
Stop Selling Every Tool You Build: In-House AI, Product Traps, and Scaling AEC Software with Dr. Sam Zolfagharian
Most AEC firms are rushing to adopt AI by chasing shiny tools, while others are spending hundreds of thousands of dollars building in-house software they think they can turn around and sell. But having the code to build an application doesn't mean you should run a software business—and feeding unvetted information into an LLM only turns your data lake into an unmanageable swamp. In this episode of Wired to Build , host Nick Caravella sits down with Dr. Sam Zolfagharian , co-founder and president of YegaTech . Bringing an extensive background that spans childhood jobsite exposure in Iran, structural engineering, design computing, BIM product leadership at Autodesk, and technology strategy, Dr. Sam works directly with AEC leadership to navigate real, enterprise-grade organizational transformation. Dr. Sam breaks down why firms get paralyzed trying to "boil the ocean" to clean up 15 years of legacy project data, explaining why establishing forward-looking processes matters far more than attempting to scrub the past. She pulls back the curtain on the technical mechanics of BIM—from the days of AutoCAD 14 to why rigid boundary representation (BREP) creates tens of thousands of false clashes—and outlines how AI knowledge graphs can finally unlock the rich, hidden metadata sitting dormant in building models. The conversation takes a hard look at the reality of build vs. buy in an era where anyone can generate software. Dr. Sam and Nick discuss why custom internal solutions rarely warrant outside monetization, how complex legacy platforms like Revit became "built for everyone and therefore built for no one," and why the real opportunity for small-to-midsize firms lies in pairing clear governance with strategy to deliver a 10x return on investment. This is Part 1 of a 2-part conversation. In Part 2, Dr. Sam and Nick dig into the operational guardrails of AI governance—treating artificial intelligence like fire: powerful enough to warm a house, but dangerous enough to burn down the entire town if left unchecked. Guest: Dr. Sam Zolfagharian – Co-Founder and President of YegaTech (https://www.linkedin.com/in/samzolfagharian/) Resources & Books Mentioned: YegaTech – Strategic technology consultancy helping AEC organizations navigate AI transformation, data readiness, and organizational scale. Autodesk (Revit / AutoCAD) – Industry-standard design and BIM software platforms shaping architecture, engineering, and construction delivery. Winning the Brain Game by Matthew E. May – Groundbreaking book on cognitive problem-solving, introducing "framestorming" and problem definition before jumping to solutions. Disrupt It – Dr. Sam Zolfagharian's book exploring technology adoption, systems, and transformation across the built environment.












