The Wider Lens: Powered by Focus on Women

Hosted by Traci Terrick

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250

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Jun 2026

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About the show

The Wider Lens is a podcast about seeing possibility where you might not have looked before. Powered by Focus on Women, the show opens the door to broader conversations with creatives, entrepreneurs, and leaders across disciplines. Each episode features real, thoughtful conversations — not just about success, but about uncertainty, change, and growth. We talk about how careers evolve, how priorities shift, and how people build work that supports the life they want. Honest, grounded, and community-minded, The Wider Lens invites you to step back, zoom out, and expand how you think about your own creative path.

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60 recent

June 4, 2026Episode 25059 min

Kat O’Leary | Founder, Knockout Creative | Social Strategy & Management Professor

Kat O’Leary works with brands and executives on social media strategy and execution, primarily using thought leadership to drive growth.She is the founder of Knockout Creative and currently serves as a Professor of Social Strategy & Management. Prior to founding her company, Kat spent five years on the social media team at McKinsey, ultimately serving as Head of Social Media Strategy. She later became a VP at Scale, where she managed social accounts for large global organizations across industries and advised C-suite executives on strategic social media initiatives.Kat holds an MBA from the Tuck School of Business at Dartmouth and a BA from the University of Notre Dame.Website: Knockout CreativeInstagram: @katolearyInstagram: @knockoutcreative.comSupport the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

May 21, 2026Episode 24954 min

S26 E249 Malinda Sanna, Founder & CEO, LookLook

Malinda Sanna operates at the intersection of creativity, culture, and data, using insight as a creative tool to shape how luxury brands connect with people.As the Founder and CEO of LookLook, she built a 7-figure proprietary consumer insights platform over 15 years with a global team of 16. Her methodology centers around what she calls “Cultivated Communities” — highly curated groups of individuals, particularly high-net-worth women, recruited one relationship at a time rather than through traditional third-party panels.She is the creator of Beautyverse, a proprietary community of 1,000+ affluent women focused on luxury beauty, as well as Luxuryverse, communities designed to provide brands with deeper and more nuanced consumer insights beyond traditional market research.Through more than 900 studies and 30,000+ research participants worldwide, Malinda has helped brands including Shiseido, BMW, LVMH, Google, Mondelez, and Nestlé better understand not just what consumers want, but why they want it — and how to translate that into meaningful products, storytelling, and experiences.Her work spans a global network of executives in New York, Paris, Dubai, São Paulo, Beijing, and Shanghai. She also writes a Substack newsletter followed by luxury brand executives around the world.Before founding LookLook, Malinda studied classical music and English literature at Goshen College and worked as a singer. She has been featured in The New York Times, CNN, CNBC, HuffPost, Forbes, Bloomberg, Business Insider, The Washington Post, AdWeek, and Inc.LinksWebsite: LookLookInstagram: @luxuryverse100Support the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

April 23, 2026Episode 24853 min

S25 E248 Kenzie Green

Join us in conversation with brand strategist & designer Kenzi Green for an honest conversation on building intentional brands, charging your worth, and breaking out of the comfort zone in business.Based in Benson, NC, Kenzi is the founder of Kenzi Green Design, a creative studio specializing in brand and website design for female founders ready to grow. Known for her no-fluff approach, she helps entrepreneurs transform their brands into powerful, client-attracting experiences that drive real results.In this episode, we dive into why so many women undercharge, what keeps them playing small, and the mindset shifts needed to confidently step into higher value and bigger opportunities. This is a conversation about clarity, courage, and creating a business that truly supports your growth.Learn more at http://kenzigreendesign.com (http://kenzigreendesign.com/)Follow @kenzigreendesignSupport the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

April 2, 2026Episode 2471 hr 0 min

S25 E247 Rebecca Miller

In this episode, we sit down with photographer and director Rebecca Miller for a thoughtful conversation on creative longevity, evolution, and building a meaningful body of work over time.With over 20 years of experience spanning fashion, portrait, and interior photography, Rebecca has built an international career rooted in curiosity and storytelling. Originally from Northern California, her journey has taken her through London and New York City, shaping a distinct perspective on people, spaces, and narrative.Now based near Woodstock, New York, Rebecca reflects on how her work has evolved alongside her life—balancing commercial projects with a deep appreciation for home, family, and the quieter moments that inspire her creativity.We explore developing a visual voice over decades, adapting to change in the creative industry, and the power of observation in crafting compelling imagery.This is a conversation about experience, intuition, and creating work that grows with you.Learn more at http://www.rebeccamiller.co.ukFollow @rebeccamiller99Support the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

March 19, 2026Episode 24635 min

S25 E246 Emily Frances Olson - Photographer

In this episode we sit down with Emily Frances Olson, photographer and visual storyteller, to talk about creative evolution, meaningful work, and how personal experiences can reshape your artistic path.Based in Queens, New York, Emily is a photographer whose work centers on storytelling and capturing intimate, authentic moments. While she built her career in headshot and commercial photography, becoming a mother shifted her creative focus leading her toward more personal projects that opened the door to deeper, more meaningful opportunities. In this episode, Emily shares how embracing personal storytelling transformed her creative direction and strengthened her relationships with clients. We also talk about balancing commercial and personal work, building authentic connections through photography, and how vulnerability can lead to powerful visual narratives.Join us for a thoughtful conversation on creativity, motherhood, storytelling, and building a career that evolves alongside your life.Learn more at http://emilyfrancesolson.comand follow @emilyfrancesolsonRemember to stay safe and keep your creative juices flowing!⁠ Support the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

