The Story Behind The Brand

Hosted by Travis J. Brady

Business Education

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Episodes

227

Latest episode

May 2026

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About the show

This podcast is for Next Gen Leaders who know the power of storytelling is the best way to become more influential in their brand messages in order to create more influence, income, & time freedom. This podcast is about sharing the real, raw, stories and mindsets of some of the top brand influencers on a journey behind the curtains to hear about the stories they share and why they share them.

Listen to episodes

60 recent

May 27, 202653 min

70 The Story Behind Woo-Woo w/ Zineea Khan

Healing starts deeper than the surface — it starts with the body, the mind, and the wisdom we've forgotten how to access. In this episode of The Story Behind the Brand, host Travis Brady sits down with Zineea Khan, founder and creator of The Diamond Way, a multidimensional healing approach that blends ancient wisdom, cellular biology, neuroscience, and modern science. Pulling back the curtain on her journey, this conversation dives into Zineea's brand evolution, her feminine power, her healing work, and the defining moments that shaped the mission behind Diamond Way. Discover the real story behind a woman helping people bring the body and mind back into alignment — and tune in to get inspired by the wisdom, energy, and impact behind her brand. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. Want to get on stages this year? Were looking to partner with purpose driven business owners like you. click here to schedule a time to see if it's a good fit. https://link.expertmarketly.com/widget/bookings/brand-x-events Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.

May 5, 202628 min

69 The Story Behind Leading Teams W/ Lance Tanaka

Pulling back the curtain on what it really takes to lead at the highest level—this episode features global powerhouse Lance Tanaka. Hosted by Travis Brady, we dive into Lance's journey as an executive leader with Pepsi and Nike, a seasoned executive coach of 24+ years, board member, and author who has influenced Fortune 100 leaders across the world. This episode dives into how he built his global impact, the defining moments that shaped his leadership philosophy, and what it truly means to elevate influence from idea to impact. Discover the real story behind his evolution, the lessons learned from the top, and how you can apply them to your own brand and business. Tune in and get inspired to think bigger, lead stronger, and create lasting impact. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. Want to get on stages this year? Were looking to partner with purpose driven business owners like you. click here to schedule a time to see if it's a good fit. https://link.expertmarketly.com/widget/bookings/brand-x-events Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.

April 27, 202643 min

68 The Story Behind Being Great at Networking W/ Shawn Finnegan

Master networking isn't luck—it's leverage. On this episode of The Story Behind the Brand, host Travis Brady sits down with Shawn Finnegan, an investor with Tax Hive and partner of Kevin O'Leary, to break down what it really takes to become a master connector in business. Pulling back the curtain on high-value relationships, this episode dives into why scaling your network can be the fastest path to scaling your income, influence, and opportunities. From idea to impact, Shawn shares the mindset behind attracting powerful partnerships, creating win-win connections, and building a brand through relationships that matter. Discover the real story behind strategic networking and how the right room can change everything. Tune in now and get inspired to level up your relationships, your business, and your future. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. Want to get on stages this year? Were looking to partner with purpose driven business owners like you. click here to schedule a time to see if it's a good fit. https://link.expertmarketly.com/widget/bookings/brand-x-events Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.

January 5, 202647 min

67 The Story Behind Escaping Identity Prison w/ Damon Nichols

Pulling back the curtain on what it really takes to build wealth by doing things differently. In this episode, host Travis Brady sits down with Damon Nichols—speaker, real estate entrepreneur, transformational leader, and the creator of the Misfit Millionaire—a man known for turning unconventional paths into powerful results. This episode dives into Damon's journey, the evolution of his brand, the struggles that shaped him, and the defining moments that forced him to bet on himself. Discover the real story behind the Misfit Millionaire and tune in to see how Damon went from idea to impact—and how his mindset can challenge the way you think about success. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. Want to get on stages this year? Were looking to partner with purpose driven business owners like you. click here to schedule a time to see if it's a good fit. https://link.expertmarketly.com/widget/bookings/brand-x-events Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.. https://www.findyourbrandxfactor.com/ TravisBradyBrands.com Instagram: https://www.instagram.com/travisbradybrands/

December 9, 202522 min

66 The Story Behind Veterans Coming Out Of The Service w/ Jarvis Whiterspoon

He's building a movement for veterans in business. Jarvis Witherspoon is a veteran entrepreneur, investor, Arizona Realtor and founder of the Arizona Veterans Brotherhood. In this episode, host Travis Brady uncovers Jarvis's journey from military structure to business leadership, how he's building a powerful network for veterans, and the real struggles and breakthroughs that shaped his brand along the way. Tune in to hear how Jarvis is creating opportunity, community, and impact — and get inspired to build something bigger than business. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. Want to get on stages next year? Were looking to partner with purpose driven business owners like you. click here to schedule a time to see if it's a good fit. https://link.expertmarketly.com/widget/bookings/brand-x-events Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.. https://www.findyourbrandxfactor.com/ TravisBradyBrands.com Instagram: https://www.instagram.com/travisbradybrands/

