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She Sells He Sells

Did you know that studies show people spend 40% of their day selling - no matter what industry they’re in?We’re Krista and Brian Demcher and not only have we been married for 21 years, but together we have 29 years of sales experience in both the small business + corporate worlds.We believe that sales skills are life skills and whether you're a member of a sales team focused on meeting your monthly quota, an entrepreneur trying to launch your new business, or a parent trying to get your kid to do what you asked, it all comes down to your ability to influence beliefs and move someone into a decision.We’ve taken everything we’ve learned over the years about and packaged it into a simple system that you can follow so you don’t have to figure it out the hard way, and we’re so excited to share more with you here.Join us on a mission to change the way you think about sales. We can't wait to take you along the journey for some inspiration, some education and a lot of fun.Connect with Krista + Brian here:www.kristademcher.com www.Instagram.com/kristademcher www.Instagram.com/acornmethod
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Last Episode Date: 01/20/2025

Total Episodes: Not Available

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20 January 2025
152. Sell It Like It's Hot (Topics): The Golden Globes, California Fires + A TikTok Star

HELP US GROW OUR SHOW!  If you haven't already, PLEASE FOLLOW She Sells He Sells on your podcast app, and share this episode with a friend.  THANK YOU! ----- Welcome to our NEW hot topic series where we'll dive into what's going on in the world, and tie it back into sales and business lessons that you can apply to business and life! Today we're diving into the 2025 Golden Globes and how Demi Moore's speech is changing lives, the horrific California wildfires and why some stories are really hitting us hard, and a TikTok star that feels like family. What do they all have in common, and why does it matter to you?  Listen in to hear!  Sales skills ARE life skills (and abundant in hot topics), and we can't wait to make that even more clear for you. *MLK Jr 'Three Dimensions Of A Complete Life':  https://www.youtube.com/watch?v=Qhj7G77Y8YE ----- Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

42 min
13 January 2025
151. Creating an Authentic Brand That Changes Lives with Shari Bailey

HELP US GROW OUR SHOW!  If you haven't already, PLEASE FOLLOW She Sells He Sells on your podcast app, and share this episode with a friend.  THANK YOU! ----- In today's episode, you'll learn how one mother's personal journey led to creating a nationwide movement that's changing lives for families of children with special needs. You'll discover how to turn personal challenges into purposeful impact, build an authentic brand presence, and create a successful nonprofit from the ground up. Joining Krista today is Shari Bailey, founder of Laila's Gift. After moving from Egypt to the US at age 6, Shari built a successful career in the medical device industry before her life changed dramatically with the birth of her twin daughters in 2014. When one of her daughters was diagnosed with the rare Jacobson syndrome, Shari became an overnight caregiver and eventually transformed her experience into a nonprofit that has served over 1,000 families. Today, Shari shares her incredible journey from Wheel of Fortune champion to nonprofit founder, and reveals how she's taking her organization national in 2025 with an innovative "Celebration in a Box" program. In this episode, you will learn: - How to build a successful nonprofit from personal experience - The critical first three years of nonprofit development and funding - Why social media authenticity is crucial for brand growth - How to create engaging content that builds genuine community - The power of vision boards in bringing ideas to life - Why protecting your intellectual property matters - The importance of modeling success and adapting your approach - How to turn limitations into opportunities for innovation - Ways to support and celebrate families of children with special needs Shari's story and insights will change the way you think about purpose-driven entrepreneurship and the impact one person can make. Connect with Shari:  https://www.instagram.com/iamsharibee/ Support Laila's Gift: https://lailasgift.org/contact/ :: Nominate a family https://lailasgift.org/get-involved/become-a-celebrator/ :: Become a recurring donor https://lailasgift.org/programs/celebrating-milestones/sponsor-a-celebration/ :: Sponsor celebrations https://lailasgift.org/get-involved/become-a-volunteer/ :: Find volunteer opportunities ----- Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

52 min
6 January 2025
150. Before You Set Another Big Goal: A Message You Need To Hear This New Year

