Episodes
66
Latest episode
Jun 2026
Language
EN
Andrew Jenkins is the founder of Volterra, a social media and social selling agency. When he’s not running Volterra or teaching social media strategy at the University of Toronto, he talks to fellow entrepreneurs and the professionals who support them along their journey. You’ll learn how entrepreneurs make decisions based on gut feelings, analytics or both, and what they’ve learned along the way. You’ll gain insight from candid conversations with leaders in their field regarding their approach to deal with unforeseen challenges, strategic planning or just winging it, and how to drive business growth.
This episode explores the evolving landscape of content marketing, the role of AI, trust in brands, and how small and large organizations can craft meaningful brand experiences. Hosted by Andrew Jenkins, with insights from expert Baron Manett, it offers practical strategies for building trust and delivering value in a digital age.
Tiffany Quinn from Generate Leads shares her expertise on content marketing in the construction industry, emphasizing the importance of thought leadership, strategic storytelling, and leveraging AI for growth. Discover how to build trust, navigate long sales cycles, and create impactful content that resonates with target audiences.
In Andrew’s latest conversation, Mark Bowden explores the nuances of body language, presence, and effective communication in high-stakes environments. Discover how to adapt your self-presentation, leverage influence, and master the art of impactful speaking, whether in person or virtually.
In this insightful interview, Chris Bryce shares his 25-year journey in digital agencies, exploring the evolution of web development, content management, AI integration, and future trends. Discover practical strategies for client engagement, content operations, SEO, and the impact of AI on digital marketing.
Entrepreneurship expert Roger Pierce returns to the podcast, to discuss his new book, "The Unsure Entrepreneur," sharing insights from his extensive experience launching 14 businesses and training entrepreneurs worldwide. Topics include the mindset for success, common red flags, the impact of AI, and practical advice for aspiring entrepreneurs.
In this conversation, Chris Downey discusses the nuances of founder-led demand creation, emphasizing the importance of thought leadership and consistent content creation on platforms like LinkedIn. He explores the evolving sales funnel in the digital age, the role of AI in lead qualification, and the significance of building trust through personal branding. Downey also shares insights on coaching founders to refine their messaging and the necessity of maintaining consistency in their marketing efforts to achieve long-term growth.
In this conversation, Rick Tanton shares his journey from a childhood fascination with advertising to becoming a digital marketing expert and co-founder of a craft brewery. He discusses the evolution of blogging, the rise of podcasting, and the art of brewing beer. Tanton also reflects on his experience with Dragons’ Den and the impact it had on his business. As he transitions back to agency work, he emphasizes the importance of creativity and the role of AI in enhancing marketing efforts.
In this conversation, Andrew Jenkins and Robert Mendelson, Founder of Fractional Pros Canada, explore the concept of fractional CMOs, the growth of the Fractional Pros community, and the increasing demand for fractional leadership in businesses. They discuss the role of AI in marketing, the importance of strategic planning, and the difference between random acts of marketing and strategic marketing. The conversation also touches on the significance of data in marketing decisions and how AI is transforming content creation. Finally, they provide insights on how businesses can evaluate their need for fractional resources and the importance of storytelling in marketing.
In this conversation, Andrew Jenkins and Tracey Burnett, Founder of Leads to Success Global, delve into the intricacies of leveraging LinkedIn for agency success. They discuss common misconceptions about lead generation, the importance of engagement over mere content posting, and the necessity of building trust and relationships. Tracy emphasizes the need for a well-planned content strategy and the role of personal branding in today's market. They also explore the challenges of marketing during economic downturns and the importance of collaboration between agencies and clients. The discussion highlights the need for continuous testing and adapting of marketing strategies to achieve success.
In this conversation, Andrew Jenkins and futurist, author and strategic foresight professor Alexander Manu explore the intersection of artificial intelligence and the future, discussing how AI can be a tool for designing futures rather than merely reacting to disruptions. They delve into the nature of creativity, the role of AI as a collaborator, and the implications for education and employment in a rapidly changing landscape. The discussion emphasizes the need for a shift in mindset towards AI, viewing it as a partner in innovation and creativity, while also contemplating the deeper philosophical questions about life and existence in the age of technology.
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