Words That Work: Sales & Marketing Success For Coaches/Consultants

Hosted by Tasha Smith

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Jun 2026

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About the show

Words That Work: Sales & Marketing Success for Coaches & Consultants If you're a coach or consultant making under $5k/month and you want more consistent clients… without feeling pushy, salesy, or like you have to be someone you're not… this show is for you. Hosted by Tasha Smith and Karen Hammond, this podcast helps you know what to say, how to say it, and how to show up online so the right people actually want to work with you. We believe you can be a good human and be good at sales and marketing. Everything we teach is built on trust, compassion, stability, and hope… because that's what actually leads people to say yes. If you're tired of piecing together strategies, second-guessing everything, and still not seeing results… you're in the right place. We'll help you simplify what actually works and give you a clear path forward. Inside each episode, you'll learn: What to say in your content and sales conversations How to use social media to start real conversations (not just post and pray) Simple strategies to get more clients without overcomplicating everything Real talk about what's working, what's not, and what actually moves the needle This isn't about doing more. It's about saying the right things in the right places so clients don't slip through your fingers. With 10+ years of experience, nearly $6 million in sales, and over 6,000 clients served, Tasha and Karen will show you what's actually working right now. If you're tired of posting, overthinking, and not seeing results… you're in the right place. Want help with your next step? Get a personalized review of your social media or offer emergesalestraining.com/review

Listen to episodes

36 recent

June 15, 2026Episode 3712 min

What Losing My Facebook Account Taught Me About Getting Clients (Karen) 037

When my Facebook account suddenly disappeared, I thought I had a major business problem. What I discovered instead changed the way I think about lead generation forever. In this episode, I share the story of losing one of our biggest sources of visibility and what happened when we were forced to find another way to attract leads. You'll learn the difference between lead generation activities and a true lead generation system, why uncertainty creates so much stress for coaches, and how predictability can completely change the way your business feels. If you've ever looked at your calendar and wondered where your next client is coming from, this conversation is for you. The goal isn't just more leads, it's building a business that feels stable and sustainable. If you want help with getting 3-5 clients consistently per month, here are some ways we can help: Join Us for the $1 Facebook Leads Workshop >>> emergesalestraining.com/easyads Join the Words That Work Facebook Community: emergesalestraining.com/facebookgroup Apply for a Personalized Review of Your Social Media or Business Plan: emergesalestraining.com/review

June 12, 2026Episode 3626 min

$419K Cash In 12 Months In A New Niche (Tasha) 036

Changing niches can feel like starting your business all over again, even when you already know how to sell. In this episode, we sit down with Tasha to talk about what really happened behind the scenes as she rebuilt her business in a brand-new market and generated $419K cash in just 12 months. We talk about the mistakes that almost cost her hundreds of thousands of dollars, the mindset shifts that helped her keep going, and the strategies that finally started working. Tasha shares how she went from a failed launch and major resistance to rebuilding her offer, changing her lead generation strategy, and creating a completely new client journey. We also dive into the emotional side of business growth, handling setbacks, staying calm during hard seasons, and learning how to provide value instead of constantly trying to prove your value. If you're pivoting, rebuilding, or trying to grow in a crowded niche, this conversation will encourage you and give you practical things you can apply right now. Get the full Facebook Ads Strategy Breakdown https://docs.google.com/document/d/1x3NKWm2pSXEzPocxmz7zmaEH9G_VDilYSg_ORqVyM3g/edit?usp=sharing Get the Facebook Ads Workshop On Demand So You Can Get New Leads Daily Without A Lot Of Fuss >> emergesalestraining.com/easyads If you want help with getting more leads, here are some ways we can help: Join the Words That Work Facebook Community: emergesalestraining.com/facebookgroup Apply for a Personalized Review of Your Social Media or Business Plan: emergesalestraining.com/review

June 10, 2026Episode 359 min

Build More Confidence With This 1-Minute Daily Habit 035

What if the way you talk to yourself is affecting your confidence, decisions, and business growth more than you realize? In this episode, we discuss a simple self-talk practice that can help you reduce self-doubt, build confidence, and handle challenges with a healthier mindset. You'll learn why negative self-talk creates resistance, why many affirmations don't stick, and how to coach yourself through difficult moments more effectively. This simple shift can help you show up with more courage, consistency, and clarity in both business and life. If you want help getting 3-5 clients consistently each month, here are a few ways we can help: Register for the $1 Facebook Leads Workshop and learn how to attract more leads without complicated marketing or expensive ad budgets: emergesalestraining.com/easyads Join the Words That Work Facebook Community and get practical sales and marketing support from a community of growth-minded business owners: emergesalestraining.com/facebookgroup Apply for a Personalized Review and get clear next steps to improve your social media, marketing, or business growth plan: emergesalestraining.com/review

June 8, 2026Episode 349 min

How to Get More Sales Appointments From Social Media 034

What if booking more sales appointments didn't require a complicated funnel or a viral post? In this episode, we break down a simple and practical approach to starting more sales conversations through social media and direct outreach. You'll learn how to identify people who may need your help, how to start natural conversations around problems and goals, and how to invite someone to a call without feeling awkward or pushy. We also talk about why waiting for people to raise their hand isn't enough if you want consistent growth. If you've ever wondered who to invite to a sales conversation, this episode will give you a clear place to start. If you want help with getting 3-5 clients consistently per month, here are some ways we can help: Join the Words That Work Facebook Community: emergesalestraining.com/facebookgroup Apply for a Personalized Review of Your Social Media or Business Plan: emergesalestraining.com/review

