The Amazon Strategist Show

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Episodes

145

Latest episode

Aug 2026

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EN-US

About the show

The Amazon Strategist Show is a podcast that examines strategies for success as a seller on Amazon. Hosted by John Cavendish, an experienced Amazon seller, and agency owner, the show covers the ins and outs of building a successful Amazon business examined from multiple angles by our expert guests. Unlike other podcasts that focus on tips and hacks, The Amazon Strategist Show provides real strategies for real sellers looking to grow sustainable businesses on Amazon. Whether you're just starting out or have been selling for years, this show has something valuable to offer you. So if you're ready to take your business to the next level, then sit back, relax, and join us as we explore the world of Amazon!

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August 28, 2026Episode 178 min

Your Amazon Returns Could Be Worth More Than You Think

Your Amazon returns could be more than just a loss. They could be an opportunity to recover revenue. In this episode of the Amazon Strategist Show , John Cavendish sits down with JD Sass, Co-Founder and CEO of Axiom Return Solutions , to break down what Amazon sellers can actually do with returned, removed, and unsellable inventory. From inspecting and grading returns to sending inventory back into FBA, filing reimbursement claims, liquidating products, and more, JD explains why simply writing off returned inventory could mean leaving money on the table. In this episode, you'll learn: What happens to Amazon FBA returns after they leave Amazon Why unsellable inventory isn't always actually unsellable How sellers can recover value from returned products When inventory can be reintegrated back into FBA How reimbursement claims can recover lost revenue The difference between disposal, removal, liquidation, and resale Why return data can help sellers make better business decisions How Axiom Return Solutions handles returns at scale If you're an Amazon seller dealing with returns, removals, or inventory write-offs, this episode will help you look at your post-purchase operations differently and identify opportunities to recover more value from the inventory you already own. 🎙️ Guest: JD Sass, Co-Founder & CEO of Axiom Return Solutions Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...

August 21, 2026Episode 1624 min

If Your Amazon Business Needs You, It Isn’t Scalable

What happens to your Amazon business if you suddenly can't work for a month? If everything falls apart without you, you may not actually own a scalable business. You own a job. In Part 2 of the Amazon Strategist Show, John Cavendish sits down with Will Christensen, founder of Entrepreneur's Apprentice and DataAutomation, to unpack how Amazon sellers can stop being the bottleneck and build businesses that run without them. Will explains why simply hiring another VA or COO isn't always the answer. Instead, he shares his framework for finding systems-minded apprentices, delegating the right work, and creating processes that actually give founders their time back. In this episode, you'll learn: Why Amazon founders stay stuck in the weeds for too long Apprentices vs. VAs: which one is right for your business? What makes a great systems creator How to hire someone who can actually think like a founder Why documentation and delegation are critical for scaling How blind tests can help you identify better hires Will's "Serve First" approach to lead generation How podcasts and roundtables can create relationships without cold spam Why buying back your time is one of the most important moves you can make as a founder The goal isn't to build a bigger team just for the sake of having one. It's to build a business where you aren't required to touch every part of it. 🎙️ Guest: Will Christensen, Founder of Entrepreneur's Apprentice & DataAutomation ------------------------------------------------------------- Connect with Will (Seller Labs, Entrepreneur's Apprentice, Data Automation) Website: www.equityhammer.com EntrepreneursApprentice.com DataAutomation.com X: https://x.com/DataAutomation1 LinkedIn: https://www.linkedin.com/in/will-christensen Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...

August 14, 2026Episode 1517 min

Amazon Sellers: Stop Doing Everything Yourself. Automate, Delegate, or Ditch It

Most Amazon sellers don't have a time problem. They have a systems problem. In this episode of the Amazon Strategist Show, John Cavendish sits down with Will Christensen, founder of Seller Labs, Entrepreneur's Apprentice, and DataAutomation, to break down how Amazon sellers can stop getting buried in repetitive work and start building a business that actually scales. Will shares his 15.1.1.5 Rule, a practical framework for deciding what you should automate, delegate, document, or eliminate. In this episode, you'll learn: How the 15.1.1.5 Rule helps you decide what to automate or delegate When automation actually makes financial sense Why hiring a VA too early can create more problems Why apprentices can be a better first step than hiring a VA The difference between systems creators and systems followers Why documentation is critical before handing work to someone else How to identify repetitive tasks that are draining your time The productivity mistake that can burn out your team How smarter delegation can help you scale without doing everything yourself 🎙️ Guest: Will Christensen, Founder of Seller Labs, Entrepreneur's Apprentice & DataAutomation Connect with Will (Seller Labs, Entrepreneur's Apprentice, Data Automation) Website: www.equityhammer.com X: https://x.com/DataAutomation1 LinkedIn: https://www.linkedin.com/in/will-christensen Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...

