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The Power in Purpose: A Podcast for Wedding Pros

The Power in Purpose: A Podcast for Wedding Pros

Hosted by Candice Coppola

Episodes

214

Latest episode

Jun 2026

Language

EN

About the show

Wedding pros... you've just found your weekly dose of why. Get ready to grow your business with intention, one episode at a time. Each week, we explore the strategies and techniques that build a profitable wedding industry business with purpose.

Listen to episodes

60 recent
June 16, 202639 min

215 | The Pattern I'm Seeing in Every Six-Figure Wedding Business (And It's Breaking Them)

In this episode, I'm sharing a conversation that started inside my Wedding Pro Insiders Mastermind retreat here in Barbados and quickly became one of the most impactful discussions we had all week. We spent time talking about refinement, not growth for growth's sake, not adding more, but getting honest about what's actually serving us in a six-figure wedding business and what's simply creating more complexity. On this episode of The Power in Purpose Podcast: [04:22]: The one skill I think you need to hone in your six-figure wedding business this year [05:42]: The question every wedding pro needs to ask themselves now [08:03]: What's breaking your business right now (two examples) [17:19]: How we can start to simplify our businesses [21:13]: 3 filters to run through everything in your business [25:20]: The categories most six-figure wedding business owners need to be more discerning about [34:02]: Bringing this skill outside your business Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES:  http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:  Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK:  Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com

June 9, 202656 min

214 | Behind The Brand: The Making Of In Ink Weddings & Events

If you've ever wondered what it truly takes to build an iconic, recognizable brand in the wedding industry, this episode is for you! I'm sitting down with Syd, the founder and creative director of In Ink Weddings, a wedding design and planning firm in Austin, Texas. I've had the pleasure of working with Syd since she joined WeddingPro Insiders back in February of 2022. It's been so inspiring watching her evolve as a business owner, a designer, and a creative. Today, she's sharing more about her journey including how she trademarked her signature Creative POV. On this episode of The Power in Purpose Podcast: [04:41]: How Syd from In Ink Weddings got started [10:38]: A pivot from budget events to working with luxury budgets and "niching down" [16:10]: The first wedding planned by In Ink Weddings [20:45]: Rebranding her business in 2023 (and then again shortly after) [27:59]: The messy side of business that nobody talks about [36:41]: Building confidence in her wedding business [46:53]: What makes an In Ink Wedding? [50:54]: What makes an iconic wedding brand in 2026 Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk LINKS MENTIONED: You can find Syd on Instagram, TikTok, and Reddit at @ininkweddings, or learn more at InInkWeddings.com. JOIN ME INSIDE THE PLANNER'S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw https://www.facebook.com/thecandicecoppola

May 5, 202654 min

213 | Nervous System Dysregulation: The Invisible State I Was Living In (And Why I Couldn't Just Push Through Anymore)

Have you ever felt like your life looks completely fine on the outside, but inside you're barely holding it together? That's exactly where I found myself and it wasn't until a routine physiotherapy appointment that everything finally clicked into place for me. In today's episode, I'm sharing my very personal journey with nervous system dysregulation in the wedding industry: what it is, how I discovered I'd been living in this state for years (possibly decades), and why I've made it one of my biggest priorities (both in my own life and inside my mastermind, Wedding Pro Insiders). Please note: I am not a medical professional, and nothing in this episode is medical advice. If anything resonates with you, I encourage you to bring it to your doctor. On this episode of The Power in Purpose Podcast: [07:46]: A quick explanation of your nervous system [12:31]: My experience with my nervous system dysregulation discovery [18:22]: Listen to this if you're high-achieving [22:33]: My symptoms with nervous system dysregulation [29:29]: Understanding nervous system dysregulation [34:44]: What I've done to support my nervous system [41:14]: A note about hormones for women [44:30]: Prioritizing your nervous system in your wedding business Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES:  http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:  Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK:  Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com