June 5, 2026Episode 3310 min

Want Higher-Paying Clients? Start With This 033

Many coaches believe they need better sales tactics to attract high-ticket clients. In reality, the issue is often much deeper than sales. In this episode, we break down a practical framework for attracting premium clients without feeling pushy or salesy. You'll learn why high-ticket buyers invest, how to position your offer around meaningful transformation, and what makes someone willing to pay more for support. We also discuss how to build offers that create faster results, increase perceived value, and fit naturally into a simple client journey. Finally, you'll hear the three business rhythms that help create consistent lead flow and client conversions. If you want help creating a clear, high-ticket offer people actually understand and feel excited to buy… join us for the Offer Clarity Workshop https://emergesalestraining.com/offerworkshop If you want help with getting 3-5 clients consistently per month, here are some ways we can help: Join the Words That Work Facebook Community: emergesalestraining.com/facebookgroup Apply for a Personalized Review of Your Social Media or Business Plan: emergesalestraining.com/review

June 3, 2026Episode 3218 min

5 Mistakes That Keep Coaches Stuck Below 3–5 Clients a Month 032

Getting coaching clients isn't usually about working harder. More often, it's about avoiding the mistakes that quietly slow your growth. In this episode, we break down five of the biggest mistakes new coaches make when trying to build a consistent client pipeline. You'll learn why trying to help everyone can actually hurt your business, how creating wins before the sale builds trust faster, and why scattered content makes it harder for people to see your value. We also talk about the importance of building a clear offer before focusing on lead generation and why talking about outcomes works better than constantly talking about coaching. If you're working toward 3–5 clients a month, this episode will help you focus on the things that matter most. If you want help creating a clear, high-ticket offer people actually understand and feel excited to buy… join us for the Offer Clarity Workshop https://emergesalestraining.com/offerworkshop If you want help with getting 3-5 clients consistently per month, here are some ways we can help: Join the Words That Work Facebook Community: emergesalestraining.com/facebookgroup Apply for a Personalized Review of Your Social Media or Business Plan: emergesalestraining.com/review

June 1, 2026Episode 3030 min

What To Do When Your Coaching Business Loses Momentum (Josie) 030

What happens when a coach who helps everyone else suddenly feels stuck in her own business? In this coaching conversation, we talk honestly about clarity, confidence, and rebuilding momentum after a difficult season. Josie shares how her client base dropped after a major life event and why she feels pulled in too many directions inside her business. Together, we unpack what may actually be keeping her stuck, how unclear messaging affects sales, and why simplifying your focus can help you grow faster. This episode is a real look at the emotional side of entrepreneurship and the practical steps that help you move forward again. If you've been second-guessing yourself or struggling to get consistent clients, this conversation will encourage you and give you a clearer next step. Imagine getting all the ideas out of your head into a package that you can explain easily and people want to buy! Join us at the Offer Clarity Workshop -> https://emergesalestraining.com/offerworkshop If you want help with getting more leads, here are some ways we can help: Join the Words That Work Facebook Community: emergesalestraining.com/facebookgroup Apply for a Personalized Review of Your Social Media or Business Plan: emergesalestraining.com/review

May 29, 2026Episode 2915 min

#1 Skill Of The Wealthy 029

If you feel behind, overwhelmed, or like you're not doing what you said you would do, you are not alone. Time management is one of the biggest skills business owners have to learn, but most of us were never really taught how to do it. In this episode, we break down what time management actually is and what it is not. You'll learn why time blocking works better than a long to-do list, how to plan around your real life, and why buffer time matters. We also talk about why business owners chase easy tasks, underestimate how long things take, and feel scattered when there is no clear plan. This is a practical, honest look at how to feel more focused and in control of your week. Imagine getting all the ideas out of your head into a package that you can explain easily and people want to buy! Join us at the Offer Clarity Workshop -> https://emergesalestraining.com/offerworkshop If you want help with getting more leads, here are some ways we can help: Join the Words That Work Facebook Community: emergesalestraining.com/facebookgroup Apply for a Personalized Review of Your Social Media or Business Plan: emergesalestraining.com/review

May 27, 2026Episode 2820 min

$50K In Coaching Sales From One Idea (Poppy) 028

What happens when you finally stop sitting on the idea you've had for years and put it out into the world? In this episode, Tasha sits down with Poppy Phillips, a board-certified animal naturopath, to talk about how she turned a course idea into a thriving program that has generated more than $50,000 in revenue. Poppy shares how she went from one-on-one work and a small membership community to launching a course that helped students start new careers. You'll hear the lessons she learned about confidence, deadlines, messaging, and why translating your expertise into language people understand can completely change your business. This conversation is packed with practical encouragement for anyone who knows they have something valuable to offer but hasn't launched it yet. Imagine getting all the ideas out of your head into a package that you can explain easily and people want to buy! Join us at the Offer Clarity Workshop -> https://emergesalestraining.com/offerworkshop If you want help with getting 3-5 clients consistently per month, here are some ways we can help: Join the Words That Work Facebook Community: emergesalestraining.com/facebookgroup Apply for a Personalized Review of Your Social Media or Business Plan: emergesalestraining.com/review

May 25, 2026Episode 2719 min

I Let ChatGPT Roast My Workshop… Here's What I Learned 027

In this episode, I share the surprising experience of letting ChatGPT analyze and critique one of my workshops. From emotional connection and future pacing to information overload and hidden audience fears, the feedback completely changed how I think about teaching, selling, and coaching. If you run workshops, sales calls, or content online, this conversation will help you communicate more clearly and convert more effectively. If you want to join the NEW Offer Clarity Workshop that I talked about in this episode, register here to come live or to catch the replay: https://emergesalestraining.com/offerworkshop If you want help with getting more leads, here are some ways we can help: Join the Words That Work Facebook Community: emergesalestraining.com/facebookgroup Apply for a Personalized Review of Your Social Media or Business Plan: emergesalestraining.com/review