The Unstoppable Marketer®

Hosted by Trevor Crump & Mark Goldhardt

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Episodes

155

Latest episode

Jun 2026

Language

EN-US

About the show

Trevor Crump and Mark Goldhardt bring you quick marketing and entrepreneurial tips, tricks, and trends for DTC business owners, entrepreneurs, and marketers. These are lessons they've learned through the years of being right in the thick of scaling dozens of businesses. Whether you have an established business looking to grow, just starting your business journey, or trying to become a digital marketer, this marketing podcast will not let you down.

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60 recent

June 9, 2026Episode 1239 min

Ep. 153 | Organic Traffic Is Dying (Here’s What Smart Brands Are Doing Instead)

Send us Fan MailOrganic traffic isn’t what it used to be, and most brands are feeling it. In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump break down why organic reach is declining across platforms and what that means for modern marketing. They explain the shift from chronological feeds to fully algorithmic, AI-driven content, why paid media is becoming the foundation of growth, and how brands need to rethink their entire strategy. Most importantly, they reveal the real metric that matters now: shareability. If your content isn’t getting shared, it’s getting ignored, and this episode shows you how to fix that.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year!

May 26, 2026Episode 1134 min

EP. 152 The Secret Sauce Behind 300 Million Views: Lessons from Adidas

Send us Fan MailDiscover how Adidas is reshaping marketing campaigns with storytelling, influencer collaborations, and narrative-driven ads featuring stars like Timothée Chalamet, Messi, and Bad Bunny. In this episode of The Unstoppable Marketer®, Trevor Crump and Mark Goldhart discuss the impact of creative volume, summer sales strategies for e-commerce brands, and why brand narratives are key in today's market. Learn actionable insights to boost reach, diversify ad creative, and set realistic expectations for your brand's summer performance.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year!00:00 - Adidas' World Cup Campaign: Storyline Over Product06:00 - E-Commerce Seasonal Slowdown: Setting Summer Expectations12:00 - The Power of Narrative in Marketing Campaigns (Adidas Case Study)18:00 - Creative Volume vs. Quality: Lessons from Top Brands24:00 - Velocity and Diversification: Social Proof and Rapid Content30:00 - Organic Reach vs. Paid Performance: Layering Your Brand Strat

May 12, 2026Episode 1047 min

Ep. 151 | Why Most Subscription Brands Fail (It’s Not Retention)

Send us Fan MailWhy do so many subscription brands struggle to keep customers—and why do most retention strategies fail? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump sit down with Matt Holman (Subscription Prescription) to break down the real reason subscribers cancel—and why it actually starts with acquisition. They dive into how customer intent, product experience, and onboarding all shape retention, why most brands are optimizing the wrong metrics, and how to fix leaky subscription funnels. You’ll also learn practical tactics for improving retention, increasing lifetime value, and building a subscription strategy that actually works.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year! 00:00 — Acquisition vs Retention Myth06:30 — Why Customers Cancel14:30 — Survivorship Bias Explained20:30 — How to Collect Customer Insights30:00 — Subscription vs Membership Strategy40:00 — Fixing Your Subscription Funnel

April 28, 2026Episode 921 min

Ep 150 | Why Your Email Strategy Is About to Stop Working

Send us Fan MailEmail marketing used to be one of the most reliable growth channels—but that’s changing fast. In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump break down how AI-powered inboxes, Gmail filtering, and evolving consumer behavior are making traditional retention strategies less effective than ever. They dive into why most customers never buy again, why your emails are likely going unseen, and what brands need to do instead—from increasing frequency to creating value-driven content across channels. If you’re relying on outdated retention playbooks, this episode will challenge everything you think you know.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year!

April 14, 2026Episode 839 min

Ep 149 | This Brand Went From $4B to $39M… Here’s Why

Send us Fan MailWhy are so many once-hyped brands starting to fail—and what separates the ones that keep growing? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump break down the shocking collapse of Allbirds—from a $4B valuation to a $39M sale—and what it reveals about today’s marketing landscape. They dive into rising customer acquisition costs, the death of easy distribution, and why fear-driven decision-making is quietly killing brand growth. You’ll learn why playing it safe is the fastest way to plateau, how to actually stand out in a crowded market, and what smart brands are doing differently right now to keep scaling.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year!

