Sports Business Radio Podcast

Hosted by Brian Berger

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Episodes

793

Latest episode

Jun 2026

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About the show

Sports Business Radio is the longest running sports business show ever - launched in 2004. We focus on the people and issues directly impacting the world of sports business. Guests on the show offering an insider’s perspective include pro and college sports league commissioners, team owners, elite athletes, media executives, senior sports executives and entertainment executives and talent. Follow us on: Instagram | Twitter | Yahoo Sports & Finance | YouTube

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June 14, 20261 hr 2 min

Terry Bradshaw - Hall of Fame QB, Founder Bradshaw Bourbon

Terry Bradshaw, Hall of Fame Quarterback, 4-Time Super Bowl champion with the Pittsburgh Steelers, Emmy-Award winning studio analyst with the NFL on Fox and Founder of Bradshaw Bourbon and Bradshaw Quarter horses joins Sports Business Radio for a wide-ranging conversation. Bradshaw discusses his Hall of Fame career with the Steelers (where he went 4-0 in the Super Bowl). Bradshaw returned to Pittsburgh earlier this year for the NFL Draft and he shares his feelings about his relationship now with the Steelers organization and his complicated relationship with late Steelers Head Coach Chuck Knoll. He shares how he went from a rookie in the NFL making $25,000 a year to building Bradshaw Bourbon (www.bradshawbourbon.com) and Bradshaw Quarter horses into thriving businesses. Bradshaw tells us what types of business opportunities intrigue him and the importance of surrounding yourself with the right people in any business venture. Bradshaw opens up about his chemistry and role with his NFL on Fox teammates and how much longer he wants to continue as a broadcaster. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to the sports business hub on Yahoo Sports and Yahoo Finance at https://sports.yahoo.com/sports-business/ or our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast. This week’s edition of Sports Business Radio is presented by Boingo Wireless. Teams like the LA Clippers, Atlanta Hawks, Chicago Bears and San Diego Padres trust Boingo to connect their stadiums and arenas with cutting-edge 5G and Wi-Fi.From mobile ticketing to security cameras to kiosks, connect every piece of stadium technology with Boingo’s converged wireless networks. As you plan for the future of your stadium, make 5G part of your gameplan and choose Boingo Wireless as your trusted connectivity partner. Learn more by downloading Boingo’s free 5G Playbook for Stadiums & Arenas. Head to boingo.com/5Gstadium to get your copy. Sports Business Radio is produced by Bryan Griggs at Griggs Productions dot com #NFL #TerryBradshaw #Business #Steelers Learn more about your ad choices. Visit megaphone.fm/adchoices

June 9, 20261 hr 16 min

Cody Campbell - Co-CEO of Double Eagle Energy

Cody Campbell, Co-CEO of Double Eagle Energy, Former Texas Tech Red Raider football player and current Texas Tech Board of Regents Chairman joins Sports Business Radio for an in-depth conversation about the state of college sports and what changes need to be made in order to keep many athletic departments from operating at an annual deficit. Campbell has founded “Saving College Sports”, a 501(c)4 organization dedicated to fighting for a college sports system that protects both student athletes and the future of college athletics at every level. The billionaire businessman has a unique perspective as a former student athlete, current Regents Chairman and parent to a son who is currently being recruited to play college sports. Campbell has testified in front of Congress and has spoken with President Trump about what needs to be done to protect student athletes and the future of college sports. In this conversation with Campbell on Sports Business Radio, we discuss why Campbell is devoting so much of his time to this effort, what the challenges are to making changes to the current college athletics landscape, how the transfer portal and NIL have impacted college sports, how a number of athletic departments already run at a deficit and increasing costs will only put them further in debt and what the possible solutions are. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to the sports business hub on Yahoo Sports and Yahoo Finance at https://sports.yahoo.com/sports-business/ or our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast. Follow Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. This week’s edition of Sports Business Radio is presented by New Air Club. New Air Club is the Official VIP Air Travel Partner of Sports Business Radio. New Air Club is a private aviation brokerage with access to over 22,000 aircraft worldwide, but what really sets them apart is that they'’re a full-service concierge. They don’t just book the jet—they handle everything around the trip so the client doesn’t have to. Aircraft, luxury ground transportation, hotels, dining, even security if needed. One call, one team, total discretion. For more information or to book your travel, email info@newairclub.com. You can also visit www.NewAirClub.com. Sports Business Radio is produced by Bryan Griggs at Griggs Productions dot com. #CodyCampbell #collegesports #NCAA #TexasTech #business Learn more about your ad choices. Visit megaphone.fm/adchoices

