Six Figure Flower Farming

Customers cost a lot of money and effort to get.  If that’s the case, how do you keep the customers you already have coming back for more?  And what if you want to do it all with your spouse by your side?   In this episode, Jenny interviews this Six Figure Flower Farming online course student Heather and John Durkel of Brook and Blossom Farm.  Heather and John share how they managed to achieve a 90% customer retention rate in their flower CSA program, grow their business profitably and thoughtfully, and bring John to work on the farm with Heather in the process.   Want to achieve a 90% customer retention rate like Heather and John, or learn more about building a profitable flower farm business?  Register for the free marketing masterclass HERE (http://www.trademarkfarmer.com/masterclass).    Did you enjoy anything valuable from this podcast?  Please leave us a review on apple or spotify!   -Follow Jenny on instagram: @trademarkfarmer  -Episode summary : https://www.trademarkfarmer.com/all-podcast-episodes/heather-durkel-brook-and-blossom -Take a free flower farm business course: www.trademarkfarmer.com

Which is more effective now:  social media or email marketing?   If you’ve ever heard someone say that you NEED an email list to help grow your business, but you’re doubtful about whether that’s true or not… listen up.  In this episode I’m outlining why people say that you should have an email list, statistics about this particular marketing technique that will probably change your mind about how important it is, and I’ll be sharing how I personally use an email list in my own business.  Want to dive deeper into topics like these so you can set your farm up for success?  Register for the free marketing masterclass HERE (http://www.trademarkfarmer.com/masterclass).   Did you enjoy this podcast?  Please leave us a review on apple or spotify! Follow Jenny on instagram: @trademarkfarmer  Episode summary : https://www.trademarkfarmer.com/all-podcast-episodes/does-email-marketing-work-for-flower-farmers Take a free flower farm business course: www.trademarkfarmer.com

Unsure how to market your flower business and put yourself out there (even if you are an introvert)?  If so, this episode is for you!    In this episode, Jenny interviews six figure flower farming online course student Kate Guth of Acher n’ bliss talk about how Kate was able to book 29 weddings her FIRST YEAR, get published in a major floral magazine, AND become the preferred floral vendor for that major magazine.   Want to end up like Kate, or learn more about starting and building a profitable flower farm business?  Register for the free marketing masterclass HERE (https://www.trademarkfarmer.com/masterclass). Did you enjoy anything valuable from this podcast?  Please leave us a review on apple or spotify! Follow Jenny on instagram: @trademarkfarmer  Episode Summary :https://www.trademarkfarmer.com/all-podcast-episodes/kate-archer-and-bliss-floral  Take a free flower farm business course: www.trademarkfarmer.com

Have you ever secretly wondered what “marketing” means?  Or wondered how to actually, physically “market” your business in ways that truly work?  In this episode, Jenny shares 3 concrete ways you can market your flower business to get known, get more customers, and grow your flower farm.   These 3 marketing methods are simple, but wildly effective and easy to implement!  Sign up for the free marketing masterclass training HERE (https://www.trademarkfarmer.com/masterclass)! Did you enjoy this podcast?  Please leave us a review on apple or spotify! -Follow Jenny on instagram: @trademarkfarmer  -Episode Summary : https://www.trademarkfarmer.com/all-podcast-episodes/3-simple-ways-to-market-your-flower-business -Take a free flower farm business course: www.trademarkfarmer.com

Taking a side-hustle and transitioning to full time on the farm can be a scary decision to make, regardless if you feel ready or not.   In this episode, I’m sharing 5 things I did before I quit my 9-5 job to farm full time, and how it helped make the decision to quit easier.    I also share a life-changing writing exercise that opened my eyes up to all the possibilities (both good and bad), to get clarity with the decision making process.    Download the free fear-setting worksheet HERE: www.trademarkfarmer.com/fear. Want to dive deeper into topics like these so you can set your farm up for success?  Registration for the Six Figure Flower Farming online course opens soon.  Sign up for the waitlist to get notified when registration opens by clicking here: www.trademarkfarmer.com/SFFF  Did you enjoy anything valuable from this podcast?  Please leave us a review on apple or spotify! -Follow Jenny on instagram: @trademarkfarmer  -Epsiode Summary -Take a free flower farm business course: www.trademarkfarmer.com

