The Solarpreneur

Hosted by Taylor Armstrong

Business News Education

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Episodes

670

Latest episode

Aug 2026

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About the show

If you're looking to take your solar sales or business to the next level, then you've found the right place. In this podcast, we reveal the tricks of the trade to make it happen in the solar industry whether you're a sales pro, marketer, or entrepreneur. Show topics include online marketing, closing strategy, mindset, filling the pipeline, industry news, interviews, and so much more. Stay sharp and join us every week to increase your income and impact in the solar industry and join the elite force of solar entrepreneurs.

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60 recent

August 18, 202616 min

Savings Cancellations

While it's best to keep cancellations from happening in the first place, it's inevitable and equally important that we do our best to recover them. This episode is a toolkit of strategies to exhaust in order to give you the best fighting chance to overcome the odds and get the glass on the roof. CLICK HERE: https://apply.solarpreneurs.com/ * https://zendirect.com/ * https://crmx.app/ * https://zapier.com/ * https://www.solarscout.app/taylor * https://www.youtube.com/@solarpreneurs * goals.solarpreneurs.com [http://goals.solarpreneurs.com/] * oneliners.solarpreneurs.com [http://oneliners.solarpreneurs.com/] * https://solciety.co/ - JOIN SOLCIETY NOW! * SIRO APP - LEARN MORE [https://siro.ai/]

August 14, 202650 min

The Future of Solar Sales: AI, RepCard & Smarter Reps with Brad Mortensen

CEO of RepCard, Brad Mortensen, is back on today's podcast. Compared to years ago, his product has changed drastically to keep up with the solar coaster: priming RepCard as a unified system for the hustling sales team. In this episode, we also talk about the philosophy of sales and how we can adapt our mindset in the age of AI. CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

August 7, 202614 min

Trust Gained In Drips Lost In Buckets

Losing a homeowner's trust is a one-and-done deal that, in most cases, sales reps can never recover from. This episode gives you important pointers and some of my own experiences of painstaking trust-building ruined by oversights that cost me entire deals. CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

August 4, 202616 min

Pick Your Battles

Time is money couldn't be more true than in door knocking in the solar industry. This episode reestablishes the fact of rationalizing your time with a homeowner, with every factor considered, and whether or not they would be a good fit for solar in the first place. CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

July 31, 202651 min

Stop Chasing Cold Leads: Luke Crider's Referral & Follow-Up System That Closes More Deals

While these sell the exact same thing, solar on the doors versus behind the screen has vast differences that most people overlook, but not Luke Crider. This episode gives us a highly specialized look at virtual sales practices and improving your team's ability to close remotely. CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

July 28, 202614 min

These Small Details Will Change Your Appt Setting Part 2

‎This episode is a continuation of our discussion on the strategies you can use to get more sets, built upon "getting your foot in the door." These formulas are small, but yield high value results from their simple establishment of rapport. CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

July 24, 202613 min

These Small Details Will Change Your Knocking

On the doors, we're always hunting for our next deal and using every tool in our disposal to find potential homeowners. However, we're leaving valuable resources for our presentation behind in the search of just "solarless" homes. This episode teaches you to leverage the conversations you get at every door. CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

July 21, 202659 min

From Netflix to Solar Millions - Logan Paulsen

Logan Paulsen is one of the most prominent solar sales leaders in Iowa: harnessing the nation's most underrated markets. Building his online presence through his lifestyle and "side-questing" in reality shows, this episode details what goes into his journey of organic growth. CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

July 17, 202614 min

Mastering Your Habits In Solar

Habits define the kind of person that your team and the homeowners on the doors get to meet, and it's important that we only reinforce good habits. This episode gives you practical strategies on how to establish habits that uplift your productivity and the initiative to improve. CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE

July 14, 202611 min

Delegating Your Office Responsibilities

Leaders and managers don't have to do all of the dirty work, and it is crucial that we know how to delegate our work. This episode gives you a quick digest of simple systems you can use to manage tasks spread across your own teams. CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE