
State of the Watchmaking Industry - Morgan Stanley report with Luxconsult
Send us Fan MailThe Morgan Stanley yearly report on the state of the watchmaking industry has become a reference tool which is either loathed or appreciated by those figuring in it, but nonetheless it gives a good snapshot of the main trends witnessed during the previous year. And we did get slightly carried away for about four hours with Olivier Müller from Luxconsult talking about the report's main findings. We cover the methodology used by the teams of Morgan Stanley, as there has been some controversy on some of the published numbers, but then we follow on general market dynamics, such as why privately held companies perform better than publicly listed ones and the notion of premiumisation and consolidation. We also discuss the performance of groups and the big names of the industry, as well as the independent scene and as non Swiss brands and the evolution of events and marketing strategies. Enjoy!YouTube: www.youtube.com/watchestv Instagram: www.instagram.com/thewatchestvWebsite: www.watchestv.comSupport us on Patreon: https://www.patreon.com/thewatchestv











