The Essential Shift Podcast

What if your next big business breakthrough wasn’t in your strategy… but in your nervous system?In this episode of The Essential Shift Podcast, I’m sharing the transformational power of psychodrama - the in-person, group-based modality that’s helped me access a deeper level of clarity, alignment, and leadership.As a founder, you already know how to build, plan, and execute. But if you’ve ever felt stuck - like something’s just off, even when everything “looks right” - this is the episode that might unlock what’s really going on beneath the surface.Whether you’re at a pivot point, on the edge of growth, or craving a deeper sense of self-trust and permission, this conversation will introduce you to a new way of seeing, feeling, and leading.If you LOVE the episode, don’t forget to share it on your Instagram stories and tag me @essential.shift!✨ Want to experience this in person? JOIN THE NEXT RETREAT✨KEY EPISODE TAKEAWAYSWhat psychodrama really is (and how it goes deeper than mindset work)Why this modality is so powerful for founders, leaders, and creativesHow parts work and family constellations evolved from psychodramaA personal story of how psychodrama shifted my own leadershipSHOW RESOURCESLearn more about psychodrama - HEREWant to join an upcoming retreat? - HEREJOIN THE CIRCLE – A community for conscious, creative entrepreneurs - HEREFollow me on Instagram – HEREFind me on LinkedIn – HEREBless it be.With love,Laetitia

We all say we care about customer experience. But most businesses still treat CX like a buzzword…something that sits on a Miro board, disconnected from how the customer actually moves through your brand.In this episode, I’m joined by the brilliant Brittany Fox, Founder and CEO of Nevam, a platform transforming how teams visualise, prioritise and fix broken customer journeys.We dive into how CX often gets misunderstood, why most “customer journey” maps are missing huge blind spots, and what solopreneurs, startups, and large teams alike can do to close the gap between insight and execution. If you’ve ever wondered how to make your customer experience more human, intuitive, and action-oriented, this conversation is for you.If you LOVE the episode, don’t forget to share it on your Instagram stories and tag me @essential.shift!KEY EPISODE TAKEAWAYSWhat is a customer experience The biggest myths about customer experienceHow Brittany went from Deloitte to launching Nevam during maternity leaveWhat solopreneurs and small teams can do right now to improve CX without breaking the bankThe mindset shift that helped Britt back herself and build a platform that’s changing the way brands operateSHOW RESOURCESLearn more about Nevam – HEREEmail Britt directly – HEREConnect with Britt on LinkedIn – HEREJOIN THE CIRCLE to connect and grow with other entrepreneurs – HEREWork with me 1:1 – HEREFollow me on Instagram – HEREFind me on LinkedIn – HEREABOUT THE GUESTBrittany Fox is the Founder and CEO of Nevam, a platform built to help teams visualise, prioritise, and fix broken customer journeys - fast.After leading marketing execution for brands like GAP and consulting at Deloitte, she kept seeing the same problem: businesses had no way to see the entire customer journey in one place. Nevam was born from that frustration - and from her kitchen table, during maternity leave.In just 12 months, Nevam was selected by Techstars, built an MVP in 12 weeks, and signed its first enterprise client before launch. Britt is now on a mission to bring clarity and action to the chaos of CX, helping brands create seamless, human-first experiences.Bless it be.With love,Laetitia