April 28, 202645 min

212 | A Sneak Peek Inside What I'm Creating for Our WPI Mastermind Retreat in Barbados

Have you ever wondered what actually happens at a WPI mastermind retreat for wedding pros? In this episode, I'm pulling back the curtain and giving you a real behind-the-scenes look at what we're doing here in Barbados inside my home, on my veranda, out on the water, and yes, even in our pajamas. I recorded this just a week and a half before everyone arrived, so by the time you're listening, it's already unfolding, and you can probably hop over to my Instagram right now to catch a glimpse of what's happening in real time. On this episode of The Power in Purpose Podcast: [02:30]: What is Wedding Pro Insiders mastermind? [05:11]: How this mastermind retreat for wedding pros was born [08:10]: Choosing to host the retreat in my home in Barbados [11:03]: What made me nervous about this mastermind retreat for wedding pros [13:46]: The topics we are focusing on at this mastermind retreat [24:08]: Our mastermind retreat itinerary [35:58]: Why this mastermind retreat for wedding pros is so special [40:44]: Join Wedding Pro Insiders Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES:  http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:  Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK:  Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com

April 21, 202658 min

211 | Straight From Bridal Fashion Week 2026: What's In, What's Out, What's Next With Beth Chapman

This episode is a little different, because I'm taking you inside New York Bridal Fashion Week 2026 with stylist, bridal store owner and industry expert Beth Chapman for a real, behind-the-scenes conversation on what's happening in bridal right now. On this episode of The Power in Purpose Podcast: [03:19]: What is New York Bridal Fashion Week? [10:29]: The trends emerging from New York Bridal Fashion Week  [23:17]: Styling elements seen at Bridal Fashion Week 2026 [30:42]: The role of pop culture in fashion [37:09]: The appearance of quality and craftmanship at New York Bridal Fashion Week [45:18]: Bridal designers to watch in 2026 [48:40]: The comeback of Hayley Paige to Bridal Fashion Week Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola CONNECT WITH BETH: Connect on Instagram: https://www.instagram.com/bethchapmanstyling/  Work with Beth: https://www.bethchapmanstyling.com/  Join the Bridal Retailer Academy: https://www.bethchapmanconsulting.com/the-bridal-retailer-academy-1-cbc041c3-6572-463e-935a-35beaa17df07   SHOW NOTES:  http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:  Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK:  Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com

April 14, 20261 hr 0 min

210 | If I Wanted to Go From $100K to $250K in 12 Months, Here's What I'd Do

In this episode, I'm breaking down the exact plan I would follow to grow a wedding business from 100K to 250K in the next 12 months (including what I'd stop doing, what I'd start doing, and what I'd do differently). You're not going to get to $250K as a wedding pro by doing more of what built your 100K business. This is a different level, and it requires different decisions. On this episode of The Power in Purpose Podcast: [05:47]: You are not going to get to 250K by doing more of what built your 100K business. [09:01]: If you want a different level of growth, you need to accept this [10:01]: The first thing I'd stop doing if I wanted to hit $250K as a wedding pro [14:40]: The second thing I'd stop doing if I wanted to hit $250K as a wedding pro [17:41]: The third thing I'd stop doing if I wanted to hit $250K as a wedding pro [19:03]: The fourth thing I'd stop doing if I wanted to hit $250K as a wedding pro [20:48]: The fifth thing I'd stop doing if I wanted to hit $250K as a wedding pro [22:05]: The sixth thing I'd stop doing if I wanted to hit $250K as a wedding pro [24:22]: The first thing I would start doing to hit $250K as a wedding pro [27:47]: The second thing I would start doing to hit $250K as a wedding pro [29:49]: The third thing I would start doing to hit $250K as a wedding pro [31:14]: The fourth thing I would start doing to hit $250K as a wedding pro [34:00]: The fifth thing I would start doing to hit $250K as a wedding pro [37:06]: The sixth thing I would start doing to hit $250K as a wedding pro [38:53]: The seventh thing I would start doing to hit $250K as a wedding pro [43:35]: The eighth thing I would start doing to hit $250K as a wedding pro [46:59]: The ninth thing I would start doing hit $250K as a wedding pro [48:34]: What you need to do now Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES:  http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:  Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK:  Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com

