the TrulyTruly Show

Hosted by Truly Truly

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About the show

Welcome to The TrulyTruly Show — the podcast where confidence gets measured, business gets unpacked, and real solutions get exposed live. Hosted by Truly, this show features live MyConfidenceScore survey reviews, honest conversations, and actionable breakdowns for business owners, entrepreneurs, creators, and professionals who want to grow in confidence, visibility, sales, and execution. Each episode delivers free game, practical strategy, mindset shifts, and active solutions to help you identify what’s holding you back and what to do next. If you want stronger self-image, better decision-making, more income-producing confidence, and sharper business awareness, you’re in the right place. Brought to you by MyConfidenceScore — the platform that helps business owners measure, understand, and improve the confidence traits affecting income, identity, and execution.

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60 recent

14 min

Why You’re Stuck: The Confidence Gap Costing You Thousands

Have you ever watched someone less talented than you make twice as much money in the same industry, same city, and same market? The question isn't whether they're smarter—the question is what's different. In this episode, we break down the hard truth about business growth: most people don't have a marketing problem or a sales problem—they have a confidence problem that shows up as a revenue problem. Discover how every confidence gap creates a revenue gap, why confidence is a trainable skill rather than a personality trait, and how to leverage your self-belief across the five core layers of self-confidence. 📊 Measure Your Confidence: Visit [MyConfidenceScore.com] 💼 Work With Me: Check out [TheConfidentView.com] for premium coaching #ConfidenceCoach #IncomePsychology #BusinessGrowth #SalesPsychology #ConfidenceGap #ServiceProviders #EntrepreneurMindset

18 min

Your Business Isn’t Broke, It’s Leaking: The 5 Revenue Leaks Costing You Thousands

In this episode, we debut the brand-new book Stop Leaving Money on the Table live! Discover the five revenue leaks that quietly drain income from service providers every month—including hesitation, poor pricing, inconsistent execution, weak follow-up, and confidence gaps. We also walk through how to use the Missing Money Calculator to diagnose your exact financial leaks and how building micro-momentum can transform your daily wins into long-term income. Identify the Leaks: Most service providers lose revenue through hesitation, poor pricing, inconsistent execution, weak follow-ups, and hidden confidence gaps. Unattended Leads: Between 20% to 50% of inbound leads go unattended, causing businesses to miss crucial opportunities. The Confidence Score Framework: Measuring your confidence across five layers—competency, consistency, cash flow, clothing, and competition—helps pinpoint exact areas for growth. Momentum is Confidence in Motion: Confidence doesn't come from massive wins; it comes from repeated small actions that compound into an elevated identity and higher income. Quantifying Your Losses: Using a diagnostic calculator lets you calculate your monthly revenue leaks and unfilled capacity so you can take immediate corrective action. Stop guessing your losses and start patching your business leaks. Audit your revenue gaps with the calculator and start building daily momentum to secure your income. 📊 Measure Your Confidence: Visit [MyConfidenceScore.com] . 💰 Calculate Your Missing Money: Head to [myconfidencescore.app/calculator] . 📖 Get the Book: Pick up your copy of Stop Leaving Money on the Table .

15 min

The Ignorance Tax: Why 85% of People Stay Stuck (And How to Fix It)

In this episode, we break down the hidden psychological patterns that control your income, exploring why 85% of people suffer from low self-esteem while the top 15% command six figures and higher. We dive into why 30% to 50% of potential leads are lost due to slow or non-existent follow-ups, how the five layers of confidence dictate your earning power, and why your current identity must match your desired income. Stop letting slow follow-ups and unmanaged leads drain your revenue. Use a diagnostic approach to calculate your uncaptured income, align your daily habits with your desired identity, and stop leaving money on the table. 📊 Calculate Your Missing Money: Visit [missingmoneycalculator.com] . 🧠 Measure Your Confidence: Head over to [myconfidencescore.com] . 📖 Get the Book: Pick up a copy of Income Psychology . #ConfidenceCoach #IncomePsychology #IgnoranceTax #BusinessGrowth #SalesPsychology #StopLeavingMoney #EntrepreneurMindset