June 2, 20261 hr 4 min

David Wright - U.S. Soccer, Chief Commercial Officer

David Wright, U.S. Soccer Chief Commercial Officer, joins Sports Business Radio for a conversation about the upcoming FIFA World Cup and how U.S. Soccer is preparing to leverage the moment of having the biggest global sporting event on North American soil this summer. We discuss U.S. Soccer brand activations to keep your eye on, fan engagements that are planned, how U.S. Soccer wants to grow soccer (participation and viewership) and how the HBO documentary “U.S. Against the World” is taking viewers behind the scenes to get to know the USMNT. We also discuss the brand new state-of-the-art Arthur M. Blank Training Center that recently opened in Atlanta and how that facility will benefit the USMNT and USWNT for years to come. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to the sports business hub on Yahoo Sports and Yahoo Finance at https://sports.yahoo.com/sports-business/ or our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast. This week’s edition of Sports Business Radio is presented by Boingo Wireless. Teams like the LA Clippers, Atlanta Hawks, Chicago Bears and San Diego Padres trust Boingo to connect their stadiums and arenas with cutting-edge 5G and Wi-Fi.From mobile ticketing to security cameras to kiosks, connect every piece of stadium technology with Boingo’s converged wireless networks. As you plan for the future of your stadium, make 5G part of your gameplan and choose Boingo Wireless as your trusted connectivity partner. Learn more by downloading Boingo’s free 5G Playbook for Stadiums & Arenas. Head to boingo.com/5Gstadium to get your copy. Sports Business Radio is produced by Bryan Griggs at Griggs Productions dot com #USSoccer #USMNT #Soccer #WorldCup Learn more about your ad choices. Visit megaphone.fm/adchoices

May 26, 202655 min

Jonathan Gibson - Penske Corporation, EVP

Jonathan Gibson, Executive Vice President for Penske Corporation joins Sports Business Radio for a conversation. Gibson leads marketing and business development for Penske Corporation. Penske is a global business with revenues of $45 billion and over 75,000 employees. In 2020, Penske purchased the Indianapolis Motor Speedway and the INDYCAR series. This past weekend, Indianapolis hosted the world’s largest single-day sporting event - the Indy 500. Over 350,000 people attended the race and WNBA and Indiana Fever star Caitlin Clark was the Grand Marshall of the iconic race. Felix Rosenqvist won the 110th Running of the Indianapolis 500, edging out David Malukas in the closest finish in race history by just 0.0233 seconds. The 2026 Indy 500 featured 33 cars and a record-breaking 70 lead changes. Jonathan Gibson also tells us what lies ahead for the INDYCAR series, including a race through the streets of Washington, D.C for AMERICA 250, the potential of international expansion and their partnership with Fox Sports, who owns an equity stake in the INDYCAR series. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to the sports business hub on Yahoo Sports and Yahoo Finance at https://sports.yahoo.com/sports-business/ or our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast. Follow Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. This week’s edition of Sports Business Radio is presented by New Air Club. New Air Club is the Official VIP Air Travel Partner of Sports Business Radio. New Air Club is a private aviation brokerage with access to over 22,000 aircraft worldwide, but what really sets them apart is that they'’re a full-service concierge. They don’t just book the jet—they handle everything around the trip so the client doesn’t have to. Aircraft, luxury ground transportation, hotels, dining, even security if needed. One call, one team, total discretion. For more information or to book your travel, email info@newairclub.com. You can also visit www.NewAirClub.com. Sports Business Radio is produced by Bryan Griggs at Griggs Productions dot com. #Indianapolis500 #Penske #IndyCar #motorsports Learn more about your ad choices. Visit megaphone.fm/adchoices