March 31, 2026Episode 71 hr 6 min

Ep. 148 | From Family Recipe to CPG Brand: How Sunshine Buns Is Scaling Fast

Send us Fan MailWhat does it actually take to turn a family recipe into a fast-growing brand? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump sit down with Sunshine Buns founder Chrisi Hammer to break down her journey from interior design to building a CPG brand rooted in storytelling. They dive into the power of building in public, why your story is your biggest moat, and the hard realities of scaling—from saying no to the wrong opportunities to navigating retail, brokers, and explosive early demand. If you’re building a brand or thinking about starting one, this episode is a masterclass in timing, patience, and doing things the right way.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year!Sunshine Buns Instagram: https://www.instagram.com/sunshinebuns.co/

March 17, 2026Episode 646 min

Ep. 147 | AI Won’t Replace Marketers (But It Will Change Everything)

Send us Fan MailDive into this episode of The Unstoppable Marketer® Podcast as Mark Goldhart and Trevor Crump unpack the hottest e-commerce trends, financial modeling success stories, and strategies for scaling brands using Meta. They tackle misconceptions around ROAS, discuss how AI is transforming creative workflows and media buying, and explore future industry shifts—covering everything from competitive advantages to the impact of AI on marketing jobs. Whether you're a D2C founder or e-commerce enthusiast, you'll gain actionable insights on maximizing profit, leveraging technology, understanding true breakeven points, and staying ahead in a rapidly evolving landscape. Subscribe for data-driven strategies, real-world examples, and honest takes on what’s next for digital marketing!Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year!00:00:00 – Casual Host Introduction00:01:34 – E-commerce Topic Overview00:04:21 – Meta Platform Misconceptions00:07:13 – Scaling and ROAS Insights00:11:03 – Client Hesitation and Visualization00:16:15 – Sponsor Break: BFF Creative00:20:02 – AI’s Impact on Marketing00:28:17 – Human Touch in Marketing00:33:32 – Political Blowback Against AI00:39:04 – Real-Life AI Use Cases

March 3, 2026Episode 557 min

Ep. 148 | Why Mass Appeal Is Failing — And What Wins Now

Send us Fan MailIs traditional advertising on its last gasp—or are brands just missing the mark? In this episode, Trevor Crump and Mark Goldhart sit down with Blake Brown (Kuru Footwear, True Classic Tees, Kizik) to unpack what it really takes to build a brand that stands out today. They dive into the state of Super Bowl ads, AI’s bid for mainstream acceptance, and why mass-market appeal is dead. Discover why being different (not just good) is the only way to cut through the noise, how personalization beats broad appeal, and what makes customers become true fans. If you want actionable insights on storytelling, risk-taking, and future-proofing your brand, this conversation is a must-listen.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year!00:00 – Nobody Knows Your Brand Yet03:33 – Blake Brown's Creative Career Journey05:05 – Creating New Footwear Categories09:27 – Customer Perspective in Brand Marketing17:11 – Ugly Ads Often Perform Best21:16 – Internal Alignment and Customer Focus24:13 – Super Bowl Ad Reactions49:57 – Rise of Smaller, Targeted Brands

February 17, 2026Episode 437 min

Ep. 147: What Brands Are Getting Wrong in 2026

Send us Fan MailWhy are once-booming D2C brands like The Honest Company and Traeger pulling out of direct-to-consumer—and what does it mean for your business? In this episode, Mark Goldhart and Trevor Crump break down real-time e-commerce challenges, from Meta ad bugs to the shifting economics of retail vs. online sales. They discuss how consumer behavior and marketing efficiency are evolving, and why clinging to old tactics could stall your growth. Plus, they share insights on authentic user-generated content, the rise of live selling, and what every brand needs to know to stay profitable in today’s changing landscape.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year!00:13 – Online advertising has been harder since 2012 01:55 – Meta bugs impacting performance 02:54 – Waiting before making ad changes 06:42 – UGC and AI ad trends 08:23 – FTC risks with AI testimonials 12:17 – Honest Company shuts D2C 16:31– Honest Company’s billion-dollar valuation 35:16 – Adjust strategy for new growth

February 3, 2026Episode 347 min

Ep. 146: Human Content Wins. The Truth About Getting Attention On Social Media w/ Jake Karls, Mid Day Squares

Send us Fan MailWhat if ads aren’t the answer to brand growth? In this episode, Jake Carls, co-founder of Midday Squares, shares how authentic storytelling and behind-the-scenes content turn customers into fans. Discover how documenting your journey, building community, and staying human in the age of AI can fuel organic growth.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you’re telling your brand story this year!00:00 – Introducing Hosts & Guest00:49 – Midday Squares Mission Overview01:28 – Brand Inspiration & Aspirations03:29 – What “Leaning in” Means11:59 – Why Storytelling Was Prioritized18:00 – Storytelling Framework & Evolution24:46 – Authenticity’s Role in Storytelling41:14 – Thoughts on AI-Generated Content