10 min

The "Favorite Number" Pricing Hack: How to Raise Your Prices & Win More Sales

In this episode, we break down why working hard isn't enough if your pricing and follow-up systems are broken. Discover the Favorite Number Formula —how to anchor your prices higher and use discounts strategically—alongside the rule that EDD (The Event Dictates the Discount) . We also explore how measuring your confidence through the 5-layer self-confidence framework can transform your business revenue and plug your cash leaks. Stop guessing your worth. Audit your business using the missing money calculator to find your revenue gaps, and apply the Favorite Number pricing strategy to your next offer. 📊 Calculate Your Missing Money: Visit [missingmoneycalculator.com] . 🧠 Measure Your Confidence: Head over to [myconfidencescore.com] . 📖 Get the Book: Pick up a copy of Stop Leaving Money on the Table . #ConfidenceCoach #PricingStrategy #IncomePsychology #BusinessGrowth #SalesPsychology #StopLeavingMoney #ServiceProviders

9 min

Stop Leaving Money on the Table: The Ad Funnel & Pricing Playbook

Are you leaving money on the table in your business? Most service providers, entrepreneurs, and business owners negotiate deals every single day without realizing how much uncaptured revenue is slipping right through their fingers. Stop guessing your worth and stop letting leads slip away. Use the Missing Money Calculator to audit your funnels, and commit to asking for the sale on every single customer interaction. 📊 Measure Your Confidence: Use the [myconfidence.app/calculator] to find your missing money. 📖 Get the Books: Check out Income Psychology and Stop Leaving Money on the Table for deeper tactical frameworks. #ConfidenceCoach #IncomePsychology #PricingStrategy #MetaAds #EntrepreneurMindset #StopLeavingMoney #BusinessGrowth

8 min

Why You’re Stuck Under $10k/Month: The Reality Check

You don’t need more ideas; you need more repetition! If you are consistently stuck under $10,000 a month, you aren't lacking strategy, you are lacking execution, consistency, and a system to track your progress. 💎 Key Takeaways The $10k Barrier: Mistakes like failing to treat your offer as valuable, inconsistent outreach, and poor closing techniques keep you from scaling. Perfectionism is Procrastination: Many of the most successful, best-selling creations are imperfect. Don't wait for "perfect" to act; wait for repetition to build confidence. Sales Psychology: Over-explaining your offer reduces your perceived certainty. You are in the process of selling, lead the conversation instead of justifying your prices. Habits Keeping You Broke: Slow replies, posting without intention, avoiding awkward follow-ups, and lowering prices too quickly are all confidence leaks. The Power of Repetition: Consistency beats intensity every single time. Stop restarting your progress every week and start building momentum. [The Confidence Action Plan] Stop guessing. Audit your business using the "Missing Money Calculator" to see exactly where your revenue is disappearing. Commit to tracking your metrics, if you don't measure it, it doesn't exist. 📊 Measure Your Confidence: MyConfidenceScore.app/calculator to quantify your leaks today. 🚀 Join the Accelerator: Tap into the 12-week program for high-ticket coaching. #ConfidenceCoach #BusinessScaling #StopLeavingMoney #SalesPsychology #Entrepreneurship #IncomeGrowth #ConsistencyWins What is the "one" habit you are going to change today to start building real momentum in your business?

