The Design Break

In this episode of the Design Break Podcast, Rocky Roark tackles the challenges of relying too heavily on agency partners as a freelancer or white-label contractor. While agency partnerships can provide a steady stream of work, Rocky emphasizes the importance of diversifying your client base to avoid potential pitfalls. The episode offers insights into why over-reliance on agencies can be risky, including issues with lower rates, limited creative control, and lack of personal client relationships. Rocky shares practical strategies for balancing agency work with direct client engagements, including negotiating terms, creating a referral system, and developing a robust client acquisition strategy. Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20) 

In this episode of the Design Break podcast, host Rocky Rock takes a fresh look at design subscriptions, a business model he was initially skeptical about. He shares how he rethought the concept and successfully implemented it as an add-on service to his design studio, Blue Cyclops. Rather than replacing traditional pricing models entirely, Rocky suggests creating multiple "offering streams" to cater to different client needs. He emphasizes the importance of tailoring subscriptions to benefit both freelancers and clients, avoiding a one-size-fits-all approach. This episode offers practical tips for freelancers considering design subscriptions, including thinking outside the box, creating diverse offerings, and being prepared to adapt based on client feedback. Rocky's journey from skeptic to advocate provides an insightful perspective on leveraging subscriptions to grow a freelance business while maintaining flexibility and client satisfaction. Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20) 

For years, I was blindly running my freelance business, not fully understanding what was working/not working, what wasn’t leading to actual results, and more. Then I started asking myself—daily, weekly, monthly, and quarterly—how could I improve or grow my freelancing business? Here are the 5 questions that helped me do just that. Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20) 

In this episode of the Design Break podcast, host Rocky Roark explores a game-changing approach to freelance client acquisition—the Bounty Method. He begins by addressing the common challenges freelancers face with traditional methods like cold emailing and social media marketing, emphasizing the unpredictable nature and trust issues inherent in these approaches. Rocky then introduces the Bounty Method, a strategy he recently tested with remarkable success, securing a $12k project in less than 24 hours. This method involves offering a flat cash reward—such as Rocky's $500 bounty—for successful referrals that lead to closed projects, making it a tangible and compelling incentive for his network.Rocky shares his personal journey of transitioning from percentage-based referral systems to the Bounty Method, detailing how he implemented and communicated this strategy effectively. He offers practical steps for listeners to implement the Bounty Method in their own freelance businesses, including defining an appropriate bounty amount, establishing clear communication with their network, and setting up systems for tracking referrals and prompt payouts. By fostering a supportive community and encouraging mutual benefit, Rocky illustrates how the Bounty Method not only boosts lead generation but also cultivates lasting professional relationships.  Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20) 

Rocky Roark explores his personal design blunders to help you avoid making the same mistakes. He dives into one big mistake he made with Cards Against Humanity, the effects of going on a freelancing hiatus, and more!Also on this episode:Why you shouldn’t ignore the red flagsLong-term vs. short-term paymentsDiversifying your income streamsLearning from your mistakes and failures Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20) 

Rocky Roark dives into how to handle changes in your career path.  On this episode he talks about:The inevitable evolution of a creative careerHow to navigate a shift in your careerWhat it takes to make a successful transitionThriving with your skillset and experience  Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20) 

Rocky Roark is joined by Mike Jones to talk about how the pandemic affected Creative South and what the event will look like going forward.  Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20) 

Rocky Roark is joined by Mike Jones for a deep dive into Creative South. They discuss how Creative South was started, what's changed with the event over the years, and why community is so important.   Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20) 

On this week's episode, Rocky Roark dives into the world of design subscriptions. Topics covered include:What exactly is a design subscription?The pros and cons for freelancers and design businessesThe pros and cons for clientsIf you've ever considered offering design subscriptions, or might in the future, then this is the episode for you! Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20) 

In this episode, we embark on a fascinating exploration of a designer's multifaceted influence, unwrapping the layers that make our role pivotal in the realms of storytelling, innovation, and strategic growth. Beginning with the cornerstone of our impact, we delve into the magic of problem-solving skills, highlighting how designers are adept at transforming challenges into triumphant solutions. Moving forward, we navigate the intricate landscape of user experience, where our expertise ensures seamless interactions that redefine ordinary experiences in today's user-focused market. From boosting marketing effectiveness to increasing business value, designers play a crucial role in enhancing the perceived value of products and services, strategically aligning creative decisions with business objectives. We then shed light on our unique contribution as outsiders, offering fresh perspectives that lead to breakthroughs and innovation beyond the usual boundaries.  Want to level up your freelance business? Check out our newsletter!  To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co.  (Code: ROCKY20)