
Entrepreneur of the Year Mountain West Winner Brett Hopkins CEO of Ken Garff Automotive
What happens when getting rejected from medical school completely changes the course of your career? In this episode, Brett Hopkins shares the unexpected journey that took him from aspiring anesthesiologist to CFO of the Salt Lake Olympic Committee, and ultimately to CEO of Ken Garff Automotive. Brett opens up about learning to recognize your natural strengths, taking risks, and finding success by pursuing the path that fits you—not necessarily the one you originally planned. He also reflects on working alongside Mitt Romney and Fraser Bullock during the 2002 Salt Lake Olympics, what he learned from their leadership, and how the experience shaped his approach to business. Brett discusses his transition into the automotive industry, why he wanted to make the dealership experience “un-car-like,” the future of the car business, electric vehicles and hybrids, and why Utah has become home to some of the most successful automotive groups in the country. Brett also shares his experience being named Mountain West Entrepreneur of the Year, and the personal reflection that came with the recognition. He explains why he believes entrepreneurship isn't limited to business owners—and why, in one way or another, we're all entrepreneurs.In this conversation: • Turning rejection into a career pivot • Lessons from the 2002 Salt Lake Olympics • Leadership lessons from Mitt Romney and Fraser Bullock • Building and scaling Ken Garff Automotive • Why Brett wanted to be “un-car-like” • The future of dealerships and mobility • Electric vehicles vs. hybrids • Utah’s unique entrepreneurial culture • Being named Mountain West Entrepreneur of the Year • What it really means to be an entrepreneur • Taking risks and creating value Timestamps: 00:00:00 - Introduction and Early Career Aspirations 00:00:28 - Failed Attempts at Medical School 00:01:00 - Pivot to Business and Education 00:01:42 - Realization of Natural Aptitude for Business 00:02:22 - Graduate School and First Job in Corporate Finance 00:03:03 - Expat Experience in France 00:04:12 - Transition from Corporate Finance to Salt Lake Olympic Committee 00:05:03 - Working with Mitt Romney and Frazier Bullock 00:06:10 - Leadership Lessons from Mitt Romney and Frazier Bullock 00:08:01 - Post-Olympics Career Decisions 00:08:44 - Joining Ken Garf Automotive 00:10:09 - Insights into the Car Dealership Business 00:12:09 - Career Progression at Ken Garf Automotive 00:13:09 - Utah's Success in the Car Dealership Industry 00:15:14 - Future of the Car Industry 00:18:43 - Electric Vehicles and Market Trends 00:20:58 - Impact of Gas Prices on Electric Vehicle Demand 00:21:17 - Ernst & Young Entrepreneur of the Year Nomination 00:22:01 - Personal Reflection on Entrepreneurship 00:24:07 - Encouraging Entrepreneurial Mindset in Teams 00:25:21 - Conclusion and Final Remarks Watch the full conversation for a candid look at career pivots, leadership, entrepreneurship, Utah business, and the evolving automotive industry.





