The Interior Collective

Hosted by Anastasia Casey

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125

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Aug 2026

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About the show

A podcast for the business of beautiful living presented by IDCO Studio. The Interior Collective is equal parts advisor, collaborator, and trusted friend to interior designers around the world. I’m your host, Anastasia Casey -- bringing in interior designers and industry tastemakers to provide you with actionable advice for your own practice from experts you already trust. Our star-studded lineup features industry-renowned names such as Heidi Caillier, Amber Lewis, Shea McGee, Marie Flanigan, Jake Arnold, Clara Jung, Carley Summers, Gail Davis, Lindsey Borchard, Lauren Liess, Light & Dwell, Victoria Sass, Megan Grehl and so many more. We’ve assigned each guest a specific topic for truly actionable, inspiring and strategic takeaways from each episode.

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September 11, 202659 min

Collaborators, Craft, and the Path to Publication with Sean Anderson

Celebrate a decade of IDCO Studio with 10 days of 30% off site-wide. Use code DECADE30 at www.idco.studio today to lock in your savings. Season 9 of The Interior Collective Podcast is brought to you by Materio . Welcome back to The Interior Collective. I'm your host, Anastasia Casey, and today I am sitting down with someone I've really been looking forward to getting to know — Sean Anderson. Sean grew up in rural Mississippi, where his mother encouraged his love of art long before he ever thought of it as a career. He never went to design school. He started in Memphis in his thirties with a small circle of loyal clients and word of mouth, and he's said that he considers every day in this industry an education — that every install is still his final exam. Since founding his namesake studio in 2013, Sean Anderson has grown into offices in both Memphis and New York. His work has been featured in Architectural Digest, Elle Decor, Milieu, Garden and Gun, and Departures. He's been named to the 1stDibs 50 and the Wallpaper 400. And this fall, he's releasing his debut monograph with Rizzoli, Interior Narratives — with a foreword by architect Jeffrey Dungan, text by Sam Cochran, and photography by his longtime collaborator, Haris Kenjar. We are getting into all of it today. What it actually took to build a two-city practice from a standing start in Memphis. The creative partnerships — with an architect, a writer, a photographer — that shaped this book and his business. And for every designer who has a book on their vision board, the real, unglamorous path to publication from the inside. Seans Andersons book, Interior Narratives , is now available!

September 9, 202657 min

The 100 Image Exercise: Tiffany Leigh's Client Discovery Process

Celebrate a decade of IDCO Studio with 10 days of 30% off site-wide. Use code DECADE30 at www.idco.studio today to lock in your savings. Tiffany Piotrowski is back, and this time we are digging into her studio’s 100 image exercise. This episode relies heavily on the video portion of it, as Tiffany generously shows us physical examples of what she’s explaining. If you are not already watching this on Patreon or YouTube, pause, and head over there. Subscribing on Patreon gets you access to not only the full video conversation to this and all episodes, it also gains access to 2 additional episodes per month, exclusive to Patreon subscribers. Supporting the podcast directly is what makes it possible to keep this show running, and we have a lot more of it coming. Tiffany is the founder of Tiffany Leigh Design, a full-service studio based in Barrie, Ontario, known for its English-inspired interiors, layered materiality, and a deeply thoughtful approach to understanding what home means to each client. Tiffany is a close personal friend, and in one of our industry group texts, she mentioned this concept of a 100 Image Exercise. Immediately I knew we needed to record a show about it. In her process, Tiffany has developed what she calls a Dream and Scheme Meeting, a structured first meeting with every new client that goes far beyond the standard questionnaire. It has four parts, it happens in person at her studio, and it is designed to surface the things a client would never think to write down. One of the centerpieces of that meeting is the 100 image exercise, something she learned from Melissa Oholendt of Oho Interiors and has since made her own. Today she is walking us through the whole thing, and she is doing a live demo on camera.

September 4, 202659 min

The HGTV Effect: What TV Competition Design Taught About Process, Pressure, and Profitability with Britany Simon

Season 9 of The Interior Collective Podcast is brought to you by Materio . Welcome back to The Interior Collective . I'm your host, Anastasia Casey, and today I'm sitting down with someone whose career trajectory is genuinely one of a kind in this industry. Britany Simon grew up around construction, the daughter of a residential developer in Arizona. She earned a degree in interdisciplinary studies with a concentration in business and interior design, and spent years working in some of the top design firms in the state before landing her big break on HGTV. After gaining national recognition as a runner-up and fan favorite on Design Star , she went on to appear on multiple design-focused television programs, developing a strong media presence alongside deep technical expertise. In 2015, she launched Britany Simon Design House, which she has since grown into a highly respected boutique studio known for its elevated client experience, strong internal systems, and thoughtful approach to scaling a design business. Today we are covering what those years on set taught her about delivering under pressure, and how those same instincts became the foundation for a client process that protects her time, her margins, and her relationships. We are going step by step, phase by phase, because a well-structured client experience is the difference between a busy studio and a profitable one.

