

July 16, 2026Episode 25815 min

The Story Behind 50 a Day: Why This Isn't Really About Getting 50 Subscribers a Day [Ep 258]

👉 50 a Day Mini Course: https://kyliekelly.thrivecart.com/50-a-day 👈 In this episode, I'm taking you behind the scenes of my brand-new mini course, 50 a Day . While it teaches you how to consistently grow your email list, the real lesson is much bigger than that. If you're ready to stop building your business on rented land and start creating sustainable growth you actually own, this episode is for you. What You'll Learn in This Episode: The difference between borrowed audiences and an audience you actually own. Why consistency compounds - and how adding just a handful of subscribers each day can completely transform your business. The simple framework behind 50 a Day that combines borrowed audience strategies, evergreen visibility, and irresistible lead magnets. Why simple systems always outperform complicated strategies you never stick with. Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

July 10, 2026Episode 25712 min

I Turned On Meta Ads Before I'd Even Built My Product [Ep 257]

Note [added after recording]: Since recording this episode, my Meta Ads account was unexpectedly disabled while under review. The results and numbers shared in this episode were accurate at the time of recording. If anything, the experience reinforced one of the biggest lessons you'll hear in this episode: don't rely on a single traffic source. Diversifying how people discover your business isn't just smart marketing - it's good business. Over the past couple of weeks, I've been running a little experiment that honestly made me question everything - in the best possible way. I launched Meta ads to complete strangers before I'd even finished creating my brand-new digital product. Yep… slightly unhinged, but surprisingly effective. But this episode isn't really about Meta ads. It's about what happened when I put my work in front of people who didn't already know, like and trust me - and why it reminded me that most business owners don't have an offer problem. They have a traffic problem. What You'll Learn in This Episode: Why selling to cold traffic triggered a whole new level of imposter syndrome. The surprising numbers from my first Meta ads experiment. Why traffic is often the missing piece behind slow sales. How I'm building a business around systems instead of constant launching. Why diversifying your traffic sources is one of the smartest moves you can make. Mentioned in this episode: 50 a Day mini course: https://kyliekelly.thrivecart.com/50-a-day/ Ready to grow your business without social media or burnout? → Digital Shop: https://shop.kyliekelly.com → Free Resource - Your Next 1000 Subscribers → Free Community - Email Marketing Skool p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!