May 19, 20261 hr 16 min

Ric Bucher - NBA Analyst, Author & Podcast Host

Ric Bucher, NBA Analyst, Author & Podcast Host joins Sports Business Radio for a conversation. Bucher discusses his new book “Coachable: A New Theory of Success”, which features exclusive interviews and stories from legendary coaches like Gregg Popovich, Steve Kerr and Coach K, as well as all-time great athletes like Stephen Curry, Steve Young and Brandi Chastain. The book spotlights the 10 Truths of “Coachability" that every athlete, coach, business leader and parent needs to know. We also discuss the current NBA landscape with Bucher, including the expected dominance from the OKC Thunder and San Antonio Spurs for years to come and the future of Giannis Antetokounmpo. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to the sports business hub on Yahoo Sports and Yahoo Finance at https://sports.yahoo.com/sports-business/ or our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast. This week’s edition of Sports Business Radio is presented by Boingo Wireless. Teams like the LA Clippers, Atlanta Hawks, Chicago Bears and San Diego Padres trust Boingo to connect their stadiums and arenas with cutting-edge 5G and Wi-Fi.From mobile ticketing to security cameras to kiosks, connect every piece of stadium technology with Boingo’s converged wireless networks. As you plan for the future of your stadium, make 5G part of your gameplan and choose Boingo Wireless as your trusted connectivity partner. Learn more by downloading Boingo’s free 5G Playbook for Stadiums & Arenas. Head to boingo.com/5Gstadium to get your copy. Sports Business Radio is produced by Bryan Griggs at Griggs Productions dot com #NBA #Coaching #Books Learn more about your ad choices. Visit megaphone.fm/adchoices

May 12, 20261 hr 6 min

Bonnie Bernstein - Founder & CEO Walk Swiftly Productions

Bonnie Bernstein, Founder & CEO of Walk Swiftly Productions, longtime reporter and studio host for ESPN, ABC and CBS Sports and creator of the new series: The Champions Edge with Bonnie Bernstein, joins Sports Business Radio for a conversation. The Champion’s Edge with Bonnie Bernstein showcases women thriving in their professions who are harnessing life lessons learned as athletes to fuel their success. Each episode also offers practical tips in areas such as sports nutrition, mental preparation, and injury prevention. The show airs weekend mornings on ABC stations nationwide and also has an accompanying podcast available on podcast platforms everywhere. Bernstein discusses transitioning from broadcaster to creating her own content company, the debut of her new series, how women who play sports have an edge in the workplace because of their skills gained by playing sports and she shares valuable advice for today’s journalism students. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to the sports business hub on Yahoo Sports and Yahoo Finance at https://sports.yahoo.com/sports-business/ or our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast. Follow Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. This week’s edition of Sports Business Radio is presented by New Air Club. New Air Club is the Official VIP Air Travel Partner of Sports Business Radio. New Air Club is a private aviation brokerage with access to over 22,000 aircraft worldwide, but what really sets them apart is that they'’re a full-service concierge. They don’t just book the jet—they handle everything around the trip so the client doesn’t have to. Aircraft, luxury ground transportation, hotels, dining, even security if needed. One call, one team, total discretion. For more information or to book your travel, email info@newairclub.com. You can also visit www.NewAirClub.com. Sports Business Radio is produced by Bryan Griggs at Griggs Productions dot com. #BonnieBernstein #WomeninSports #NCAA #WNBA #NWSL Learn more about your ad choices. Visit megaphone.fm/adchoices

May 5, 202633 min

SBR's BIG Announcement

Sports Business Radio has joined the newly created Yahoo Sports and Yahoo Finance sports business hub.Yahoo Media Group, which operates Yahoo Sports and Yahoo Finance, is bringing together the worlds of sports and finance through a new destination for sports business coverage. Available via both the Yahoo Sports and Yahoo Finance websites, this sports business hub will be powered in part by Sports Business Radio, which debuted in 2004, making it the longest running sports business show ever. All coverage in the hub is available for free – no subscriptions required – unlocking in-depth sports business coverage for the more than 200 million fans and investors in the U.S. who visit Yahoo Sports and Yahoo Finance each month. Access the sports business hub and Sports Business Radio interviews at https://sports.yahoo.com/sports-business/.Ryan Spoon, Yahoo Media Group President, joins Sports Business Radio Host Brian Berger, to discuss the new sports business hub. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast. Follow Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. Sports Business Radio content will continue to be available on Apple and Spotify podcasts and on the Sports Business Radio YouTube channel. #SportsBusiness #Yahoo #SportsBusinessRadio #Media Learn more about your ad choices. Visit megaphone.fm/adchoices

