#ip2life Bringing Intellectual Property to Life

Hosted by Anna Brewin

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Mar 2025

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About the show

Anna Brewin from Amanya IP and Amanya Design is joined by guests to talk about Intellectual Property (IP) in everyday life. IP can be a boring subject until it becomes personal. Anna is joined by her guests to talk about IP in areas of creativity, business and entrepreneurship, hearing from legal professionals as well as hearing people's stories that involve IP. #ip2life Take the Quiz: How IP Smart are you? https://bit.ly/ip-smart-quiz

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20 recent

March 4, 202532 min

Anna Brewin and Judy Parsons for Linked In LoveIn about IP

Send a textJudy Parsons, the Linked In TM Lady, is joined by Anna Brewin, IP trainer, to discuss the importance of intellectual property (IP) protection for businesses, particularly on LinkedIn and websites. Anna shares her journey of registering trademarks in the UK and USA, and designs, emphasising the need for understanding IP to avoid legal issues. Anna highlights the significance of copyright, trademarks, patents, and trade secrets, and advised businesses to list their IP assets and use copyright symbols to deter infringement.Anna also warns about the risks of using unlicensed content, citing a case where a business faced a £5,000 fine. Anna recommends proactive measures like inventorying IP and using clear legal language to protect business interests.0.16 Introduction and Purpose of the LinkedIn LoveIn2.00 Anna's Journey into IP3.23 Understanding IP and Its Importance5.53 Practical Tips for Protecting IP7.12 Common IP Issues and Legal Consequences18.39 AI and IP21.15 Types of IP and Their Importance25.32 Practical Steps for Protecting IP25.50 Understanding and Asserting Intellectual Property Rights29.31 Handling IP in Business Pitches25.50 Understanding and Asserting Intellectual Property RightsDo you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.

February 28, 202523 min

#ip2life Anna & Caz - Brain Powered Coaching Part 2

Send a textIn the second part of Anna's conversation with her sister, Caroline, from Brain Powered Coaching, they continue the conversation around the process of trademarking and protecting intellectual property. Caz shares her experience with the Intellectual Property Office, emphasising the helpfulness of the staff and the importance of trademarking. Anna discusses the risks of not protecting one's creations, citing personal mistakes and the costs involved. They also touch on the significance of copyright and the need to communicate intellectual property awareness. The discussion includes insights on self-publishing versus traditional publishing, highlighting the benefits of retaining ownership and control over one's work. The importance of marketing and social media strategies is also discussed, with tips on leveraging platforms like Upwork for design and collaboration. The discussion centers on personal and professional growth, emphasising the importance of clarity, commitment, and trust. Caz highlights the need for a clear vision. The conversation also covers practical business strategies, including outsourcing tasks to focus on core competencies and the importance of community support. The overall theme was the balance between personal development and practical business application.Welcome (0.00)Transitioning to Entrepreneurship and Publishing (2.05)Choosing a Publishing Route and considering IP (8.17)Marketing and Promoting the Book (15.00)Feedback shaping the content (16.50)Final Thoughts about IP and Next Steps (20.52)You can contact Caroline Brewin at the following:brainpoweredcoaching.comcaroline@brainpoweredcoaching.comDo you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.

February 14, 202527 min

#ip2life Anna & Caz - Brain Powered Coaching Part 1

Send a textAnna and her sister Caroline Brewin discuss Caroline's transition from a 18-year career in investment banking to founding Brain Powered Coaching in 2019. Caroline, who trained as a professional coach in 2012, emphasises the integration of neuroscience into her coaching, particularly focusing on negativity bias and confidence-building techniques. She highlights the importance of trademarking her business name and the benefits of hybrid publishing for her upcoming book, "Confident," which combines practical advice with neuroscience frameworks. Caroline also shares her approach to building confidence through micro challenges and celebrating small wins.Introduction and Background of Caz's Entrepreneurial Journey (0.00)Transition from Corporate to Entrepreneurship (2.30)Neuroscience and Coaching Techniques (6.55) Confidence Building and Micro Confidence Challenges (11.50)Personal Experiences and Challenges (16.51)Intellectual Property and Business Foundations (20.49)Final Thoughts and Key Takeaways (26.02)You can contact Caroline Brewin at the following:brainpoweredcoaching.comcaroline@brainpoweredcoaching.comDo you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.

