Biz and Tech Podcasts > Business > What’s orange?
“What’s Orange?” is a podcast dedicated to exploring the intuitive, human side of branding. It’s an unexpected, freeform angle for marketing, strategy and design professionals looking for something genuine to laugh about or connect with in a data-focused world.
The name “What’s Orange?” invites questions and serves as a metaphor for exploring and understanding less obvious, offbeat, and more nuanced elements that make brands resonate, connect, and foster loyalty.
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"Greg Daake joins the show to discuss how assembling a movie trailer mirrors the art of brand building."
We're honored to welcome to the podcast Tammy Williams, Creative Director of FNBO. Listen in as Greg Daake and guest host Max Mentzer talk with Tammy about her philosophies on brand building, storytelling, and the principles that have made her and the bank successful.
We're honored to welcome Dr. Jeffrey P. Gold, M.D., president of the University of Nebraska system and former chancellor of the University of Nebraska Medical Center, to the show. Listen in as Greg Daake and Dr. Gold reflect on the process and impact of the UNMC rebrand ten years later.
In a very special 50th episode, author, designer, and brand adviser Marty Neumeier joins Greg Daake to discuss the importance of prioritizing modesty over posturing.
"Greg Daake joins the show to discuss the specialized nature of branding and the recipe for doing it the right way."
"Greg Daake joins the show to discuss the magic mixture of talent, experience and intuition that go in to creating great work."
Greg Daake joins the show to discuss the time, attention, and vision that goes into creating and maintaining a successful brand.
Greg Daake joins the show to discuss balancing strong leadership with collaboration.
Greg Daake joins the show this month to discuss how brand sentiment is formed and how it can be addressed.
Greg Daake joins the show to offer some New Year's resolutions for brands still needing a good one.
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