The Space Social Podcast

Hosted by Jordan Crump

Business

Website RSS feed

Episodes

218

Latest episode

Sep 2026

Language

About the show

Welcome to your go-to podcast for all things marketing, business, and social media! Think of this space as a FaceTime call with your Social Media Big Sister and Manager rolled into one. In each episode, we dive into the latest social media business trends to skyrocket your brand. See you each Tuesday!

Listen to episodes

60 recent

September 8, 202618 min

WTF is going on with the Instagram algorithm?

This week on the episode, we talk about what is going on with Instagram algorithm from Adam Mosseri's perspective. Www.the-spacesocial.com

September 1, 202613 min

Who Approved This? A Callaway Case Study for Small Business Owners

We use the Callaway and Good Good Golf controversy to talk about content approval, co-branded risk, and why your apology plan matters more than your apology. Www.the-spacesocial.com

August 25, 202621 min

From 14 Posts to 2 Leads: A Real Talk About Social Media ROI

Before you roll your eyes, trust me, you don’t want to miss this one. I took the pressure off myself to post. I stopped treating every post like a dissertation. Not every post needs to be a masterpiece. Some posts were more polished and some were a pic and a thought. Both got engagement!!! When your content stops feeling so serious, people feel more relaxed consuming it. Www.the-spacesocial.com

August 18, 202611 min

The secret to selling without selling

Soft selling is timeless, let's talk about it. This is a replay from 2025! Www.the-spacesocial.com

August 11, 202617 min

Social Media Is Not Your Funnel

Everyone's obsessed with the top of the funnel. The followers, views, likes. But social media is just the front door. In this episode, we break down the full client journey from scroll to booked call, and why trust (not reach) is the real currency in a world where everyone's bullshit meter is on high alert. Half off strategy and coaching: https://stan.store/thespacesocial/p/1-month-of-social-media-consulting Code: QUIZHALF for 50% off this month only

August 4, 202636 min

Permission to Circle Back (and Have a Job) ft. Aubrey Westlund

It's been a whole year since Aubrey Westlund has been in the podcast! Aubrey is my work wife and one of my best friends. We haven't caught up on the podcast in a year. Stan store, quitting, and starting again are on the agenda. Follow Aubrey: https://www.instagram.com/aubreywestlund?igsh=NGF0ZjZ4OGlyeHc0 Follow Jordan: https://www.instagram.com/thespacesocial?igsh=bmZyd3I5cjV6a2h0&utm_source=qr The flower shop: https://www.instagram.com/wildflower_floralco?igsh=MTl4YzJkbmN6cjAyag==

July 28, 202611 min

Why You Need YouTube (Even If You're an Instagram Girl)

Think Instagram is enough? Think again. In this episode, I'm making the case for why every IG-first creator and business owner needs to be cross-posting to YouTube, no extra work required. I'll break down why YouTube functions as a search engine (not just another feed), how it gives you way better SEO and AEO than Instagram ever will, and my simple workflow for filming once in CapCut and posting everywhere. If you're making content on IG and not putting it on YouTube too, you're leaving leads on the table. Tune in to hear exactly how to fix that. Www.the-spacesocial.com

July 21, 202613 min

Brands Are Betting on AI. Your Audience Isn't.

"And honestly..." "The truth is..." You've seen these phrases everywhere, and they're a dead giveaway of AI-generated content. In this episode, we're talking about why AI can be genuinely useful in fields like medicine, but feels hollow and obvious on social media. We break down the 2026 social trends report, the stats on AI distrust, and why brands that lean into real human storytelling are the ones actually building loyalty. If you've been wondering whether to let AI write your captions, this episode is your answer. Work with me: www. the-spacesocial.com

July 14, 202613 min

From vanity to value: Social Media's 2026 playbook

On this week episode of the space Social podcast we are breaking down five trends that we are seeing in Social Media this year. Hint: real people, real relationship relationships, real revenue. That's the future of Social Media. Www.the-spacesocial.com

July 7, 202616 min

SEO vs. AEO: Are You Optimizing for the Wrong Google?

There's a new layer above the search results and it's the AI itself. This episode breaks down how AEO differs from SEO, why "zero-click" isn't the enemy, and the 4 things you need to do to become the answer AI systems trust. Www.the-spacesocial.com