January 7, 202542 min

Bradford University School of Management Guest Podcast - a tribute to Dad

Send a textI had been asked to be a guest at the School of Management at Bradford University, where we were going to have a discussion about Intellectual Property.The last question they asked us was 'Who was my management hero? Who has inspired or influenced me the most in my career?'I said, that was my Mum and my Dad. Little did I know that my Dad would pass away just over 24 hours later, after a battle with a form of Motor Neuron Disease.This episode is dedicated to him, and I have included my tribute which involves lots of pictures so is best to head over to my YouTube channel to watch it there. https://www.youtube.com/channel/UCMEFjbUxfuVJjeYsJPzJpXgIntro and welcome (0:00)Tribute to Dad - best watched! (0.48)Bradford University School of Management Podcast (3.30)Do you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.

December 17, 2024Episode 1137 min

#ip2life Anna & Danny - Danny Thompson Photography Part 2

Send a textDanny Thompson and Anna continue their conversation around the impact of AI on creativity, particularly in the realm of image generation and editing. They discuss how AI tools like ChatGTP and Grammarly are used for various tasks, from writing to image editing, and express concerns about transparency and credit for original creators. They also touch on the legal complexities surrounding AI-generated content ownership. The discussion includes practical aspects of photography, such as the use of RAW files, the importance of backups, and the creative process involved in client shoots. Additionally, they mention the use of Trello for managing customer service journeys and the educational outreach to young students about intellectual property. Danny shared his journey in photography, emphasising the importance of starting by offering free services to gain experience and build a portfolio. He advised aspiring photographers to focus on specific niches, such as weddings or business photography, and to learn from online resources like YouTube. Danny also stressed the value of practical experience, editing, and trial and error. He mentioned his presence on various social media platforms and his website, dannythompsonphotography.com, which showcases his work in branding, headshots, property, interiors, product, e-commerce, industrial, and manufacturing photography. Danny encouraged photographers to enjoy the process and learn from their mistakes.Intro and welcome (0:00)Impact of AI on Creativity and Transparency (1:50)AI Tools and Their Applications (6:20)Content Club and Business Strategies (11:00)Stories and Behind-the-Scenes Insights (15:23)Customer Service and Client Relationships (20:10)Post-Shoot Process and Client Delivery (21:00) Teaching and Inspiring Creativity (28:41)Using Trello for Customer Service (30:31)Advice for those wanting to get into the photography industry (32:36)You can contact Danny at the following:linkedin.com/in/danny-thompson-commercial-photography-85bb64138/https://dannythompsonphotography.com/danny@dannythompsonphotography.co.uk07540 118284 (Mobile)Do you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.

December 10, 2024Episode 1035 min

#ip2life Anna & Danny - Danny Thompson Photography Part 1

Send a textDanny Thompson, a photographer and creative director, discusses his journey from art college to founding Albion Street Studios with James Miller. They highlight their new venue at Dean Clough Mills in Halifax, offering meeting rooms, co-working spaces, and professional photography and video production services. Danny emphasises the importance of copyright in photography, noting the challenges of image theft and the role of AI in content creation. He shares his advice to younger self, advocating for pursuing passion and exploring opportunities. The conversation also touches on the legal and ethical implications of AI using images without proper attribution, highlighting the need for clear guidelines and protection measures.Introduction and Welcome (0:00)Overview of Danny and James's Studio (1:50)Danny's Role and Studio Facilities (4.30)Danny's Creative Journey (7.40)Transition to Full-Time Photography (11:12)Collaboration with James Miller (13:14) IP in photography and protecting your work (23:23)Impact of AI on Photography (24:50)£5000 fine for using other people's IP incorrectly (26.38)Workshop helping prepare people to learn about IP and learn how to make sure you use things correctly (27.35)Advice to his younger self (32.37)Conclusion for Part 1 (34.36)You can contact Danny at the following:linkedin.com/in/danny-thompson-commercial-photography-85bb64138/https://dannythompsonphotography.com/danny@dannythompsonphotography.co.uk07540 118284 (Mobile)Do you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.