August 7, 2026Episode 1415 min

Amazon Isn’t Enough: How to Scale Across Multiple Marketplaces

Selling on Amazon is only one piece of the e-commerce puzzle. In Part 2 of the Amazon Strategist Show, John Cavendish sits down with Drew Cooper, Head of Sales at Expandly, to explore what happens when Amazon sellers start expanding into multiple marketplaces and sales channels. Going multichannel can open up major growth opportunities, but it also creates new challenges around inventory, orders, product data, fulfillment, and keeping everything connected. In this episode, you'll learn: - Why Amazon sellers should consider expanding beyond a single marketplace - What makes multichannel selling difficult at scale - How to manage products, inventory, and orders across multiple channels - Why operational efficiency becomes critical as you expand - How technology can help sellers avoid manually managing every marketplace - What sellers should consider before adding another sales channel - How to build a multichannel operation without creating unnecessary complexity If you're an Amazon seller thinking about Walmart, eBay, Shopify, or other marketplaces, this episode offers practical insights into what it takes to expand without losing control of your business. 🎙️ Guest: Drew Cooper, Head of Sales at Expandly Connect With Drew and Expandly: Email: drew@expandly.com Website: https://expandly.com Linkedin: https://www.linkedin.com/in/drew-cooper-27361995 Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...

July 31, 2026Episode 139 min

Expanding to Europe? 4 Things Every Amazon Seller Must Know

Thinking about expanding your Amazon business into Europe? In this episode of the Amazon Strategy Show, John Cavendish sits down with Drew Cooper, Head of Sales at Expandly, to break down what it really takes to expand internationally without costly mistakes. From validating market demand to navigating compliance, logistics, and cash flow, Drew shares the four critical areas every Amazon seller should evaluate before launching into the UK and European marketplaces. In This Episode ✅ When it's the right time to expand internationally ✅ Why Europe is the most common next step for US Amazon sellers ✅ The 4 essentials for successful international expansion ✅ How to evaluate demand before entering a new market ✅ Common mistakes that cause sellers to fail overseas ✅ Why logistics and inventory planning matter more than you think ✅ The compliance challenges every seller needs to prepare for If you're selling successfully in the US and wondering whether Europe should be your next move, this episode will help you build a smarter expansion strategy before investing time and money. Featured Guest Drew Cooper Head of Sales, Expandly Linkedin: https://www.linkedin.com/in/drew-cooper-27361995 Website: https://expandly.com Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...

July 24, 2026Episode 1220 min

How AI Agents Will Transform Amazon Selling in 2026

Are traditional Amazon dashboards becoming obsolete? In Part 2 of this conversation, John Cavendish sits down with Jakob Wolitzki , Co-Founder of DataDoe and Deltologic , to explore how AI agents are evolving from simple reporting tools into systems that can analyze data, recommend actions, and even execute changes inside Amazon Seller Central. Jakob explains why he believes the future of Amazon software isn't another dashboard, but AI-powered workflows that connect your business data, automate repetitive tasks, and help sellers make faster, smarter decisions. In This Episode ✅ How AI can analyze your Amazon account and take action ✅ Why dashboards may disappear over the next few years ✅ Connecting Claude or ChatGPT directly to Amazon Seller Central ✅ Managing multiple Amazon marketplaces from a single AI conversation ✅ AI guardrails and why human oversight still matters ✅ The future of AI agents for Amazon sellers and agencies ✅ Why Jakob believes conversational AI will become the new software interface ✅ DataDoe pricing, setup, and how agencies are using AI at scale If you're an Amazon seller, agency owner, or ecommerce operator looking to stay ahead of AI, this episode offers a practical look at where Amazon software is heading and how you can prepare today. Featured Guest Jakob Wolitzki Co-Founder, DataDoe & Deltologic 🌐 Learn more: https://datadoe.com 🎁 Exclusive for Seller Candy viewers: Use code SELLERCANDY30 for 30% off your first 3 months of DataDoe. Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...

July 17, 2026Episode 1111 min

Ask AI Anything

What if you could ask AI a question about your Amazon business and get an accurate answer in seconds? In this episode, John Cavendish sits down with Jakob Wolitzki , Co-Founder of DataDoe and Deltologic , to discuss how Amazon sellers can connect their Seller Central data directly to AI tools like Claude and ChatGPT using MCP (Model Context Protocol). Instead of jumping between dashboards, spreadsheets, and reports, sellers can analyze sales, advertising, profitability, inventory, and performance simply by chatting with AI. In This Episode ✅ Why AI assistants inside software are becoming obsolete ✅ How DataDoe connects Amazon Seller Central to Claude and ChatGPT ✅ What Amazon data you can actually access through the API ✅ Why most sellers lose valuable historical Amazon data ✅ How MCP changes the way Amazon sellers work with AI ✅ The best prompts to analyze your Amazon business ✅ Why clean, structured data is the key to accurate AI insights Whether you're an Amazon brand owner, agency, or data-driven seller, this episode shows how AI is changing Amazon analytics and decision-making in 2026. Featured Guest Jakob Wolitzki Co-Founder, DataDoe & Deltologic Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...

