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This Is Virginia Kerr: Video and Marketing Hacks for Women

Welcome to The Video Strategy Show — your go-to podcast for YouTube tips, video marketing strategies, and content creation made simple for business owners.I'm Virginia Kerr. A former TV news reporter, host and producer turned video marketing coach. Each week I'm giving you actionable tips to help you grow your audience, attract the right clients, and use video to build a profitable brand online.You’ll get practical strategies to plan, script, and film YouTube content that connects — without the overwhelm. Whether you're new to YouTube or ready to scale your channel, you'll learn how to turn your expertise into content that converts.You’ll walk away with clear video strategies, storytelling tips, and confidence to show up on camera like the pro you already are.Hey, I'm Virginia! In this podcast, I'll teach you simple ways to:- grow your business without social media - start a successful YouTube channel - get a proven YouTube strategy - grow on YouTube - get a solid Video marketing strategy - come up with YouTube content ideas - get clients with video - get more views on YouTube - get YouTube SEO tips - to show up confidently on camera - film yourself with easeSo if you're ready to finally make YouTube doable without it taking over your life- sit back and let me help you grow your YouTube channel, your business and your income.Connect with Virginia on social media! IG: @thisisvirginiakerr YouTube: @thisisivirginiakerrFor more information about This is YouTube School visit www.thisisvirginiakerr.com
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Last Episode Date: 04/25/2025

Total Episodes: Not Available

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25 April 2025
147| LIVE COACHING: How to Create a Content Strategy Using Your Story

Do you sometimes worry that the stuff you really want to share in your videos is too much? Too personal? Maybe it’s not appropriate? Today I’m taking you into a live coaching session to find out what to do when we feel called to share those parts of us on video but we don’t know how.  You'll also hear how to take your story of transformation and use it to create a content strategy for your videos that will help you attract your ideal client and grow your business. And why those personal parts of us just may be the most important elements of our brand and business. Want to learn more about my group coaching program This Is YouTube School? Click here.

20 min
16 April 2025
146| 5 Storytelling Videos That Build Trust and Attract Clients

Do you have a hard time telling stories in your YouTube videos? Do your YouTube videos attract the wrong people or if they do attract the right people, they're not buying from you? We're solving all three of those problems in this episode. I'm giving you 5 YouTube video ideas to help you start telling stories so that your ideal viewer sees themself in your business and wants to work with you. And to make it easy for you- I'm giving you a Client Attracting Video Ideas Checklist to download right here.  That way you can start planning your next five videos right away. Want accountability and feedback to help you grow your channel and business faster? Learn more about my group coaching program This Is YouTube School here.

22 min
10 April 2025
145| 10 Reasons Creators Don't Grow on YouTube (and How to Fix Them)

Is your YouTube channel growing at a snail's pace? Are you confused why you can't get people to buy from your videos? You might be making one or more of the 10 YouTube mistakes I'm covering today. Grab a pen and paper or your notes ap cause I'm dishing out the stuff that will move the needle on your channel and your business. Want me to help you grow your channel and buisness faster?  Check out my Group Coaching program This Is YouTube School here. Find my on YouTube here.

28 min
5 April 2025
144| How to make your YouTube channel clear and niche

In this episode, we're helping you niche down so you can stand out in your industry, get clear on who you're helping and start making more money online. I'm asking you a set of questions so you know what to talk about and how to talk about it. Rhat way your ideal viewer feels like your content was created just for them! Want to make money with YouTube? Check out my group coaching program:  https://thisisvirginiakerr.com/this-is-youtube-school  

24 min
27 March 2025
143| This YouTube Strategy 3x'd My Channel in 1 Month

In this episode, I'm breaking down how I transitioned from Instagram to YouTube. If you're tired of daily posting, platform changes and burnout from Instagram, I'm giving you the exact steps I used to move my marketing to YouTube and start getting new clients every week. You'll learn strategies to make a smooth transition, and the tools you need to grow a profitable YouTube channel.  Learn more about This Is YouTube School:  https://thisisvirginiakerr.com/this-is-youtube-school

28 min
22 March 2025
142| Don't edit? Film your YouTube videos like this.

Editiing is what holds most people back from making YouTube videos. If that's you, this episode will give you practical filming tips so you can start growing your YouTube channel and growing your buisness with YouTube.   Want to learn more about This Is YouTube School click here. Our next challenge in the program starts Monday 3/24. Each day we meet for a live training, and I give feedback on the assignment from the day before.

9 min
15 March 2025
141| Why I Quit Instagram with Over 200K Followers

I'm breaking down 5 reasons you need to quit Instagram if you're a buisness owner plus I'm giving you my simple strategy I use now to run my 6 figure business with YouTube. This is also a video- you can watch here. Want to get weekly video tips in under 3 mintues? Click here. Want to grow your YouTube channel and transform it in 30 days? Learn how here.

10 min
10 March 2025
140| Over 40? Film YouTube videos like this.

Starting a YouTube channel is stressful but you can remove a lot of that stress with these 10 Recording hacks. I used these same Youtube tricks when I started my channel at 45 and still use them 5 years later. Also this is a video, so if you'd like to watch the podcast video you'll find it here.

12 min
18 February 2025
139| 10 things I quit at 50 to be happier

I'm sharing how I reinvented my life at 50. Here are 10 things I quit after 50 to be more at peace. If you'd like to watch this podcast you can find it on YouTube at Virginia Kerr The Podcast.

20 min
24 April 2024
138| Student Spotlight: Jenny Waters Not Only Increased Her Sales with Video, She Transformed her Public Speaking

Crafting your video skills helps you on and off camera. It impacts both your business and your personal life.  Bet you never thought it was that deep did you? I didn't. But I've learned more about me, become more confident, and a much better communicator because of what I've learned with video. My guest today is an example of that, too. Jenny Waters is a member of my program This Is Video School. In this episode, she shares how the course not only helped her build her business, it helped her in other areas of her life. You'll also hear why she continues to participate in the program's Reels Challenges even though she's taken all the lessons inside the program. You can find Jenny at @JennyWatersWellness both on Instagram and YouTube. Friday April 26th is the last day to save $100 on lifetime access to This Is Video School. For more information click https://thisisvirginiakerr.com/this-is-video-school. 

13 min
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