You can have the best brand photos, clever copy, a funnel that converts - but if your product or service doesn’t deliver real value, it won’t last.In this episode of The Essential Shift Podcast, I’m exploring a truth that doesn’t get said enough: marketing is only as good as the offer behind it. And while many business coaches are really marketing coaches in disguise, I want to take you deeper. I want to show you how to create a product or service so good, it almost markets itself.We’re diving into the 10 Types of Innovation framework - a powerful tool I use with my clients to help them design meaningful, magnetic offers. Because when your product is innovative, useful, and designed with intention? The marketing becomes a bonus, not a lifeline.If you LOVE the episode, don’t forget to share it on your Instagram stories and tag me @essential.shift!✨ Want to connect and build your business with a support network? JOIN THE CIRCLE ✨KEY EPISODE TAKEAWAYSWhy even the most powerful marketing can’t compensate for a poor productThe difference between marketing a product and creating a product that markets itselfAn introduction to the 10 Types of Innovation and how to apply them to your offerHow to shift your energy from “just selling” to actually solving a problemThe importance of designing for sustainability, not just scalabilitySHOW RESOURCESWant to build a GREAT product, let’s do a 1:1 session together - HERE JOIN THE CIRCLE to connect and grow with other entrepreneurs – HEREWork with me 1:1 – HEREFollow me on Instagram – HEREFind me on LinkedIn – HERE

Did you know that approximately 20% of the population is neurodivergent? Yet, most businesses are still not designed to be neuro-inclusive.In this episode of The Essential Shift Podcast, I dive into how businesses can embrace neurodiversity - not just in supporting subcontractors, employees and when hiring, but in communication, branding, and leadership. This conversation is packed with practical insights to help you foster an inclusive and innovative business.Whether you're an entrepreneur, leader, or someone who wants to create a more accessible and empowering environment for all, this episode will show you how embracing neurodiversity leads to greater innovation, creativity, and success.If you LOVE the episode, don’t forget to share it on your Instagram stories and tag me @essential.shift!✨Want to connect and build your business with a support network? JOIN THE CIRCLE KEY EPISODE TAKEAWAYSBusting common myths about neurodivergent individuals in leadership and businessHow to create neuro-inclusive communication that empowers your brand and businessDesigning brands that authentically reflect neuro-affirming valuesSHOW RESOURCESLearn more about Understanding Zoe – HEREFollow Understanding Zoe on TikTok - HERE JOIN THE CIRCLE to connect and grow with other entrepreneurs -  HEREFollow me on LinkedIn – HEREFind me on Instagram – HEREIf you enjoyed this episode, don’t forget to share it on your Instagram stories and tag me @essential.shift!Bless it be.With love,Laetitia

Neurodiversity isn’t just a buzzword - it’s a movement. And during Neurodiversity Celebration Week, the world is paying attention. But beyond awareness, what does true inclusion look like? How do we build a society where all minds can thrive?In this episode of The Essential Shift Podcast, Podcaster (and Content Marketer at Essential Shift) Mariah MacInnes interviews Laetitia, the founder of Understanding Zoe, to explore what it really means to create a more inclusive world for neurodivergent individuals. Laetitia shares her personal journey that led to the creation of this impactful platform, the biggest challenges and breakthroughs along the way, and the tangible steps businesses, schools, and communities can take to move from awareness to action.Whether you're an entrepreneur, a leader, a parent, or simply someone who wants to be part of the change, this episode will give you practical insights and real-world examples of how embracing neurodiversity makes our world stronger.If you LOVE the episode, don’t forget to share it on your Instagram stories and tag me @essential.shift!✨Want to learn more about Understanding Zoe? CHECK IT OUT HERE✨KEY EPISODE TAKEAWAYSWhy Neurodiversity Celebration Week matters and how it’s shifting global conversationsThe personal journey behind Understanding Zoe - and why this work is so importantThe biggest myths about neurodiversity that need to disappearHow businesses, schools, and individuals can go beyond awareness and create real changeSimple ways to take action and support neurodivergent individuals all year roundSHOW RESOURCESLearn more about Understanding Zoe – HEREFollow Understanding Zoe on TikTok - HERE Follow Understanding Zoe on LinkedIn - HEREJOIN THE CIRCLE to connect and grow with other entrepreneurs -  HEREFollow Laetitia on LinkedIn – HEREFind me on Instagram – HEREIf you enjoyed this episode, don’t forget to share it on your Instagram stories and tag me @essential.shift!Bless it be.With love, Laetitia!

