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The Simpler Business Podcast with Marissa Roberts

The Simpler Business Podcast with Marissa Roberts

Hosted by Marissa Roberts

BusinessInterviews guests

Episodes

192

Latest episode

Dec 2024

Language

EN

About the show

You left the 9-5 to start a business you love! So how do you get in front of the people you can help the most? How do you showcase your unique skills so that people are lining up to work with you, and how can you grow your business and income without working 24/7? After 10+ years in business, Marissa Roberts is passionate about helping people find simpler ways to grow & scale their business without sacrificing their personal life. Join Marissa as she chats with other entrepreneurs about how they simplify their business and do what they love in a way that brings them income AND freedom.

Listen to episodes

60 recent
December 10, 2024Episode 1849 min

How to Create a Business Aligned with Your Energy and True Self

Running a business doesn’t have to feel like a constant uphill battle. When I started aligning my business with my natural energy, strengths, and true self, I found it became so much easier to show up, stay consistent, and actually enjoy the process. When you design your business to fit who you are - not what others expect or what someone else is doing - it becomes easier to show up, stay consistent, and enjoy the process. Here are some practical ways to create a business that feels like a lovely extension of you! --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! https://www.instagram.com/marissarobertsofficial/ --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

December 3, 2024Episode 1835 min

Simple Ways to Use Your Affiliate Links For Additional Income

Affiliate marketing is a fantastic way to add an extra income stream to your business without a tonne of effort after the initial set up. Once your affiliate links are ready to go, they work quietly in the background, earning you extra money over time. The beauty of affiliate marketing is its compounding potential - you can add links to your content now, and as your audience and following grows, so does your income. Even better, you can go back and update older, high-performing content with affiliate links to give you an extra income boost there as well. And I’m not just talking blog posts - there are plenty of clever places to incorporate your affiliate links in ways that benefit you and your audience too. Here are my favourite ways to use affiliate links to maximise income and create more freedom in your business! --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! https://www.instagram.com/marissarobertsofficial/ --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

November 28, 2024Episode 18242 min

How To Be Profitable Every Day - Mentally, Emotionally & Financially with Mel McSherry

So many entrepreneurs dream of a business that fuels both financial success and personal fulfilment. But often, the journey gets overshadowed by a constant to-do list and the pressure to be everything at once.  Reaching true profitability - mentally, emotionally, and financially - feels like a BIG goal! But it’s possible to achieve it  - the key lies in building a business that aligns with who you truly are, allowing you to honour your unique strengths and purpose while making every day profitable. This is where my guest today steps in! International business & life guide Mel McSherry helps inspired yet overwhelmed entrepreneurs honour their lives and become the architects of their own success.  Mel uses their spiritual gifts, as well as their 14+ years of business building experience, to slash entrepreneurs’ stress and bring their success to life! Using both Human Design in partnership with traditional business development tools, Mel coaches others on how they can connect to what they want, understand how they are designed to create what they want, and implement their strengths and strategies, so every day they are profitable– mentally, emotionally and financially. Listen in as Mel and I talk about what Human Design is, how it can help you create a business that is profitable in more ways than one, and how Human Design and traditional business development tools can work well together! --- See more from Mel at their website, and on Instagram, LinkedIn and Facebook --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! https://www.instagram.com/marissarobertsofficial/ --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

November 21, 20248 min

How to get comfortable selling your product or service

Sales can feel nerve-wracking, especially when the idea of not converting the sale feels personal. But your sales numbers aren’t a reflection of your worth or value. They simply show how clearly your audience understands the value you bring, how your product or service can make a positive change, and how effectively you’re reaching the right people. If selling is uncomfortable for you right now, we’re going to make that feel much better with some strategies to help you approach your sales with more confidence and ease. --- Mentioned in this episode:  ⁠Effortless Sales⁠ --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! https://www.instagram.com/marissarobertsofficial/ --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

November 12, 2024Episode 18227 min

Leveraging Organic marketing to grow your business with Dylan Jahraus

Paid vs. organic marketing - which is better? If you’re looking to grow your audience and attract high quality clients, you’ve likely asked yourself the same thing. Paid advertising seems to promise quick results, but the tech can be confusing, it can eat up your budget fast, and it doesn’t always translate to long-term relationships.  Organic marketing is a great way to build trust and engage your audience in a natural, cost-effective way, helping you to expand your reach, boost brand visibility, drive engagement and nurture meaningful connections - without the high price tag.  My guest today has built their own product based business and now coaching business through organic marketing efforts and has grown their Instagram profile to more than 50 thousand followers and their email  list to 45 thousand without ads.  Dylan Jahraus is a seasoned e-commerce entrepreneur with over 10 years experience, from corporate e-commerce to scaling e-commerce entrepreneurs. HerEtsy venture, quickly exceeded $1M in profit before expanding to Amazon and Shopify. With her experience and insights, she now helps people recognise that even these days, they can still grow their audience organically without the help of ads, and I’m so excited to chat with her and find out how. Listen in as Dylan and I talk about how to determine the right platforms to focus on for your audience, some best practices for growing your following organically, common mistakes people make when trying to grow their social media following, and Dylan's favourite techniques to convert social media followers into email subscribers! See more from Dylan at her website, and on Instagram and Facebook --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

