The Rob Prsa Podcast

Hosted by Robert Prsa

Business Entrepreneurship Marketing Arts

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Episodes

621

Latest episode

Nov 2026

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About the show

In 2016, I left my job as a video editor at TSN SportsCentre to go all-in on entrepreneurship. Since then, I’ve built Kay Bahd Apparel into a brand with millions of views, a large following, and over $1,000,000 in online sales driven entirely by social media marketing. Along the way, I’ve helped thousands of brands grow their presence online, and launched the world’s first infrared heated hoodie for pain relief. Across YouTube and social media, my content has been seen by millions of entrepreneurs worldwide—with over 9 million views on YouTube alone. This podcast is where I share the real strategies and hard truths of entrepreneurship—so you can market smarter, grow faster, and build a business that lasts.

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60 recent

November 8, 20268 min

ChatGPT & Codex will make your clothing brand insane ads that PRINT MONEY + run ALL your marketing

Sign up with Omnisend email marketing: https://omnisend.com/rob30 Join our community: https://www.skool.com/apparel-success-mastermind I used ChatGPT and Codex to create 60 ads for my clothing brand TherapyWear—and they actually got sales. In this video, I show you how I’m using AI to create image ads and video ads for Facebook and Instagram without spending weeks designing and editing everything myself. I break down the prompts and workflow I use to create AI ad creatives that match my brand’s style. You’ll see how I resize ads for different Meta placements, use reference images to get better results and automate email marketing with Omnisend. I also share our sales results after spending $100 on ads in a single day. If you’re starting a clothing brand or growing an ecommerce business, this is a practical look at using ChatGPT for marketing.

November 1, 202610 min

You wanna blow up your brand but can't get sh*t done... here's how to become disgustingly productive

Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 In this video, I share how to become disgustingly productive as a creative entrepreneur—even when you feel stuck and don’t know where to start. It’s a lesson that took me 10 years of building businesses and creating content to fully understand. Some of my best videos came from days when I could barely get a sentence out. I break down persistence undervaluation, why your brain can mistake difficulty for a lack of creativity and what The War of Art by Steven Pressfield taught me about pushing through that awkward beginning. If you’re building a clothing brand or struggling to stay consistent with content, this will help you rethink your creative process. Feeling uninspired when you sit down doesn’t tell you what you’ll be capable of once you get going.

October 25, 202613 min

I f*cked up my clothing brand so you don’t have to (my big mistakes)

Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 My clothing brand did over $1 million in sales and got worn by dozens of celebrities, but I still made mistakes that cost me money and held the brand back. In this video, I’m breaking down the biggest mistakes I made over 10 years of running a clothing brand, from ordering too much inventory and buying the wrong sizes to focusing on sales without paying enough attention to actual net profit. If you’re starting a clothing brand or trying to grow one, this is the stuff I wish I understood earlier. I also get into how I messed up valuable influencer relationships, why I should’ve responded to customers faster, and the opportunities I missed by not going harder on TikTok. I’m sharing what I’d do differently so you can avoid the same traps with your own brand.

October 18, 202612 min

The Problem With Clothing Brands Trying Too F*cking Hard

Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 Most startup clothing brands are trying too hard with their content—and it may be hurting their growth. In this video, I explain why overly polished videos can make your brand feel less authentic, less relatable, and more like an advertisement. You’ll learn why casual UGC-style content often performs better on TikTok and Instagram Reels, how natural communication builds trust, and why clothing brand marketing in 2026 should focus on realness over perfection. Whether you’re starting a clothing brand, growing a streetwear brand, or trying to improve your social media marketing, this video will show you how to create better content without expensive production, endless retakes, or overediting. We cover clothing brand content strategy, authenticity, the Pratfall Effect, parasocial interaction, and how to make TikTok and Instagram content that feels human, earns attention, and helps build a loyal audience.

October 11, 202611 min

How I made $83,500 off two hoodies with my clothing brand

Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 Two hoodie designs. $83,500 in sales. In this video, I break down how I created products for my clothing brand that people actually wanted to buy and how to apply the same thinking to your own brand. Your customers aren’t buying your dream of becoming a successful clothing brand owner. They’re buying something that expresses who they are. Understanding that difference changes how you approach clothing design, branding, and marketing. Using real examples from my brand, I explain how to connect your products with an identity that already exists. We cover why your clothing doesn’t need to appeal to everyone, how the language and inside jokes within your niche can inspire powerful designs, and why “that looks cool” isn’t the same as “I need to buy that.” Whether you’re starting a clothing brand or struggling to get sales, this video will help you think beyond putting designs on hoodies and t-shirts. The goal is to create something your target audience sees and immediately thinks: “That is so me.”