What does it really mean to be a neurodivergent entrepreneur?I want to share my personal journey of navigating the business world as a neurodivergent founder. From struggling with sensory overload in corporate spaces to creating Understanding Zoe. While some influencers online share their “superpower” I want to also give a different lens. Showing the challenges, breakthroughs, and strategies that have helped me (and can help you) build a business that truly works for your unique needs.Whether you're neurodivergent or simply looking to create a more inclusive business environment, these insights will inspire you to embrace new ways of thinking, working, and thriving.If you LOVE the episode, don’t forget to share it on your Instagram stories and tag me @essential.shift!✨Want to connect and build your business with a support network? JOIN THE CIRCLE ✨KEY EPISODE TAKEAWAYSWhy typical business structures often don’t support neurodivergent entrepreneursThe advantages and challenges of neurodivergence in entrepreneurshipHow masking, sensory overload, and Rejection Sensitive Dysphoria impact neurodivergent foundersPractical strategies like time-boxing, body doubling, and building a supportive networkWhy designing neuro-inclusive business environments benefits everyoneSHOW RESOURCESLearn more about my platform Understanding Zoe - HEREFOLLOW me on Substack (I have a article all about this) - HEREJOIN THE CIRCLE to connect and grow with other entrepreneurs -  HEREFOLLOW me on INSTAGRAM → HEREFind out more about how to WORK WITH ME -  HEREBless it be.With love, Laetitia

How do we close the gender gap and support parents in managing the overwhelming mental load of family life?In this episode of The Essential Shift Podcast, I sit down with Claire Waring, former Executive Creative Director and award-winning leader in the advertising industry, who made the bold leap into entrepreneurship. After years of leading creative teams across Australia, Asia, and Europe, Claire founded Gether - a platform designed to help parents manage the endless notifications, schedules, and tasks that come with school life.We dive into her journey from high-level corporate leadership to launching a purpose-driven tech business, the reality of navigating the entrepreneurial “despair dip,” and how leveraging AI can help ease mental load - especially for women.If you’re balancing business, family, and a desire to create impact, this conversation will inspire you to think differently about how to harness your skills, embrace uncertainty, and step into leadership.If you LOVE the episode, don’t forget to share it on your Instagram stories and tag me @essential.shift and @getherlife!✨ Want to connect and build your business with a support network? JOIN THE CIRCLE ✨KEY EPISODE TAKEAWAYSEmbrace the creative and entrepreneurial “despair dip”Leverage the soft skills you gain in your corporate careerClose the gender gap by easing the mental load with AISHOW RESOURCESLearn more about Gether - HEREFollow Gether on Instagram - HEREJOIN THE CIRCLE to connect and grow with other entrepreneurs -  HEREFOLLOW me on INSTAGRAM -  HEREFind out more about how to WORK WITH ME -  HEREABOUT THE GUESTClaire Waring has 20+ years of advertising experience across Australia, Asia, and Europe, leading product and creative teams at the highest level. An award-winning Executive Creative Director, she was featured on the B&T Women in Media list 2024 and B&T’s top 10 creatives in Australia 2023. Claire has judged at Cannes Lions, spoken at global events, and is a passionate advocate for women in business—all while being a mum of two.Bless it be.With love, Laetitia!

Have you ever had a dream so big it excites you, but also terrifies you? You can see yourself stepping into your vision, but something keeps holding you back.Maybe it’s imposter syndrome, fear of failure, or waiting for the “perfect time.” But what if the real missing piece isn’t just strategy…it’s accountability?In this episode of The Essential Shift Podcast, I’m diving into why accountability is the game-changer for turning your dreams into reality. Whether you want to launch a retreat, build a thriving business, or step into leadership, having the right support system can increase your chances of success by 95%.If you’ve been waiting for the “right time” to take action, this episode will show you why the time is now - and how the right accountability can help you get there.✨ Want to connect and build your business with a support network? JOIN THE CIRCLE KEY EPISODE TAKEAWAYSWhy big dreams often stay stuck - and how to move past fear and self-doubtThe surprising impact of accountability on success rates (hint: it’s 95%!)How mentorship and expert guidance accelerate your growthA simple step you can take today to start making your dream a realitySHOW RESOURCESFollow me on Substack - HERECONNECT with me on LinkedIn - HERELearn more about the Goddess Embodiment Sisterhood Mastermind – HEREJOIN THE CIRCLE to connect and grow with other entrepreneurs – HEREFOLLOW me on INSTAGRAM –HEREFind out more about how to WORK WITH ME – HEREBless it be.With love, Laetitia!