November 7, 2024Episode 1817 min

Simple Social Media for Your Freedom-Based Business

I remember what it was like to be tapping away on my laptop at midnight while the rest of my family was asleep, burning myself out with my business, and I never want to go back to that! I like my businesses to run as automated and as smooth as possible, I like a lot of down time, and I like to ENJOY my time on socials, not feel like it’s another big To Do I have to cross off on my list each day. If your goal is to build a freedom-based business, all your social media strategy needs to focus on is connecting with people and helping them take a next step with you - in a way that feels easy and fun for you both. So today I’m sharing the 3 things I focus on that give me great results and lots of freedom in my business, so you can see what that looks like and create your own version of it! --- Mentioned in this episode: Effortless Sales: https://bit.ly/youreffortlesssales  Time-Saving templates for Business Owners Who Want More Freedom: https://bit.ly/time-saving-templates  Easy Emails: https://bit.ly/easyemailssystem Kit (email automation): https://partners.convertkit.com/6ys36y0q2zx6 I'm an affiliate for Kit - if you sign up via my link, I receive a commission. --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

November 1, 2024Episode 1809 min

5 Business-Boosting Boundaries for More Balance

Setting boundaries is one of the most empowering moves you can make as a business owner. Not only do boundaries protect your time, energy, and focus, but they also ensure that you can deliver quality services to your clients without compromising your personal life or well-being. Whether you're a consultant, coach, or freelancer, I have five boundaries I’m going to share with you today that will help you create a more balanced working experience while maintaining healthy client relationships! --- Mentioned in this episode: Business Boosting Boundaries Resource --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

October 23, 2024Episode 1799 min

2 Simple Ways to Boost Your Income This Black Friday / Cyber Monday

Black Friday and Cyber Monday are on their way! It’s a great opportunity to make a lot of money in a short time if you’re ready for it. But prepping for it can feel like a huge job, and it can be hard to stand out in a sea of great offers. I like to make the most of Black Friday and Cyber Monday with a couple of simple strategies that boost my income without adding too much workload. Today, I’m sharing two ways you can do that! --- Mentioned in this episode: Black Friday Success Toolkit: Contains strategy and templates for a successful BF / CM sale with less effort Black Friday Deals: Created by Dama Jue, this resource shows you how to how to create a Black Friday deals page that updates itself using free tools.  (I’m an affiliate for Dama, so if you purchase via my link I receive a commission) --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠! --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

October 15, 2024Episode 17812 min

Pre-Selling Your Online Program: The Step By Step

Launching an online program can be an exciting, yet overwhelming process. But what if you could make sales before you even create the full course? That’s where pre-selling comes in. It’s a strategy that allows you to validate your program idea, gauge interest, and generate revenue upfront—all before investing time and effort into building the entire course. There are lots of benefits to pre-selling: 🌟 You Can Validate Your Idea: Before spending weeks or months creating content, pre-selling allows you to test whether people are truly interested in your offer. 🌟 Generate Upfront Revenue: Pre-selling gives you a financial cushion to cover the costs of production or marketing before your course even launches. 🌟 Motivation and Commitment: Once you have paying students lined up, there’s added accountability to follow through and deliver. 🌟 Improve Your Offer: Early buyers can provide valuable feedback, helping you refine your content, delivery, or structure based on their needs. Here’s a step-by-step guide on how to pre-sell your online program effectively! --- Mentioned in this episode: Time Saving Templates for Business Owners Who Want More Freedom: https://bit.ly/time-saving-templates --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠! --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

October 8, 2024Episode 17736 min

Scaling a Service-Based Business Through Economic Challenges with Susan Toft

My guest today can speak from first-hand experience about juggling work and family life, and how tricky that can be! Many of us start our own business because we’re looking for more flexibility, the opportunity to work from home, around the kids and other personal commitments. And while it’s certainly worth it, it’s not easy - especially in the first few years of building your business! The pandemic and years since then have seen the rise of the “gig” economy, with more and more people turning to side hustles they could build alongside other work or family life.  We’re all familiar with companies like Uber, Door Dash, Sidekicker - all great options for making extra money. But not amazing in terms of training and support. So either you go it on your own with your own business, or you go it on your own with your side hustle. Until now! Susan Toft is the Founder and CEO of award-winning Australian mobile laundry service, The Laundry Lady - and her business model is shaking up the idea of the 'gig economy'.  The Laundry Lady is a great solution for those looking to run a business from home or those interested in 'side-hustles', with a smooth and simple business model and technology & innovations that can help and support you in scaling a business. With a career spanning corporate marketing, event management, and project management, Susan first launched The Laundry Lady on the Gold Coast in 2012. She has steered the business from $200K revenue to $6M in the past four years - continuing to grow despite cost of living pressures. Laundry Lady now has a team of 300+ contractors  Australia wide and in 2023 broke into the New Zealand market. Susan is a champion for women in the workplace, bringing time and flexibility back to mums, dads, career-changers and more with her innovative and market-leading independent contractor model.  Tune in as Susan and I chat about how her business model is shaking up traditional views on gig work, how she's leveraged technology to streamline operations and enhance the customer and contractor experience, the innovations she has implemented to scale The Laundry Lady successfully, and what's next for the business! --- See more from Susan at her website, and on Instagram, LinkedIn and Facebook Save 20% on your laundry service with code MARISSA24 --- Come chat with me on ⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠! --- Ready to simplify your business? Start with these resources: ⁠⁠⁠⁠⁠⁠https://www.marissaroberts.com/resources/⁠⁠⁠⁠⁠⁠ --- Enjoyed this episode? Please subscribe, rate, and review us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or your favourite podcast platform!

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