March 1, 2026Episode 24558 min

S25 E245 Hannah Schon

In this episode, we sit down with Hannah Schon, the visionary wardrobe and prop stylist, producer, creative consultant, and founder of Double Engine Studio—a Boston-based practice that blends strategic thinking with intuitive storytelling to help high-performing individuals and brands align their presence with purpose.Hannah shares her journey from dance and production roots to launching Double Engine, where she excels in wardrobe/prop styling, brand strategy, content creation, editorial shoots, and experiential campaigns. Represented by Anchor Artists, she highlights key moments that shaped her vision: fusing logic and soul to spread authentic joy through connection, turning style into a tool for clarity, confidence, and resonance in high-stakes moments.She emphasizes collaboration and an intuitive, human-centered approach in building impactful narratives, partnering with clients like Vogue Scandinavia, The Sunday Times Style, Tito’s Vodka, Huckberry, Ooni, and North Shore Magazine.Hannah discusses navigating creative production challenges while staying grounded in intuition and editorial precision—adapting to projects, avoiding burnout, and keeping the process intentional, collaborative, and joyful.Join us for an enlightening conversation about the intersection of storytelling, strategy, and style, the power of authentic connection, and the courage to help leaders and brands show up with clarity and confidence in the moments that matter.IG: @bananasconesSupport the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

February 19, 2026Episode 24452 min

S25 E244 Sam Jump - Powerhouses With Purpose

In this episode, we sit down with Sam Jump, the visionary founder of Powerhouses with Purpose, a platform dedicated to empowering individuals and organizations to harness their potential for social good. Sam shares her inspiring journey from initial concept to building a thriving community that champions purpose-driven initiatives.She delves into his early motivations for creating Powerhouses with Purpose, highlighting the pivotal moments that shaped his vision. Sam emphasizes the significance of collaboration and connection in fostering impactful change, illustrating how she cultivates meaningful relationships with partners and advocates.With a focus on intentional leadership and authenticity, Sam discusses the challenges she faces in the ever-evolving landscape of social entrepreneurship. She shares insights on staying true to one’s mission while adapting to new dynamics and opportunities.Join us for an enlightening conversation about the intersection of purpose and action, the power of community, and the courage required to lead with intention.Learn more about Sam and her work at [www.powerhouseswithpurpose.com] and connect with her on Instagram @samjump or LinkedIn [www.linkedin.com/in/samanthajump/]Support the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

February 5, 2026Episode 2431 hr 16 min

S25 E243 Jennifer Silverberg - Photographer

In this episode, we sit down with Jennifer Silverberg, a talented photographer known for her striking visual storytelling and her ability to capture authentic moments. As a creative force, Jennifer shares her journey in the world of photography, from her early inspirations to the unique perspectives she brings to her work.Jennifer discusses the importance of connection in her art, her approach to cultivating meaningful relationships with clients, and how her experiences shape her vision. With a focus on intentionality and authenticity, she reveals how she navigates the evolving landscape of photography while maintaining her unique voice.Join us for an inspiring conversation about the art of photography, the power of storytelling, and the courage it takes to pursue your passion.Learn more about Jennifer and her work at [www.jennifersilverberg.com]and follow her on Instagram @jennifersilverberg.Support the showIf you would like to get involved with Focus On Women, you can review sponsorship and contribution options here, as well as become a member here.Stay inspired and keep creating!Support the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

January 22, 2026Episode 24249 min

S25 E242- Zoe (Berkovic) Zela - Poppy and Sesame

In this episode, we sit down with Zoe (Berkovic) Zela, founder of Poppy and Sesame. A thoughtful creative and entrepreneur, Zoe is redefining what it means to build a brand with intention, heart, and purpose in today’s evolving creative landscape.Zoe shares how she got her start, what inspired her to create Poppy and Sesame, and how her vision continues to shape a brand rooted in creativity, connection, and mindful design. Her journey reflects resilience, intuition, and the courage it takes to bring a deeply personal idea to life.Tune in for an inspiring conversation about creative entrepreneurship, building something meaningful from the ground up, and staying aligned with your values while navigating growth.Learn more about Zoe and Poppy and Sesame at www.poppyandsesame.com and follow along on Instagram @poppyandseasame.Support the showIf you would like to get involved with Focus On Women, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!Support the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*

December 4, 2025Episode 24151 min

S25 E241 Rebecca Tickell - Common Ground Films

In this episode, we sit down with visionary filmmaker and environmental activist Rebecca Tickell. A force in documentary storytelling, sustainability, and regenerative living; to uncover how she’s using the power of film to spark global change.Rebecca shares how she got her start in filmmaking, what inspired her to dedicate her craft to environmental impact, and how she continues to shape the conversation around regeneration and sustainability through her award-winning films — including Kiss the Ground and Common Ground. Her journey is a testament to courage, creativity, and the belief that stories can heal both people and the planet.Tune in for an inspiring conversation about using storytelling as activism, creating art with purpose, and leading by example in the movement for a more sustainable future.Learn more about Rebecca and her films at www.rebeccatickell.com and follow her on Instagram @beccatickell.Support the showIf you would like to get involved with Focus On Women, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!Support the showIf you would like to get involved with The Wider Lens, you can review sponsorship and contribution options here, as well as become a member here.Remember to stay safe and keep your creative juices flowing!---Tech/Project Management Tools (*these are affiliate links)Buzzsprout*Airtable*17hats*ZoomPodcast Mic*