July 3, 2026Episode 1022 min

How Smart Amazon Sellers Use Financing to Scale Faster

Growing an Amazon business takes more than great products. It requires the right financial strategy, inventory planning, and cash flow management. In this episode, John Cavendish sits down with Nadav Gorlicki, Founder of CapEc, to discuss how Amazon sellers can scale sustainably by combining smart financing with operational excellence. Learn how to avoid common growth bottlenecks, manage inventory more effectively, and make financial decisions that support long-term success. In This Episode ✅ Why cash flow is one of the biggest challenges for growing Amazon brands ✅ How inventory financing can unlock faster, healthier growth ✅ Common scaling mistakes Amazon sellers make ✅ Balancing inventory, logistics, and working capital ✅ How to align financing with your Amazon sales cycle ✅ Practical strategies to improve profitability while scaling ✅ Building a sustainable Amazon business instead of chasing short-term growth Whether you're preparing for your next inventory order or looking for smarter ways to finance your business, this episode is packed with actionable insights for Amazon sellers at every stage. Featured Guest Nadav Gorlicki Founder, CapEc Website: https://www.capec.io/ Email: nadav@capec.io LinkedIn: https://www.linkedin.com/in/nadav-gorlicki-8a89822/ Instagram: https://www.instagram.com/capec.io/ Facebook: https://www.facebook.com/capec.io Youtube: www.youtube.com/@UCOT2_Zvx4FAhcnlwMbS4yLw Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...

June 26, 2026Episode 1018 min

Amazon Listing Not Converting? The Image Strategy That Drives More Sales

Is your Amazon listing getting traffic but not converting into sales? In this episode, John sits down with Vincenzo Toscano, Founder of eComcy, to reveal the image optimization framework his 70-person agency uses to improve click-through rates and conversions for Amazon brands worldwide. From competitor research and customer psychology to split testing main images and optimizing for Amazon's evolving AI algorithms like Rufus and Cosmo, this episode is packed with practical strategies every Amazon seller can apply. Whether you're launching a new product or trying to revive an underperforming listing, you'll learn how to build images that stop shoppers from scrolling and persuade them to buy. In This Episode ✅ How to create Amazon images that increase click-through rate ✅ The image testing framework used by leading Amazon agencies ✅ Why customer research matters more than design alone ✅ How Rufus and Cosmo are changing image optimization ✅ Best practices for main images, infographics, and A+ Content ✅ How to split test Amazon listing images for better results ✅ AI tools that speed up Amazon creative production ✅ A free SOP for building high-converting Amazon images 🎁 FREE RESOURCE Email business@ecomcy.com with the subject: Seller Candy Image SOP You'll receive the exact SOP and blueprint eComcy uses to research, plan, and create high-converting Amazon listing images. Guest Vincenzo Toscano Founder & CEO, eComcy 🌐 https://ecomcy.com Book a free consultation: https://ecomcy.com Connect on LinkedIn: https://www.linkedin.com/in/vincenzo-toscano Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...

June 19, 2026Episode 915 min

Amazon Catalog Management Explained: Fix Suppressed Listings, Brand Errors & Listing Issues

Amazon listing updates not going through? Dealing with suppressed listings, catalog errors, or incorrect brand information? In this episode, we break down Amazon Catalog Management and show you how to keep your listings active, compliant, and optimized for conversions. Whether you're struggling with listing updates, brand ownership issues, policy violations, or unhelpful Seller Support responses, you'll learn practical strategies to diagnose and resolve common catalog problems. In this episode you'll learn: ✅ What Amazon Catalog Management actually means ✅ The key elements of a high-converting Amazon product detail page ✅ How to fix suppressed listings and catalog suppression issues ✅ Common reasons listing updates don't stick ✅ How to correct incorrect brand names and ownership problems ✅ Steps to resolve health claim and intellectual property policy violations ✅ When and how to escalate catalog cases effectively ✅ Best practices for working with Amazon Seller Support One of the biggest mistakes sellers make is constantly reopening cases or following up too aggressively. In many situations, strategic escalation and patience can lead to faster resolutions than repeatedly contacting Seller Support. If you're an Amazon seller, brand owner, agency, or ecommerce operator, this episode will help you avoid costly catalog mistakes and keep your listings performing at their best. Topics Covered: Amazon Catalog Management • Suppressed Listings • Amazon Listing Optimization • Product Detail Pages • Brand Registry • Seller Central • Amazon Policy Violations • Listing Updates • Catalog Troubleshooting • Amazon Seller Support Connect with John Cavendish Facebook: https://www.facebook.com/jgcuk Instagram: https://www.instagram.com/thejohncavendish LinkedIn: https://hk.linkedin.com/in/thejohncavendish Know More About Seller Candy Website: https://www.sellercandy.com Facebook Page: https://www.facebook.com/SellerCandyPro Instagram: https://www.instagram.com/sellercandyamz LinkedIn: https://www.linkedin.com/company/sellercandy/ ------------------------------------------------------------------------- Never Talk to Seller Support Again. Seller Candy is the expert operations arm of your Amazon business. We provide outcome-driven support for time-consuming and challenging Seller Central issues so you Never Have to Talk to Seller Support Again! With Agency-Level security practices and an experienced team who’s been through the thick of it, we give sellers bandwidth on demand without the hassle of hiring, training, or managing. #amazonsellercentral #amazonsupport #ecommerce #amazonbusiness #amazonseller #amazontips #amazonbusiness #AmazonStrategis...