
Episode 30: The rise of the Brain Economy and why Brain Health is everyone's business, with Pawel Świeboda
Could investing in brain health be one of the most important investments corporates and society make this century? In this episode, Linda Jarnhamn sits down with Pawel Świeboda Founder, NeuroCentury; Co-Founder, Brain Capital Alliance; Senior Fellow at European Policy Centre and Centre for Future Generations and Co-Director, Brussels Economic Security Forum.They discuss how neuroscience is entering a new era as brain health becomes increasingly central to both individual wellbeing and economic prosperity. This episode explores the growing brain economy, the link between brain health and performance and the urgent need to address rising dementia rates alongside increasing mental health challenges among younger generations.Key discussion points:Brain health as a critical driver of human performance, productivity, and economic growth.That cross-sector collaboration and emerging neuro-technologies will be essential to tackling future brain health challenges.The factors shaping the Brain Health movement in the next five yearsPowered by flow²thrive













