
Inside 1 Beverly Hills: Luxury Retail & The Art of Placemaking with Brent Habeck
Inside 1 Beverly Hills , a new series from The Stanza, takes you behind the most ambitious luxury hospitality and residential development in the Western US. 1 Beverly Hills is a multi-billion dollar, 17.5-acre urban resort being developed by Cain, an institutional real estate firm that has been investing in luxury and lifestyle hospitality since well before the pandemic made the thesis obvious. Anchored by Aman, the project will bring a hotel, members’ club and residences designed by KHA, renowned for its longstanding relationship with Aman. At its heart sit ten acres of botanical gardens, framed by the Beverly Hilton, the Waldorf Astoria, and a curated world of dining, wellness and luxury retail. This series is personal for me. Before The Stanza, I spent part of my career at Cain, working on 1 Beverly Hills itself — and how I read hospitality today, as an operating business and a real estate asset class, the brands I reference, the instinct for what makes a place matter, was shaped by that time in my career. Earlier this year, my conversation with Jonathan Goldstein, Cain’s co-founder and CEO, drew a response far beyond anything I expected — and it made clear that people don’t just want to see what’s being built here, they want to understand how, and why. Inside 1 Beverly Hills is my way of answering that, in conversation with the people bringing it to life. For this episode, I sat down with Brent Habeck, who leads retail for Cain Development at 1 Beverly Hills. Brent has spent his career on a question at the heart of great development: how thoughtful placemaking creates real, lasting value. We got into what it takes to curate retail at this level, why so much of the business of luxury comes down to relationships and the feeling of being truly seen, and how a project earns its way into the fabric of a city rather than just landing on it. Interview highlights How thoughtful placemaking creates value that goes far beyond what shows up on a rent roll What “anchoring” a project really means — and why the right partner shapes everything that follows The one thing Brent believes you simply can’t replicate digitally How luxury retail is evolving, and what today’s client is really looking for when they walk through the door What it takes to build not just a destination, but a place people come back to This interview was filmed at Aman Venice. To learn more about 1 Beverly Hills, click here . Stay updated with 1 Beverly Hills on Instagram Enquire about the Aman residences at 1 Beverly Hills