November 25, 202528 min

65 The Story Behind The San Diego Brotherhood w/ Colin Martin

A movement is rising in Southern California—and this episode pulls back the curtain on the brotherhood driving it. Host Travis Brady sits down with Colin Martin, aka Colin The Bank—financial consultant, entrepreneur, and co-founder of the new San Diego Brotherhood. This episode dives into how the Brotherhood began, the momentum behind its expansion, and Colin's personal journey from humble roots to helping build a powerful community of leaders. Discover the real story behind the mission, the growth, and the energy fueling this new era of brotherhood. Tune in and get inspired by what's unfolding in San Diego. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. Want to get on stages next year? Were looking to partner with purpose driven business owners like you. click here to schedule a time to see if it's a good fit. https://link.expertmarketly.com/widget/bookings/brand-x-events Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.. https://www.findyourbrandxfactor.com/ TravisBradyBrands.com Instagram: https://www.instagram.com/travisbradybrands/

November 8, 202539 min

64 The Story Behind Getting Speaking on Stages w/ Travis Brady

What do you think about getting on more stages? How long have you been feeling that pull in your heart—and that fire in your soul—to share your message with the world? 🎤 In this powerful episode of The Story Behind the Brand, host Travis Brady pulls back the curtain on what it truly takes to step onto more stages and get paid for your story, your message, and your influence. From breaking through fear to mastering presence and positioning, this episode dives into the mindset and strategy behind becoming a speaker who gets booked and gets paid. Tune in and discover how to transform your calling into your career. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. Want to get on stages next year? Were looking to partner with purpose driven business owners like you. click here to schedule a time to see if it's a good fit. https://link.expertmarketly.com/widget/bookings/brand-x-events Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.. https://www.findyourbrandxfactor.com/ TravisBradyBrands.com Instagram: https://www.instagram.com/travisbradybrands/

October 25, 202533 min

63 The Story Behind Arizona's Top MMA Organization w/ Joel Lopez

From the octagon to the boardroom, this episode packs a punch. Joel Lopez, creator of RUF Nation—Arizona's premier MMA organization—shares his journey from fighter and founder to respected speaker, entrepreneur, and executive leadership consultant. The Story Behind the Brand host, Travis Brady, pulls back the curtain on Joel's evolution, exploring how he's fused performance psychology with business leadership to build champions inside and outside the cage. Tune in to discover the real story behind RUF Nation and get inspired to turn your own vision into a powerhouse brand. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. To apply to speak at one of our 2025 events go to Https://benextgen.com/apply-to-speak/ Fill out an application & one of our team members will reach out to see if it's a good fit! Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.. https://www.findyourbrandxfactor.com/ TravisBradyBrands.com Instagram: https://www.instagram.com/travisbradybrands/

October 18, 202535 min

62 The Story Behind Colin The Bank w/ Colin Martin

Join Travis Brady as he pulls back the curtain on the entrepreneur-creator behind GW Funding Solutions, Colin Martin, who has spent eight years in the trenches helping commercial real-estate projects get the green light. In this episode, we dive into Colin's journey — from a finance background to founding his own firm, crafting his personal brand as "Colin the Bank," and the defining deal-moments that shaped his impact. Ready to discover the real story behind the brand of a deal-maker? Tune in and get inspired. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. To apply to speak at one of our 2025 events go to Https://benextgen.com/apply-to-speak/ Fill out an application & one of our team members will reach out to see if it's a good fit! Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.. https://www.findyourbrandxfactor.com/ TravisBradyBrands.com Instagram: https://www.instagram.com/travisbradybrands/

October 10, 202542 min

61 The Story Behind Converting From Your Marketing To The Sells w/ Dominique Bradley

Pulling back the curtain on one of the most dynamic minds in digital marketing — Dominique Bradley, nown for transforming complex CRM automation into simple, scalable systems, he isn't just a tech guy — he's a full-stack brand strategist who connects the dots between your story, systems, and sales. In this episode, host Travis Brady dives into Dom's 4 stages between marketing and the sales process, revealing how brands can build automation that actually converts. Tune in to The Story Behind the Brand to discover how strategy, creativity, and execution fuse to create marketing that moves people and profits. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. To apply to speak at one of our 2025 events go to Https://benextgen.com/apply-to-speak/ Fill out an application & one of our team members will reach out to see if it's a good fit! Building your brand or re-branding to grow your business? Checkout the "Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.. https://www.findyourbrandxfactor.com/ TravisBradyBrands.com Instagram: https://www.instagram.com/travisbradybrands/