The My Wife Quit Her Job Podcast: Start A Business Online, Quit Your Job, And Spend More Time With Your Loved Ones - My Wife Quit Her Job

Hosted by Steve Chou: Ecommerce Expert | Entrepreneur | Blogger | Online Store Owner

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Episodes

100

Latest episode

Aug 2026

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About the show

A podcast about entrepreneurs who quit their jobs to start successful online businesses. Through a series of personal interviews, Steve extracts the little details and the exact strategies that contributed to their success. All of the entrepreneurs featured on the show bootstrapped their businesses from the ground up and hustled their way to the top without risking their life savings, without sacrificing their relationships by working 100 hour weeks and without needing extensive technical knowledge. There is no fluff and every episode is packed with actionable takeaways.

Listen to episodes

60 recent

September 10, 2026Episode 65547 min

655: Ex Amazon Employee Reveals Where Sellers Are Quietly Losing Money

In this episode, I sit down with Parag Mamnani, founder of Webgility.com and a former Amazon employee who managed the company's web store developer program, to talk about what's really happening inside the finances of thousands of e-commerce sellers. We dig into why so many sellers who look successful on paper are actually making razor thin margins, and where all that money quietly disappears before it ever hits their bank account.

September 4, 2026Episode 64540 min

654: AI Does 80% Of My Job Now, But Here's What It Sucks At

In this episode, Toni and I get into a deep discussion over much of our businesses we've actually handed over to AI. We talk about what's working, the tasks we're still not ready to trust it with, and one moment in particular where AI completely missed something a human caught in minutes. You'll learn exactly where to draw the line between what AI should be doing for you and what still needs your own two eyes on it.

August 31, 2026Episode 65343 min

653: This Checkout Trick Can Increase Sales 91% Overnight. Should You Use It?

In this episode, we're talking about the payment option a huge chunk of your shoppers might be waiting for before they'll even check out. We get into why it's not just for budget shoppers, some of the surprising numbers behind it, and whether the upside for sellers is worth the tradeoffs. We also swap a few checkout tweaks we've tested ourselves that made a real difference. Enjoy the episode!

August 21, 2026Episode 65237 min

652: The Lawsuit Hitting Shopify Sellers Right Now (And How to Avoid It) With Steven Weigler

In this episode, we break down the wave of frivolous privacy lawsuits hitting Shopify and e-commerce sellers across California, Florida, and Texas, and why even businesses doing everything right are getting hit. I invited trademark and IP attorney Steven Weigler to explain what's actually driving these claims and the exact best practices to avoid them. Enjoy the episode!

August 11, 2026Episode 65138 min

651: How YouTube Is Quietly Becoming An E-Commerce Platform

In this episode, Toni and I talk about something we've been watching closely for years, the moment when YouTube finally started giving small creators a real shot at building a product business. We get into the exact strategies our own clients and friends have used to turn a modest following into serious income, including one client who made $20,000 in product sales with fewer than 10,000 subscribers. If you've ever felt like you needed a massive audience before you could sell anything, this might change your mind. Enjoy the episode!

August 5, 2026Episode 65038 min

650: How To Build An AI Content System That Sounds Like You, Not A Robot

In this episode, Toni and I are just talking through something we've been putting off for a while, which is finally reworking our content course over at profitableaudience.com. We get into why blogging doesn't really work the way it used to, what's happening with AI and shopping right now, and this whole process we've been using to get AI to actually sound like us instead of some generic version of a person. It's a pretty honest conversation about what we're keeping, what we're cutting, and why showing up consistently still matters more than anything else we teach.

July 28, 2026Episode 64942 min

649: This Founder 10x'd Her Sales From One Conversation In Her Shop With Kari Capone

In this episode, I sit down with Kari Capone , founder of The Spinning Hand, who turned a random conversation with a stranger in her shop into a 10x jump in sales overnight. She walks me through how she built her knitting kit business from nothing, and quitting her day job. We get into her margins, her sourcing decisions, and the surprising reason she shut down her brick and mortar store after just six months. Enjoy the episode!

July 23, 2026Episode 64841 min

648: Most Sellers Launch Their Products Wrong (Here's the Better Way)

In this episode, Toni and I get into why so many people launch an e-commerce product completely backwards, building the whole thing first and then going "okay, now where are the customers?" We talk about how brutal Meta ad costs have gotten and share this inspiring story of someone who did a seven-figure launch without spending a dime on ads, just by building a community for a year before she ever mentioned her product. Enjoy the episode!

July 14, 2026Episode 64746 min

647: How To Make $2M Selling Creativity In a Box With Miroki Tong

In this episode, I sit down with Miroki Tong, co-founder and CEO of StoryEngineDeck.com, where she sells a product most people can't describe until they hold it in their hands. Miroki walks through how she and her co-founder turned a set of creative writing prompt cards into a million dollar Kickstarter campaign, and how they run Meta ads at a 4-5x ROAS while refusing to use AI for anything creative. If you've ever worried your product is too weird, too niche, or too hard to explain to sell online, this one is for you. Enjoy the episode!

July 9, 2026Episode 64641 min

646: How We're Using Claude Code To Get Back 30 Hours A Week

In this episode, Toni and I dig into Claude Code, the tool that's saving us dozens of hours a week and completely changing how we run our businesses. We share our real practical experiences with the tool, what we're both using it for and how it can save time with your business and personal life as well. Enjoy the episode!