December 8, 2024Episode 940 min

#ip2life Xtra Anna & Owen - Behind the scenes in a faith journey

Send a textAnna is joined by Owen to talk about his faith behind his personal and working life, and how this impacts everything he does. Hear his stories about his having a heart attack, and his raw and real conversations with God. Do you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.

October 23, 2024Episode 922 min

#ip2life Anna & Owen - Solutions for the Entertainment Industry Part 2

Send a textAnna from Amanya IP and Owen from Merlin continue their conversation, discussing the importance of intellectual property (IP) and how it underpins business identity and value. Owen's company, Merlin, provides software solutions for managing people in leisure industries, from ticketing to venue operations. They offer a free online ticketing platform and a percentage-based fee for paid events. During the lockdown, they developed a fruit picking voucher system to help farmers, which proved successful. Owen emphasized the need to protect IP through trademarks and highlighted the challenges of selling a business with his commitment to provide for his dedicated staff.Introduction to the Show and IP Importance (0.00)Overview of the Business and Services (1.43)Support for Small Businesses and Technical Capabilities (5.39)Impact of Lockdown and Business Adaptation (7.43)Future Plans and Business Challenges (12.58)Personal Interests and Final Thoughts on IP (15.47)Conclusion and Resources (19.08)You can contact Owen at the following:linkedin.com/in/owengleadallowen@merlinsoft.co.ukmerlinsoft.co.uk01226 294413 (Work)07802 457284 (Mobile)Do you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.

October 9, 2024Episode 829 min

#ip2life Anna & Owen - Solutions for the Entertainment Industry Part 1

Send a textAnna from Amanya IP and Owen Gleadall, founder of Merlin, discuss Owen's journey in the leisure industry and the challenges of securing intellectual property (IP) for his business. Merlin provides access control, ticketing, and membership services, competing with Eventbrite by offering event ownership, data control, branding, and a 3% fee compared to Eventbrite's 15%. Owen shares his entrepreneurial history, starting with selling cigarettes in the RAF, developing retail systems, and eventually creating Merlin. He emphasizes the importance of trademarks over patents due to cost and global coverage, detailing battles with British Telecom and the National Lottery for the "Merlin" name.Owen's Business Journey and Introduction to Merlin (0.00)Owen's Business Model and Competitive Advantage (2.55)Owen's Early Business Ventures and Family Background (5.14)Transition to Independent Business and Development of Merlin (11.44)Challenges with Trademarking Merlin (20.11)Owen's Approach to Intellectual Property and Business Strategy (23.05)Conclusion and Invitation to Future Episodes (27.18)You can contact Owen at the following:linkedin.com/in/owengleadallowen@merlinsoft.co.ukmerlinsoft.co.uk01226 294413 (Work)07802 457284 (Mobile)Do you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.

October 2, 2024Episode 435 min

#ip2life Xtra Anna & Charlotte - Behind the Scenes in a Faith Journey

Send a textIn this behind the scenes part of the show, Anna chats with Charlotte as she shares her personal faith journey, emphasizing the importance of gratitude and seeking guidance from God. They discuss how trusting and listening to God has helped her navigate life's challenges, and the value of prioritizing self-care and finding peace and clarity in times of stress and uncertainty. Charlotte reiterates the importance of choosing the right words and actions, even when faced with difficult situations, and finding comfort in God's presence and guidance.Timestamps0.00 #ip2lifextra Intro0.42 Snippet from the show3.36 Charlotte explains how her creativity, IP, faith and who she is are all intermixed7.42 How did Charlotte's faith journey start?12.25 How Charlotte's business and creative journey are all linked and how God has directed her in it.15.12 How has God helped Charlotte navigate the really, really tough seasons?21.53 How has walking with God changed Charlotte as a person?25.42 A time when Charlotte's back has been against the wall and she has prayed and seen God answer?29.44 What would Charlotte say to her younger self from the faith perspective?Would you like to learn more about a personal relationship with God? Check out the website: www.journeyingwithgodalmighty.comDo you want to know more about IP? Check out www.amanyaipcourses.com where you'll be able to discover more about how to become #ipsmart. All the content is checked by legal professionals, but written in everyday language. Anna's journey in IP started through her protecting her own work as a designer and has grown into her helping adults, young people, students, designers, artists, business owners and entrepreneurs to become IP smart to enable them to protect their dreams.