October 4, 20268 min

AI Influencers Will Replace ALL Human Creators By 2030… Is This The End of Social Media?

Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 Will AI replace content creators and influencers? Or will being a real human become your biggest advantage? In this video, I break down the human origin premium and the handmade effect to explore why people care about WHO created something—not just how good it is. After 10 years on YouTube, I’m thinking seriously about what AI means for creators, entrepreneurs and the future of marketing. I share which types of content I think AI will replace and what it will struggle to replicate. I also share examples from my clothing brand TherapyWear to explain where AI video generation makes sense and where it could damage your credibility. From imaginative ads and product visuals to real customer experiences and founder stories, this is about using AI to improve your marketing without losing the human connection that makes people trust your brand.

September 27, 20269 min

The AI Slop Epidemic Explained... People Have Lost Their Minds

Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 Most people think they know what makes a clothing brand design “good” or “bad.” But your taste is being influenced way more than you realize. In this video, I break down the psychology behind why people love certain brands, logos, clothing designs, music and art — and how social proof, familiarity, culture, popularity and perceived authority can completely change the way we judge the exact same thing. If you’re building a clothing brand, this matters because obsessing over the perfect logo or design can make you completely miss what actually makes people want to wear something. We’ll look at brands like Supreme, Nike and Champion, along with research on social influence and perception, to show why building the story and perception around your brand can be just as important as the design itself.

September 20, 202613 min

AI Is Making Me Stop Marketing My Brand… I Don’t Do Sh*t Anymore

Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 AI is completely changing how I run my clothing brands — and I don’t think most entrepreneurs realize how far this has already gone. In this video, I show you how I’m using ChatGPT and AI to automate work that used to take me hours or even days: organizing thousands of files, generating realistic ad creative, editing videos, creating voiceovers, resizing content, optimizing Meta ads, and even making changes to my Shopify website. I also walk you through exactly how I’m using tools like Higgsfield and ElevenLabs with ChatGPT to create full advertising campaigns for my brand TherapyWear — without needing to manually shoot, edit, organize, and produce every piece of content myself. If you run a clothing brand, ecommerce business, or basically any online business, this is the biggest shift I’ve seen in the 10 years I’ve been doing this.

September 13, 20269 min

No Brand Is Safe Anymore… Not Even Nike

Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 Nike is one of the biggest brands in the world — and even Nike isn’t safe anymore. Nike’s market share has fallen, its direct-to-consumer business is struggling, and the company is trying to rebuild relationships with wholesalers. But I think the bigger story is what this says about the future of branding, social media marketing, and small businesses. The internet has completely changed the game. Instagram, TikTok, YouTube and the modern interest graph don’t automatically reward the biggest brands anymore. Attention has to be earned. A small clothing brand startup with better content can now compete for the exact same attention as Nike, Adidas, or any other massive company. In this video, I break down what’s happening with Nike, why big brands are struggling to adapt to modern social media, how the TikTok algorithm and interest graph changed brand marketing, and why this could be one of the biggest opportunities ever for small clothing brand startups and entrepreneurs. If you’re building a clothing brand, streetwear brand, e-commerce business, personal brand, or trying to grow through organic social media, this is something you need to understand.

September 13, 20269 min

What I’d beg every clothing brand startup to know about marketing... seriously this is everything

Join our community: https://www.skool.com/apparel-success-mastermind Try the best Ai design platform: https://www.design.com/rob88 If you’re trying to grow a clothing brand from scratch, this video breaks down some of the most important marketing principles most clothing brand startups completely misunderstand. I explain why word-of-mouth marketing usually won’t grow a new brand on its own, how the mere exposure effect and complex contagion influence buying decisions, and why most of your Instagram, TikTok, and YouTube content isn’t supposed to generate an immediate sale — it’s building familiarity, trust, demand, and future customers. I also break down the Bass Diffusion Model and how successful clothing brands grow through external influence like organic social media, content creation, paid advertising, and distribution before internal influence and word of mouth can really take over. If you want to learn how to market a clothing brand, build an audience, grow on social media, create demand for your products, and develop a long-term clothing brand marketing strategy without relying entirely on paid ads, this video will completely change the way you think about growth.