What happens when life forces you to pause and rethink everything?In this episode of The Essential Shift Podcast, I’m joined by Michael, an autistic entrepreneur and host of The Deep Dive Podcast. Michael shares his journey of navigating burnout, stepping away from corporate life, and embracing new opportunities through neurodivergent-friendly support systems.We dive into the challenges of workplace acceptance, the impact of stress on well-being, and the power of finding community. Michael’s story is a powerful testament to resilience, self-discovery, and advocating for a more inclusive world for neurodivergent individuals.Whether you are neurodivergent yourself or want to better understand how to support others, this episode is filled with insights that will expand your perspective.✨ Want to connect and build your business with a support network? JOIN THE CIRCLE✨KEY EPISODE TAKEAWAYS How workplace environments can impact neurodivergent individuals and their well-being The experience of burnout and recovery as a neurodivergent entrepreneur Why creating safe spaces and community support is essential for thriving The importance of embracing your lived experience and using it to empower others SHOW RESOURCES The Deep Dive Podcast Website – HERE Connect on Facebook – HERE Connect on LinkedIn – HERE JOIN THE CIRCLE to connect and grow with other entrepreneurs – HERE Find out more about how to WORK WITH ME – HEREABOUT THE GUESTMichael is an autistic entrepreneur and podcast host, dedicated to supporting neurodivergent individuals in navigating life’s challenges. Having been diagnosed multiple times throughout his life, he has experienced firsthand the impact of anxiety, stress, and workplace struggles.After experiencing severe burnout and leaving his corporate job in 2023, Michael has been able to access therapies through the NDIS that were previously unavailable to him. He is now on a mission to share his lived experiences, connect with the neurodivergent community, and help others build fulfilling lives.Through The Deep Dive Podcast, Michael provides a platform for neurodivergent individuals to share their deep interests and perspectives, fostering understanding and connection.Bless it be.With love, Laetitia!

What happens when one platform you’ve built your business on suddenly disappears?In this episode of The Essential Shift Podcast, I’m sharing what I learned when my Instagram and Facebook accounts suddenly went dark - years of content, connections, and community conversations vanished in an instant. While I was able to get them back (so grateful to the person who helped me!) but two days later lost it all again, this unexpected pause is a wake-up call.As social media fell silent, something else flourished:✨ Deeper conversations in The Circle✨ More engagement on LinkedIn✨ Authentic exchanges in our email communityThis experience inspired me to rethink where and how I show up online. For the next few months, I’m shifting how I share content and build community - not just moving platforms, but creating intentional spaces where we can have the deeper conversations our souls are craving. I hope it helps you re-think your marketing mindset. ✨ Want to connect and build your business with a support network?JOIN THE CIRCLE✨KEY EPISODE TAKEAWAYSWhy losing my social media accounts was the divine redirection I didn’t know I neededThe importance of building resilient, multi-platform communitiesHow deeper, more intentional spaces are the future of connectionSteps you can take to diversify your online presence and future-proof your businessSHOW RESOURCESFollow me on Substack -HERECONNECT with me on LinkedIn -HEREWant to optimise your business and wellbeing? JOIN The Circle -HEREGET your copy of LIGHT IT -HEREFind out more about how to WORK WITH ME -HERE Bless it be.With love, Laetitia!