August 28, 20261 hr 4 min

Showhouses as a Strategic Brand-Building Investment with Claire Staszak

Season 9 of The Interior Collective Podcast is brought to you by Materio . Welcome back to The Interior Collective . I'm your host, Anastasia Casey, and today I am sitting down with Claire Staszak, founder and principal of Centered by Design, a full-service residential interior design studio based in Chicago specializing in the design and restoration of historic homes. Claire came from journalism and marketing before she came to interiors, and that background has shaped everything about how she has built her firm, including how she thinks about showhouses. Most designers treat a showhouse as a client opportunity, but Claire treats it as a brand investment with a measurable return. She has done both local and national showhouses and built a team that helps make it all happen. Her work has been featured in Architectural Digest , House Beautiful , Domino , Luxe , and the Chicago Tribune . She has a studio and showroom in East Lakeview, a second design annex on the North Shore, a wallpaper collection with Isidore Leroy, and a debut book slated for Fall 2027. Today we are getting into the real costs of a showhouse, the brand partnerships that make them financially viable, what local versus national showhouses actually produce for a studio, and what every designer should be thinking about before they say yes to the next one.

August 14, 20261 hr 5 min

The Sameness Problem: What Fashion Styling Teaches About Protecting Your Creative Point of View with Nicole Fisher

Season 9 of The Interior Collective Podcast is brought to you by Materio . Welcome back to The Interior Collective . I'm your host, Anastasia Casey, and today I'm sitting down with Nicole Fisher, founder of Nicole Fisher Interiors, a residential design studio now based in New York City. Before Nicole was designing homes, she was dressing Lady Gaga.She started her career in fashion, working as a stylist under Brandon Maxwell and Nicola Formichetti. That level of intentionality around detail, character, and originality didn't leave her when she transitioned into interior design. It became the entire foundation of how she works. And that foundation has never been more relevant than right now. Because we are living through a moment in this industry where AI tools, algorithmic feeds, and the sheer volume of visual content being produced are creating a kind of aesthetic gravity — a pull toward the same. And the designers who are going to thrive in that environment are the ones who built something so specific and so genuinely theirs that no algorithm could have produced it. Nicole is one of those designers. She's been named to Luxe's inaugural NEXT list, featured in Architectural Digest, and after ten-plus years of building her firm in Hudson, New York, she's moving her studio back to the city where her career began. In this episode, we're talking about all of it. The fashion years, what that world taught her about building a visual identity, how she thinks about originality as a business strategy, and what designers need to understand about protecting their creative point of view in an era of algorithmic sameness. This is a conversation about creativity as a competitive advantage.

August 7, 202653 min

Hiring for Culture, Leading with Values: Building a Team with Diverse Backgrounds with Trish Lynn

Season 9 of The Interior Collective Podcast is brought to you by Materio . Hi everyone, and welcome back to The Interior Collective . I'm your host, Anastasia Casey, and today I'm sitting down with Trish Lynn, founder and principal designer of Colette Interiors, a full-service residential studio based in Chatham, New Jersey. I want to ask you something before we get into this episode. When you picture your next hire, what do you picture? Someone fresh out of a design program? Someone who's already worked at another firm? Someone whose portfolio you can scroll through? What if the best person for the job has never held a design title in their life? Trish Lynn has built a six-person studio in one of the most competitive residential markets in the country — and she did it by hiring people with backgrounds in editorial, teaching, nursing, and finance alongside her design team. Before she launched Colette Interiors, she spent years in the corporate world, which meant she came to team-building with something most designers have to figure out entirely on their own: a real framework for what makes a person the right fit, and the confidence to look for it outside the obvious places. In this episode, we're unpacking all of it. What those non-traditional backgrounds actually contribute to a design studio. How Trish hires for the qualities that don't show up in a portfolio. How she onboards someone into a creative process when they're coming from a completely different industry. And how she leads in a way that makes strong people want to stay. If you've ever felt like you're hiring from a very small pool — or like every hire you've made has been a version of yourself — this conversation is going to open something up for you.

July 31, 20261 hr 4 min

Designing a Service Menu That Scales: How Zoë Feldman Built a Studio That Serves Clients at Every Level Without Diluting the Brand

