Therapy Marketing Solutions

Hosted by Heather Jenson

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Episodes

Latest episode

May 2024

Language

EN-US

About the show

On this podcast, our host Heather Jensen, owner of Therapy Marketing Solutions, brings real-world applications on how to market your practice, diffuses the mystical power behind marketing, and meets with everyday clinic owners to discuss what is working for them in their marketing to help them grow thriving businesses.

Listen to episodes

38 recent

May 29, 2024Episode 3827 min

The 5 Biggest or Most Common Copywriting Mistakes

Are you pouring your heart and soul into your website copy, but crickets are your only response? Maybe you're unknowingly making one of the biggest copywriting mistakes that's killing your conversions. This week on the podcast, we're diving deep into the top 5 copywriting blunders that sabotage even the most well-intentioned marketing efforts. Learn how to identify these mistakes and fix them fast, so you can craft copy that connects, converts, and has your clients saying "yes" in no time. Get Clients to Take Action with Call to Actions: https://open.spotify.com/episode/7bDTwIqGRywORtbmHNAijw?si=bh58qv2HSFSLiu20QkSU1w https://therapymarketingsolutions.com/ https://www.instagram.com/therapymarketingsolutions/

May 15, 2024Episode 3724 min

Brand Arche-what? Finding Your Voice And Tone

Feeling lost in the wilderness of brand voice and tone? This episode of Brand Arche-what? is your guide! We'll introduce the powerful concept of brand archetypes, the universal characters that tap into our deepest emotions and motivations. Join us as we unpack why brand archetypes are essential for building a relatable and impactful brand identity. https://therapymarketingsolutions.com/ https://www.instagram.com/therapymarketingsolutions/

May 1, 2024Episode 3623 min

Who Is Your Perfect Client?

The more we understand about our ideal clients and who they are, the better we will be able to create marketing that resonates with them on a deeper level. In this episode, we will spend some time talking about customer personas, how to create one, and why they are important for your practice. Listen now! https://therapymarketingsolutions.com/ https://www.instagram.com/therapymarketingsolutions/

April 2, 2024Episode 3524 min

The Customer is King: Building a Brand Your Audience Loves

Many people think their brand is only about their logo, color scheme, and font. Your brand is about so much more! This episode breaks down key elements of creating a solid brand. You don't want to miss this one!

March 12, 2024Episode 3429 min

Unlocking The Secrets To Growth In Your Therapy Practice With Nicole McCance

Scaling your therapy practice while avoiding burnout and achieving financial and personal freedom might sound like an elusive unicorn, but what if it were possible? Join us today as we chat with Nicole McCance, founder of the McCance Method. Her journey is nothing short of inspiring. With toddler twins at home, she not only expanded her private practice to include 55 therapists but also reached multiple seven figures in just three years. She now teaches therapists how to help more people, make more money, and have more freedom following her proven method. Whether you're a seasoned therapist looking to scale or just starting out in private practice, Nicole's insights and strategies are sure to revolutionize your approach to business and marketing in the therapy world. Maybe unicorns really do exist. Don't forget to catch her top-rated business podcast every week, The Business Savvy Therapist or her strategies on instagram nicole.mccancemethod Related content: Want Nicole's Expand Your Practice Starter Kit? https://members.mccancemethod.com/discover-how-to-expand-your-psychotherapy-practice-in-3-easy-steps/

February 27, 2024Episode 3322 min

Mapping Out A Sales Funnel

Explore the art of creating a sales funnel: from the first interaction to lead generation, follow-up calls, and nurturing emails. Learn how touchpoints, outreach strategies, and a well-defined process can transform your sales funnel. Join us as we decipher the steps to uncover the key elements to include in your sales funnel and take on the challenge to brainstorm new interaction opportunities. ____________________ You can listen to this episode wherever you stream podcasts and at www.3cdigitalmedianetwork.com/therapy-marketing-solutions-podcast

February 13, 2024Episode 3228 min

How To Get Regular Local Media Coverage For Your Therapy Practice Without Spending A Dime

Therapists Gains Credibility and Visibility Without Spending a Dime, read all about it, or better yet, listen! In today's episode, we dive into the topic of leveraging local media coverage through PR to boost credibility and close more sales, all without spending a dime. I speak with Mickie Kennedy, Founder and President of eReleases. He is an expert at helping small businesses increase their visibility and credibility. This episode is not for the seasoned PR professionals, but for you, the local allied health practice. His valuable tips and insights will help you utilize the power and potential of press releases. This episode is pure gold! Related content: Free Masterclass: https://www.ereleases.com/plan/ You can listen to this episode wherever you stream podcasts and at www.3cdigitalmedianetwork.com/therapy-marketing-solutions-podcast

January 29, 2024Episode 3122 min

Websites, Websites, Websites, Oh My!

Let's talk websites. What goes on a website? What is essential for creating a great website? In this episode, we discuss it all on this website. Let's unravel the mysteries of successful websites as we delve into the top 5 crucial elements your digital space can't afford to overlook. Whether you're a seasoned practice owner or just starting your business, these insights are your compass to navigating the vast landscape of the web. Get ready to elevate your online game with the essential checklist every website needs! Related content: Hosting: https://therapymarketingsolutions.com/best-hosting-options-for-my-wordpress-therapy-website/ SEO: https://open.spotify.com/episode/5YokH9hPajKrblkGTE9JyD You can listen to this episode wherever you stream podcasts and at www.3cdigitalmedianetwork.com/therapy-marketing-solutions-podcast

January 2, 2024Episode 3029 min

Running a Multi-Location Clinic

Whether you are currently running a multi-location clinic or considering opening a second location, it is imp Whether you're a seasoned clinic owner or considering expanding your practice, this episode offers practical tips and real-world experiences to help you navigate the complexities of running a thriving multi-location clinic. We are joined by the team from Hearing and Speech Connection, Tana Whicker, MS CCC-SLP, and Natalie Whicker, MS CCC-SLP, located in Billings, Glendive, and Miles City, Montana. They share invaluable insights into the challenges and opportunities that come with managing multiple therapy locations. From effective marketing strategies to maintaining consistent quality of care across different sites, the conversation explores the keys to success in healthcare. Tune in. You can listen to this episode wherever you stream podcasts and at www.3cdigitalmedianetwork.com/therapy-marketing-solutions-podcast

December 19, 2023Episode 2927 min

The Importance of Blogging

You may be thinking..ugh blogging, but having a blog for your business has a TON of benefits.In this episode, I talk about some of the benefits to blogging, why people don't blog, who should not be blogging, and how to get started on your blog. If you have ever considered starting a blog for your practice, don't miss this episode. Listen now! You can listen to this episode wherever you stream podcasts and at www.3cdigitalmedianetwork.com/therapy-marketing-solutions-podcast