Tough Lights For Tough Jobs
A roadside scene gives you zero room for “almost.” If your warning lights fail, your battery dies early, or your wireless system interferes with someone else’s setup, the risk spikes fast. We sit down with Aaron Custer, VP of Sales at Custer Products, to talk about what towing and recovery operators should demand from safety lighting, and what actually separates professional grade gear from bargain alternatives. We get into the practical details that matter on real calls: reliable activation, long battery life for wireless tow light bars, and rugged construction built for rain, snow, salt, drops, and constant handling. Aaron explains why Custer uses heat-sealed connections, how serialized transmitters prevent crosstalk at multi-vehicle scenes, and why radio frequency range can outperform Bluetooth when you need dependable distance. We also talk about the company’s custom-wiring roots in agriculture and how that same build-to-fit mindset shows up when operators need a specific solution, not an off-the-shelf compromise. You’ll hear about new product momentum too, including internal lithium wireless light bars rated for extended runtime, marker lights with strobes built in for brighter warning without extra modules, and rooftop LED light bars with in-cab control that lets you switch colors by module on the fly. We also highlight the America 250 “red, white, and built right” special edition, made in the USA and packaged with a quality stitched American flag, plus where to find Custer Products at upcoming towing shows and on social media. If you care about towing safety, roadside visibility, wireless tow lights, and LED strobe lighting that holds up shift after shift, hit play and take notes. Subscribe, share this with a driver who needs better lighting, and leave a review so more operators can find it.