7 min

Stop Negotiating Against Yourself: The Truth About Pricing

You lower your price too fast, you're negotiating against yourself. If you are constantly shrinking your numbers to close a deal, you aren't just losing money, you are cannibalizing your own offers and destroying your perceived value. 💎 Key Takeaways The Negotiation Trap: Lowering your price too quickly is a sign of low confidence and actually hurts your ability to close high-ticket clients. Cannibalized Offers: When you have multiple offers that compete with each other, you force your customers to choose the cheapest option rather than the best value. Stand on Business: If you are running your business just to "get by," you are in the wrong role. Use your business to scale and build wealth. Value Over Survival: If a customer doesn't like your premium price, they will find someone else; you should be more afraid of failing to deliver value than losing a customer who isn't a fit. Confidence vs. Competency: Your ability to speak confidently on your prices is a direct reflection of your competency and your commitment to your own professional growth. __ Review your current pricing structure. Are your offers competing with each other? Choose one premium offer and commit to standing firm on that price for the next 30 days. 📊 Measure Your Confidence: MyConfidenceScore.app/calculator 🚀 Join the Accelerator: Apply for the 12-week program to build your "cash machine". #ConfidenceCoach #PricingStrategy #StopDiscounting #EntrepreneurMindset #BusinessGrowth #HighTicketSales #StopLeavingMoney What is the "minimum" price you are currently standing on, and where do you want that number to be by the end of the year?

10 min

5 Reasons You’re Leaking Money in Your Business (And How to Fix It)

"Five reasons you’re leaking money in your business right now." If you hesitate before sending a price, undercharge to feel safe, or fail to follow up, you are actively blocking your own income. It's time to stop treating your business like a "cash grab" and start building it like a "cash machine". In this episode, we break down the five most common money leaks that plague service providers and entrepreneurs. We explore the "7-11 Rule" of sales. Why you need multiple touch points before a customer buys—and why your emotional response to business decisions is costing you deals. Whether it’s automating your output or standing firm on your pricing, this is a masterclass in shifting from survival mode to high-ticket authority. [Resources] 📊 Measure Your Confidence Use the [MyConfidenceScore.app/calculator] to find your missing money. 📖 Read the Book Get your copy of Stop Leaving Money on the Table and Income Psychology. 🚀 Join the Accelerator Tap into the 12-week program for high-ticket coaching. #confidencecoaching #BusinessLeaks #PricingStrategy #SalesPsychology #Entrepreneurship #Automation #IncomePsychology What is the one "money leak" you identified in your business after watching this?

13 min

Stop Leaving Money on the Table: The Simplifier vs. Multiplier Framework

If you believe there’s money missing in your business, you need the missing money calculator. Many entrepreneurs wait for a sign to take action; this is that sign. If you feel like your business is chaotic, you might not be lazy. You might simply be operating in the wrong role. Are you a Simplifier or a Multiplier? This session breaks down the natural wiring of business owners. Simplifiers create frameworks and solve confusion, while Multipliers create reach and momentum. When your business role fights your natural wiring, your confidence drops. This episode provides the diagnostic tools to measure your confidence, quantify your "missing money," and shift your business from a "cash grab" hustle to a "cash machine" system. 📊 Measure Your Confidence: Visit [MyConfidenceScore.app/calculator] or [auditmymoney.co] to use the diagnostic tool. 🚀 The Missing Money Accelerator: Join the 12-week program to bridge your confidence gaps. 📖 Get the Book: Stop Leaving Money on the Table for deeper insights. #confidencecoaching #BusinessSystems #SimplifierVsMultiplier #MissingMoney #EntrepreneurMindset #CashMachine #BusinessGrowth

12 min

Mistakes Are Marketable: How to Turn Your Past Failures into a Business Edge

Mistakes are marketable assets that allow an audience to identify with a leader who has already put in the necessary reps. This session reveals why past battles with confidence and business frustrations are the exact tools needed to build a high-level coaching framework. 📊 Measure Your Confidence: [MyConfidenceScore.com] 🔐 Enter The Vault: [TheConfidenceVault.net] 💸 Find out how much you’re losing: [revenueleakcalculator.app] #ConfidenceCoach #EntrepreneurLifestyle #VisualIdentity #BusinessStrategy #NetworkingHacks #SuccessMindset #TheConfidenceAudit