Lessons from Mom and Pops
How essential are "Mom and Pops" in the energy and transportation sectors — both for the innovations they deliver and the stories they can tell that the establishment can't? Geoffrey is worried about their potential demise or assimilation. Our guest, Elaine Kwok from Peak Power, might give him reason to hope. In this episode, the boys discuss how the smaller auto-makers will take on the Tesla's (foibles and all), an Instacart/Kohls alliance that could shake up Amazon for the heartland and the ever-generous Mr. Beast changing lives with electric bikes. Next we are joined by Elaine, director of marketing for an energy company that uses it's nimble-ness to out-strategize the bigger players. And finally, we wrap things with a rant about how essential mom n pops are to the community and to culture and yet, no one seems to be stopping the whales from swallowing them all up. It's all happening as Greg and Geoffrey take on big oil at the CHARGE energy branding conference, here in sunny Houston, TX. Y'all come back now, ya hear.
