
Revenue Is Not Wealth: The Business of Building Real Profit with Dr. Octavia Conner
Revenue Is Not Wealth: The Business of Building Real Profit Featuring Dr. Octavia Conner | Founder & CEO, Say Yes To Profits Your business can generate millions in revenue and still struggle to make a profit. So, what does it really take to build a financially successful company? On this episode of Women, Wealth & Entrepreneurship , host Dr. Ariel Shaw sits down with nationally recognized CFO, financial strategist, and entrepreneur Dr. Octavia Conner , Founder and CEO of Say Yes To Profits , for a powerful conversation about the financial realities of entrepreneurship. With more than two decades of experience in accounting, finance, and tax strategy, Dr. Conner has dedicated her career to helping business owners move beyond impressive revenue numbers to achieve financial clarity, sustainable profitability, and long-term wealth. This conversation explores the difference between revenue and profit, the financial mistakes that quietly undermine growing businesses, and why entrepreneurs must understand their numbers before attempting to scale. From managing cash flow and developing effective tax strategies to establishing strong financial systems and knowing when to bring a CFO into your business, this episode challenges entrepreneurs to rethink what success truly looks like. We also explore Dr. Conner's entrepreneurial journey, the vision behind Say Yes To Profits, and her ambitious mission to help create one million profitable CEOs . Because building a successful business isn't simply about how much money you make. It's about how much you keep, how strategically you grow, and the wealth you ultimately create. Whether you're an emerging entrepreneur or an established CEO, this is a conversation designed to change the way you think about money, profitability, and the future of your business. Women, Wealth & Entrepreneurship | Season 7 Available on Apple Podcasts, Spotify, iHeartRadio, Amazon Music, and other major podcast platforms.