April 28, 20261 hr 21 min

Leigh Steinberg - Iconic Sports Agent & Best-Selling Author

Leigh Steinberg, Iconic Sports Agent, Best-selling author and Philanthropist, joins Sports Business Radio for a conversation. Steinberg has represented more than 300 professional athletes, including eight No. 1 NFL draft picks, 64 first round picks and 12 Pro Football Hall of Fame inductees. He has also directed more than $1.2 billion toward charitable causes. In his book "The Comeback: A Playbook for Turning Life’s Setbacks into Victories", Steinberg opens up about his struggle with alcohol addiction, the journey to recovery, and his return to the top of the sports world. The Comeback is currently available through Amazon and Barnes & Noble. On Sports Business Radio, Steinberg discusses the recent NFL Draft, his work with Kansas City Chiefs QB Patrick Mahomes, how the sports agent industry has evolved and how he served as a consultant for the hit movies “Jerry Maguire” and “Any Given Sunday”. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast. Follow Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. This week’s edition of Sports Business Radio is presented by Boingo Wireless. Teams like the LA Clippers, Atlanta Hawks, Chicago Bears and San Diego Padres trust Boingo to connect their stadiums and arenas with cutting-edge 5G and Wi-Fi.From mobile ticketing to security cameras to kiosks, connect every piece of stadium technology with Boingo’s converged wireless networks. As you plan for the future of your stadium, make 5G part of your gameplan and choose Boingo Wireless as your trusted connectivity partner. Learn more by downloading Boingo’s free 5G Playbook for Stadiums & Arenas. Head to boingo.com/5Gstadium to get your copy. #sportsagent #NFL #LeighSteinberg Learn more about your ad choices. Visit megaphone.fm/adchoices

April 21, 20261 hr 15 min

Michael Levine - Founder & CEO of Filmspark

Michael Levine, Founder & CEO of Filmspark, joins Sports Business Radio to discuss AI and sports content creation. Levine, formerly of Lucasfilm (George Lucas), discusses the sports content volume challenge that leagues/teams/brands are facing, the player likeness and legal landscape with AI generated content, using AI to create everything from short clips to micro-dramas and how sports organizations will likely utilize AI to generate content in the future. Find more information about Filmspark at www.filmspark.ai. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast.Follow Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. This week’s edition of Sports Business Radio is presented by New Air Club. New Air Club is the Official VIP Air Travel Partner of Sports Business Radio. New Air Club is a private aviation brokerage with access to over 22,000 aircraft worldwide, but what really sets them apart is that they'’re a full-service concierge. They don’t just book the jet—they handle everything around the trip so the client doesn’t have to. Aircraft, luxury ground transportation, hotels, dining, even security if needed. One call, one team, total discretion. For more information or to book your travel, email info@newairclub.com. You can also visit www.NewAirClub.com. Sports Business Radio Host Brian Berger's apparel provided by Mizzen and Main (www.mizzenandmain.com). #AI #content #video #podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

April 13, 202644 min

Alex Lasry - CEO FIFA World Cup 2026 NY/NJ Host Committee

Alex Lasry, CEO of the FIFA World Cup 2026 New York - New Jersey Host Committee joins Sports Business Radio for a conversation. MetLife Stadium will host 8 FIFA World Cup matches this summer including the championship match on July 19. Lasry discusses hosting this global event and how the NY/NJ Host Committee is working with FIFA, local law enforcement, transportation agencies and MetLife Stadium to execute logistics for one of the biggest sports events in the world. LISTEN to Sports Business Radio on Apple podcasts or Spotify podcasts. Give Sports Business Radio a 5-star rating if you enjoy our podcast. Click on the plus sign on our Apple Podcasts page and follow the Sports Business Radio podcast. WATCH SBR interviews by going to our YouTube channel at https://www.youtube.com/@sportsbusinessradiopodcast. Follow Sports Business Radio on Twitter @SBRadio and on Instagram, Threads and Tik Tok @SportsBusinessRadio. This week’s edition of Sports Business Radio is presented by Boingo Wireless. Teams like the LA Clippers, Atlanta Hawks, Chicago Bears and San Diego Padres trust Boingo to connect their stadiums and arenas with cutting-edge 5G and Wi-Fi.From mobile ticketing to security cameras to kiosks, connect every piece of stadium technology with Boingo’s converged wireless networks. As you plan for the future of your stadium, make 5G part of your gameplan and choose Boingo Wireless as your trusted connectivity partner. Learn more by downloading Boingo’s free 5G Playbook for Stadiums & Arenas. Head to boingo.com/5Gstadium to get your copy. #WorldCup #Soccer #FIFA #AlexLasry Learn more about your ad choices. Visit megaphone.fm/adchoices