Season 9 of The Interior Collective Podcast is brought to you by Materio . Hi, and welcome back to The Interior Collective. I'm your host, Anastasia Casey, and today I'm thrilled to welcome back one of the most business-savvy designers working right now — and one of the most generous guests we've ever had on this show. If you were here for Zoë's first episode, you know she walked us through her six-step design process with a level of clarity and detail that genuinely stopped designers in their tracks. The questions kept coming, and honestly, so did mine. So when I started thinking about who I wanted back in Season 8, Zoë was at the top of my list. Zoë Feldman is the founder of Zoë Feldman Design, a studio with offices in both Washington DC and New York City, specializing in high-end residential interiors with a signature approach. She's been featured in Architectural Digest, Elle Decor, House Beautiful, and more — and beyond the press, she has spent years methodically building a studio that doesn't just produce beautiful work. It operates like a real business. In this episode, we're talking about something that every designer hits at some point in their growth: how do you build a service structure that captures the right clients, at the right level, without compromising your brand or burning out your team? Zoë has done exactly that. She runs a full-service design offering for complex, high-investment projects. She recently launched Demi, a design-forward but operationally lighter service tier for clients who don't need full project management. And she's the most-booked designer on The Expert platform on the entire East Coast. How she built all three of those things — how she prices them, positions them, staffs them, and protects the quality across all of them — is what we are getting into today. This one is going to be a masterclass.

July 24, 20261 hr 8 min

Building A Design Firm Outside a Major Market with Emily Tucker

Season 9 of The Interior Collective Podcast is brought to you by Materio . Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today I’m joined by someone whose story I think is going to resonate deeply with so many of you who are building businesses outside of the obvious design epicenters. Emily Tucker is the founder of Emily Tucker Design, a full-service residential studio headquartered in Boulder, Colorado, with projects across the country. With a degree in Architecture and Planning from the University of Colorado Boulder and nearly a decade spent training under Kelly Wearstler, Steven Gambrel, and Ruthie Summers in Los Angeles and New York, Emily returned to Colorado in 2015 with a clear vision and a serious pedigree. She has since built one of the most respected design studios in her region, working on large-scale custom residential projects and earning a spot on Luxe’s Gold List — and just this year, she was named a Luxe ‘NEXT’ Designer for 2026. What makes Emily such a compelling voice for this community is her willingness to talk about the business of design with real honesty. Today we’re diving into what it actually looks like to build a thriving firm in a smaller market, navigating the realities of non-linear growth and unpredictable pipelines, and why the economics of a great project start long before any furniture is selected. We’re talking client alignment, budget stewardship, the right team, and what it means to do this work sustainably. If you’ve ever wondered how to grow beyond the market you’re in, or how to weather the slow seasons without losing your footing, this conversation is for you.

July 17, 20261 hr 29 min

Creative Mindset: How to Do Your Best Work and Protect the Creativity of a Project from Start to Finish with Julia Miller

Season 9 of The Interior Collective Podcast is brought to you by Materio . Hi, and welcome back to The Interior Collective. I'm your host, Anastasia Casey, and I'm so glad to have a returning guest with us today. Julia Miller is the founder and creative director of Yond Interiors, a full-service residential design studio based in Minneapolis that serves clients across the country. Her work has been featured in Architectural Digest, The Wall Street Journal, RUE, Sunset, and more, and she's been recognized by House Beautiful's Next Wave and The Expert Top 40. Beyond Yond, Julia is the co-founder of Brunel, a custom furniture shop rooted in craftsmanship, and the founder of The Studio Table — a mentoring program built around the real operations of a working design firm. When Julia came back to the show, we had planned to dig into the systems and process side of her practice. But in the lead-up to this conversation, she brought up something she felt was even more foundational — and honestly, I couldn't agree more. Today we're talking about creative mindset: what it actually takes to get into the frame of mind to do your best work, how to protect that creativity throughout the lifecycle of a project, and what happens when the pressure of running a business starts to crowd out the thing that made you want to do this in the first place. This one is a little different, a little more personal, and I think it's going to resonate deeply. S2 E5: The Logistics of Distance Design Yond Interiors Brunel Studio Table The Interior Collective: Website | Youtube IDCO Studio: Website | Instagram Kwin Made: Website | Instagram Design Camp: Website | Instagram

June 19, 202646 min

The Strategic Hire: Utilizing Remote Support to Scale Your Studio with Reed Humphrey

This episode is brought to you in partnership with Dezign Assist. Today on The Interior Collective, I'm sitting down with Reed Humphrey, co-founder of Alder & Tweed, one of the largest residential interior design firms in the country, and the founder of Dezign Assist, the platform helping interior designers grow their team at a fraction of the cost. Reed built Alder & Tweed alongside his sister Heather, carved out a niche in luxury second-home and vacation destination design, and scaled the firm to a team that now relies on more than 20 remote junior designers to support projects across the country. That staffing model didn't come from a business book. It came from hitting a very real wall inside his own firm, recognizing that the way most design studios hire was making growth unnecessarily expensive and unnecessarily painful, and deciding to solve it differently. What he built became Dezign Assist. And today we're going to get into all of it: the problem it was designed to solve, who these designers actually are, how to integrate remote support into a studio without losing your standards or your client experience, and what it really means to build a team that lets you get back to the work only you can do. If you've ever talked yourself out of hiring because you couldn't justify the cost, this episode is going to reframe that conversation entirely.