Who Profits From a 24-Team College Football Playoff?
In this episode of the California Sports Lawyer Podcast, host Jeremy Evans examines who could profit from expanding the College Football Playoff from 12 to 24 teams. NIL deals, revenue sharing, and player movement are changing college athletics and giving programs more ways to build competitive rosters. A larger playoff could create more opportunities to compete for a championship, along with additional revenue and compelling matchups. Jeremy discusses ongoing media rights negotiations, the possibility of reducing the regular season to 11 games while retaining conference championships, and a proposed limit of one FCS opponent per FBS team. The episode considers how additional playoff revenue would be weighed against lost regular season revenue, athlete workload, travel, and guarantee payments to FCS programs. The discussion also explores private capital and institutional control, drawing on the Jeanie Buss–Lakers arrangement and Utah’s private equity deal. The episode examines television and streaming distribution, including the Emmys’ move to Prime Video and DAZN’s local sports partnerships alongside traditional television. Exclusivity can bring more money, but pricing and access affect how many fans can watch. A 24-team playoff could be good for college football if it improves competition, preserves school control, makes financial sense, and remains easy to watch. The division of revenue among conferences, schools, and athletes matters as much as the size of the bracket. (Season 8, Episode 40). Copyright 2026. California Sports Lawyer. All Rights Reserved. (www.CSLlegal.com). Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.




