Episodes
77
Latest episode
Jun 2026
Language
EN-US
Take 5 With Cleanfax is a video and podcast program from ISSA specifically for the contract carpet and floor cleaning and disaster restoration industries. The series focuses on management and marketing topics, technical tips, emerging news and more, all in five minute segments for busy business owners, managers, and technicians. Want to be a guest on the show? Connect with Jeff Cross, Cleanfax Media Director, at jeffcross@issa.com.
The restoration industry is facing some real challenges in 2026, but the latest Restoration Benchmarking Survey Report shows there is plenty of reason for optimism.
You walked the job. You measured every room. You wrote a clean, fair, professional proposal. And then your prospect looked you dead in the eye and hit you with the five most expensive words in our industry: “Let me think about it.”
It is time to grab your gloves, a pen, a clipboard, and something sharp…because we are about to perform an autopsy.
You are hungry. You walk into a restaurant that looks pretty fantastic. You glance at the menu, and there it is — a glossy photo of a burger that seems almost too good to be true. You order it with high hopes. Then the server sets down something that looks like it lost a fight on the way to the table. Same restaurant. Same name on the menu. Totally different sandwich. Today on Take 5 with Cleanfax, we are sitting with a question every owner needs to ask: Is your company pretty on the outside but ugly on the inside?
When business is steady, referrals are coming in, and the schedule stays full, it is easy to believe everything is fine. But comfort has a way of quietly slowing innovation, weakening culture, and making companies vulnerable to change.
In the cleaning and restoration world, there are a lot of people who know what they’re doing technically. They have the skills. But knowing your stuff and being seen as a professional—those are two very different things.
Ever had a customer hear your price and say, “Oh… that’s it?” That’s not a win. That’s a warning sign. In this Take 5 With Cleanfax, we dig into one of the most common traps in the cleaning and restoration world: pricing too low and calling it “staying busy.”
In this episode of Take 5 with Cleanfax, we tackle a common—and costly—habit in the cleaning and restoration world: over-explaining to your clients.
There’s a small sound in the Jeep. Just a little tick. Nothing urgent… until it is. In this Take 5 With Cleanfax, we turn a simple (and expensive) lesson into a bigger conversation about something every business owner deals with: tolerating small problems for too long.
Think about the last time you ate at a restaurant where the fork had something crusty on it you couldn't identify. Then you headed to the restroom, and it looked like it hadn’t been cleaned in a year. You back out slowly from the restaurant, touching as few surfaces as possible on the way out. Did you go back? Of course you didn't. Nobody does. Your clients are doing the exact same assessment of you.
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