Do you have a system to ensure your business improves year after year?  If not, you could be leaving yourself open to make costly mistakes again and fail.  In this episode, I’m excited to share my step-by-step end-of-year annual business review process with you, so you can put your flower farm under a microscope and make a solid plan to avoid costly mistakes in the future, AND make big improvements year after year.  This process has helped me build my dream business: one that gives me financial security, freedom, and a life that I honestly love.  Download the free annual review workbook HERE. Want to dive deeper into topics like these so you can set your farm up for success?  Registration for the Six Figure Flower Farming online course opens soon.  Sign up for the waitlist so you’ll be notified when registration opens by clicking here: www.trademarkfarmer.com/SFFF Did you enjoy anything valuable from this podcast?  Please leave us a review on apple or spotify! Follow Jenny on instagram: @trademarkfarmer  Episode summary Take a free flower farm business course: www.trademarkfarmer.com

Do you ever dream of quitting your 9-5 and flower farming instead? (*we all raise our hands up REAL high*)  If so, I’m excited for you to learn from my conversation with Brooke Palmer of Jenny Creek Flowers.  Brooke took Jenny’s workshop, Six Figure Flower Farming in 2023, invested in her education, and was able to successfully scale her farm so she could quit her 9-5… all while working a full time job as a high school english teacher.    Want to end up like Brooke, or learn more about starting and building a profitable flower farm business?, head to www.trademarkfarmer.com/startup to take a 100% FREE business foundations course for beginning flower farmers. Did you enjoy anything valuable from this podcast?  Please leave us a review on apple or spotify! Follow Jenny on instagram: @trademarkfarmer  Six Figure Flower Farming Episode Link: https://www.trademarkfarmer.com/blog-/how-this-farmer-quit-her-9-5-for-full-time-flower-farming Take a free flower farm business course: www.trademarkfarmer.com

Taking your flower farming hobby and turning it into an “official” business can be scary and intimidating if you don’t have any guidance. But never fear, I gotchu’! In this episode you’ll learn key considerations when making your business “official” in the eyes of the government and the IRS. We cover everything from business names and domains, to taxes, and business insurance. Want to dive deeper into this topic and get a free business start-up checklist? Sign up for the FREE Trademark Farmer Business Foundations course now to get your copy of the checklist. This course will only be available for a limited time this time, so head to www.trademarkfarmer.com/startup to take a 100% FREE business foundations course for beginning flower farmers. (Yep, it’s actually free. Nope, there’s no catch). Did you enjoy anything valuable from this podcast? Please leave us a review on apple or spotify! Follow Jenny on instagram: @trademarkfarmer Six Figure Flower Farming Episode Link: https://www.trademarkfarmer.com/blog-/what-you-need-to-know-to-make-your-flower-business-official Take a free flower farm business course: www.trademarkfarmer.com

Do you ever feel like you know NOTHING about running a business? Or you have questions about the “behind-the-scenes” stuff like finances and taxes? Or you’re clueless when it comes to knowing where to start, getting a good grasp on start up expenses, or how to define your business model? (we’ve all been there.) If you find yourself nodding your head right now, this episode is for you! Join Jenny as she walks you through the FREE business foundations course for beginning flower farmers, available now! This course will only be available for a limited time this time, so head to www.trademarkfarmer.com/startup to take a 100% FREE business foundations course for beginning flower farmers. (Yep, it’s actually free. Nope, there’s no catch). Did you enjoy anything valuable from this podcast? Please leave us a review on apple or spotify! Follow Jenny on instagram: @trademarkfarmer Take a free flower farm business course: www.trademarkfarmer.com

Do you feel unsure about how to build a loyal customer base of raving fans? If so, you’re not alone! This episode will help. In this episode, Jenny Marks of Trademark Farmer discusses how to clearly define your ideal customer, analyze what they want and where they are, how to find them, and how to genuinely connect with them in order to build a customer base you love (and supports you!). Want to learn more about this so you can grow your audience, get more customers, and earn more revenue? Join Jenny in her new FREE business foundations course for beginning flower farmers, available now! This course will only be available for a limited time this time, so head to www.trademarkfarmer.com/startup to sign up for the 100% FREE business foundations course. (Yep, it’s actually free. Nope, there’s no catch). Did you enjoy anything valuable from this podcast? Please leave us a review on apple or spotify! Follow Jenny on instagram: @trademarkfarmer Six Figure Flower Farming Episode Link: https://www.trademarkfarmer.com/blog-/simple-ways-to-find-and-attract-your-ideal-customer Take a free flower farm business course: www.trademarkfarmer.com