March 31, 202639 min

209 | How Luxury Buyers Actually Decide (And Why Your Marketing Isn't Matching It)

If you've ever felt like you're doing everything right in your wedding business (showing your work, explaining your packages, justifying your pricing), and still attracting clients who question your price… this episode is going to hit. We're talking about what luxury wedding couples actually want (and the psychology behind how they make decisions). On this episode of The Power in Purpose Podcast: [04:40]: Where more wedding pros get wrong when trying to shift to a luxury market [06:39]: A Harvard Business study you need to know about [10:56]: The two buyer psychologies in the wedding industry [15:09]: Lessons from Coach, Chanel, Target, Old Navy, Apple and more [22:57]: The importance of visual identity in luxury brands [29:34]: The shift I want you to make to attract luxury wedding couples [34:25]: Questions I want you to ask yourself if you want to attract luxury Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES:  http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:  Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK:  Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com

March 24, 202624 min

208 | The Business Pattern I'm Seeing Everywhere Right Now (And It's Hurting Revenue)

Have you ever looked at your business and realized that what started as one clear direction has slowly turned into six different strategies, all running at the same time, and none of them getting the attention they actually need? That's what I'm calling the side quest problem, and I'm seeing it everywhere right now. In coaching conversations, across the wedding industry, and honestly, sometimes in my own business too. And it's hurting revenue in your wedding business. On this episode of The Power in Purpose Podcast: [04:03]: The problem I'm seeing all over the wedding industry right now [06:44]: One of the most common things hurting your revenue streams [09:34]: The psychology behind why we do this [15:30]: Why this has a huge hidden cost in your business (and what to do about it) [17:05]: The number one thing wedding pros need to work on this week [19:52]: What you need to do now Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES:  http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:  Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK:  Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com

March 17, 2026Episode 20735 min

207 | 4 Energy Rules That Changed How I Run My Business

If you've been feeling like you're constantly doing all the things but somehow never getting ahead, this episode is for you. The internet is full of productivity hacks for wedding pros but what I actually want to talk about is designing your time and energy as the owner of your business, not as an employee reacting to everyone else's needs. On this episode of The Power in Purpose Podcast: [03:37]: The first productivity hack for wedding pros [12:33]: The second productivity hack for wedding pros [22:32]: The third productivity hack for wedding pros [29:31]: The fourth productivity hack for wedding pros Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES:  http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:  Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK:  Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com

March 10, 202637 min

206 | The Opportunity Hiding in the Wedding Industry Right Now

There's been a lot of heavy conversations in the wedding industry lately and while I don't shy away from the hard stuff, I thought it was time to pause and give you something different: a warm hug and a whole lot of good news. In this episode, I'm sharing the opportunities in the wedding industry that are hiding in plain sight right now. On this episode of The Power in Purpose Podcast: [03:28]: Understanding every industry goes through cycles [05:48]: The first opportunity in the wedding industry [12:31]: The second opportunity in the wedding industry [16:40]: The third opportunity in the wedding industry [19:46]: The fourth opportunity in the wedding industry [22:00]: The fifth opportunity in the wedding industry [26:08]: The sixth opportunity in the wedding industry [29:20]: The seventh opportunity in the wedding industry Thanks for tuning into today's episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES:  http://www.powerinpurposepodcast.com GET ON THE WEDDINGPRO INSIDERS WAITLIST:  Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk JOIN ME INSIDE THE PLANNER'S PLAYBOOK:  Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros https://shop.candicecoppola.com CONNECT WITH ME: http://instagram.com/candice.coppola https://www.youtube.com/channel/UCp3XF6mQ1bNWry55DsSyUMw http://candicecoppola.com

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