Storytelling, the Divine Feminine and Conscious Selling with Kendall Cherry
Have you ever asked yourself: What does it actually mean to sell in a way that feels aligned with who you are—not what the marketing industry has told you selling should look like, but what your own integrity demands? In this episode, I sit down with Kendall Cherry—copywriter, storyteller, and author of the forthcoming book Here to Sell: A Field Guide—for a conversation that goes far beyond sales tactics and into the deeper terrain of creating from a place of consciousness. We unpack the mindset blocks that hold conscious entrepreneurs back from selling, the generational trauma and money stories we all bring to the table, and how rejecting "bro marketing" doesn't have to mean rejecting sales altogether. We explore the paradigm shift from patriarchal to matriarchal ways of doing business—leading and selling in service of community rather than the individual—and why so many women entrepreneurs are craving a frequency of selling that honors their lived experience and intuitive knowing. Kendall shares her deeply personal journey of birthing a book over three years—how the creative process mirrored gestation, how channeling Mother Mary's nurturing energy shaped the work, and how writing it unraveled everything she thought she wanted, from where she lived to whether she even wanted children. You'll also hear practical insights on storytelling as a sales tool, why existing content marketing courses miss the mark by never layering storytelling over sales, and how the "apothecary approach" to business can help you prescribe the painkiller so you can administer the deeper medicine your audience actually needs. This is a conversation about the divine feminine, creative gestation, and what becomes possible when you stop comparing your creation to everyone else's and start trusting that if it's meant to be, it will find its way. Key Talking Points: In this episode, we discuss… The gestational nature of entrepreneurship: carrying a vision for years, allowing it to have a life of its own, and trusting the creative process even when everything on paper says it shouldn't work Why minority and women entrepreneurs reject "bro marketing"—and how that rejection, rooted in generational trauma and systemic awareness, is prohibiting them from selling at all The paradigm shift from patriarchal to matriarchal ways of doing business: leading, selling, and creating in service of community rather than the individual Here to Sell as an "apothecary book": intentional design, the sunflower metaphor, and why Kendall designed it to feel like a premium program you can hold in your hands "You have to prescribe the painkiller so you can administer the medicine"—selling what people want so you can deliver what they deeply need The unraveling: how one aligned decision causes the whole sweater to unravel, and the grief and joy of discovering who you've always been Women's intuition in business and creation: the feminine knowing that defies data, scales across every stage of entrepreneurship, and always prevails Time Stamps: [01:49] Welcoming Kendall Cherry [02:46] The gestational nature of entrepreneurship and allowing your vision to have a life of its own [06:04] Introducing Here to Sell : why conscious entrepreneurs get stuck around selling [07:16] Rejecting "bro marketing," generational trauma, and the gap in business education [09:08] The apothecary concept: intentional design, the hand-illustrated cover, and storytelling layered over sales [14:16] Imagining your business on a 1910 small-town main street [18:02] "You have to prescribe the painkiller so you can administer the medicine" [19:33] The paradigm shift from patriarchal to matriarchal ways of doing business [22:26] Spiritual channeling, Mother Mary, and the sunflower metaphor [28:25] The unraveling: postpartum identity shifts, creative reckoning, and discovering who you've always been [37:15] Women, creation, and the feminine knowing that defies data [41:35] Self-publishing against all odds: "If it's meant to be, it will find a way" [48:26] Final reflections: the awakening of the divine feminine and how to connect with Kendall Connect with Kendall Cherry: Buy Here to Sell | Work with Kendall | LinkedIn | Newsletter Connect with Ashley Graham: Thank you for listening! Don't forget to subscribe to my newsletter for more expansive content and stories here . Follow Ashley Graham (@simplyashleygraham) and The Conscious Publicist (@theconsciouspublicist) on LinkedIn. If you loved this episode and want to further support the show, please subscribe and leave a review on your favorite podcasting platform! Apple | Spotify | Blog | Business Copyright 2026 – The Conscious Publicist® – All Rights Reserved




