
The Lavender Briefcase: A Journey from Covering to Leading
Simone Sloan hosts Gretchen Gagel, a mechanical engineer with an MBA and PhD in leadership, shares her transformative journey from being the first female operations manager at Ralston Purina to becoming a construction industry pioneer and advocate for women leaders. This episode explores her evolution from "covering" her identity to authentically leading, her founding of the International Institute for Women in Construction (IIWIC), and practical strategies for creating inclusive workplaces. She emphasizes that progress in male-dominated industries requires both male allyship and systemic change, citing examples like flexible start times and diverse leadership representation as catalysts for attracting and retaining talent across gender and demographic lines. Key Takeaways Authenticity drives leadership impact: her shift from conforming to industry expectations (smoking cigars, wearing cufflinks, black briefcases) to expressing her authentic self (lavender briefcase, pink necklace) paradoxically strengthened her influence and opened doors for others Male allyship is non-negotiable: Progress in male-dominated industries requires men in leadership positions to actively advocate for women, defend their contributions, and challenge exclusionary norms, not merely passive support Representation matters at every level: Visible diversity in leadership, promotional announcements, and decision-making bodies sends powerful signals about belonging; homogeneous leadership discourages qualified candidates from applying Systems-level changes enable inclusion: Practical solutions like flexible start times (e.g., 9 AM instead of 7 AM to accommodate school drop-offs) and government investment in training programs address real barriers and expand talent pools Unconscious bias requires intentional awareness: Leaders must examine language, policies, and cultural signals that unintentionally exclude women and people of colour; progress requires mindfulness, not just good intentions