HELP US GROW OUR SHOW!  If you haven't already, PLEASE FOLLOW She Sells He Sells on your podcast app, and share this episode with a friend.  THANK YOU! ---- If you want to make 2025 your "best year ever", you're like in the process of setting some big goals for yourself, and getting ready to match those with big action. And that can propel you forward to amazing things...or it can actually have the opposite effect. In the most personal She Sells He Sells episode yet, Krista and Brian reflect back on 2024 and why their big goals didn't come to fruition...and why that's actually been a very good thing. Listen in for a real and raw conversation that covers goal setting, marriage, communication, parenting, mental health, faith and more, AND hear a public proclamation of something exciting (and a little scary!) that you can be a part of too. Happy New Year friends - we are excited to spend another 365 bringing value to you! ----- Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

40 min
30 December 2024
149. Redefine Your Bottom Line: How Following Purpose Leads To Profit, Without The Burnout

Building a "purpose-driven business" sounds nice...but does it actually help pay the bills!?  These three entrepreneurs say YES, and they're sharing exactly how they did it in this round-up episode of some of our most beloved past interviews. Hear from: Monica Fullerton, Founder & CEO of Spously Heather Krout, Interior Designer & Blogger Lydia Fenet, Auctioneer & Philanthropist at Christie's Listen in to hear: How to build a business that serves a greater purpose beyond just profits Strategies for balancing ambition with authenticity and well-being The transformative power of creating space (literal and figurative) Insights on building a mission-driven culture and team Tips for embracing your unique voice and style as a leader Whether you're an entrepreneur, business owner, or aspiring to make a bigger impact through your work, this episode will challenge you to think differently about success and inspire you to create something extraordinary. Get ready to discover a roadmap for infusing your business with deeper meaning and purpose. ----- Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

38 min
23 December 2024
148. A Reddit "Hug Of Death" And Saying No To National TV: Danielle Gletow On The Highs And Lows Of Building One Simple Wish

If you're stuck in the holiday hustle and bustle and need a jolt of perspective on what's really important, this episode is for you! Danielle Gletow, founder of One Simple Wish, opens up about the personal experiences and values that led her to create this remarkable platform, which empowers people to directly grant wishes for children and young adults facing challenges like foster care, poverty, and homelessness. As Danielle explains, her own difficult upbringing fueled a deep desire to provide the support and resources she wishes she had access to growing up. Through One Simple Wish, she's found a way to amplify the voices of those in need and give everyday people a meaningful way to make a difference. The conversation explores the ups and downs of running a growing nonprofit organization. Danielle gets candid about the tough decisions she's had to make, like leaving the corporate world to focus on her passion project, and turning down high-profile media opportunities that didn't align with her values. She also shares how One Simple Wish unexpectedly went viral after a Reddit post, and the important lessons she learned about handling sudden spikes in attention and donations. Throughout it all, Danielle emphasizes the importance of staying true to your purpose and finding fulfillment in the work itself, rather than chasing external validation or attention. Her infectious energy and unwavering commitment to making a real, lasting impact are truly inspiring. ---- If you're inspired by Danielle's story and the mission of One Simple Wish, head to onesimplewish.org to browse and grant wishes for children and young adults in need. Be sure to share the platform with your friends and family, too - the more people who get involved, the greater the impact. Follow One Simple Wish on Instagram. ----- Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

75 min
16 December 2024
147. Stop Playing Small: Your Guide To Making Bold Moves, Even When You're Terrified

Fear is normal when you're making big moves in business and in life...but how do you accept that, and move forward anyway? We're taking highlights from three of our most-loved guest interviews and bringing you a curated playlist of conversations all about feeling the fear and doing it anyway. Featured Guests: Anna Kloots, New York Times bestselling author of "My Own Magic" Julie Kraus, image consultant and CEO of CHIC Danielle Redner, entrepreneur and founder of Taylor Danielle Listen in for: - How to trust your instincts when making major life changes - The connection between inner confidence and outer presence - Redefining success beyond traditional metrics - Taking calculated risks to build something meaningful - The power of authenticity in business and life ----- Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

45 min
9 December 2024
146. When Crisis Births Purpose: How The Black Fairy Godmother Changes Lives

In this powerful episode, Krista sits down with Simone Gordon, known across social media as the Black Fairy Godmother, who transformed her own experience as a struggling single mother into a revolutionary mutual aid movement. Simone shares how a personal crisis led her to create a network that provides immediate, direct assistance to families in emergency situations. From covering utility bills to securing housing for domestic violence survivors, her social media-based initiative has become a lifeline for countless families in crisis. In our conversation, we explore: - The pivotal moment that transformed Simone from aid recipient to community leader - How she built a trusted network of helpers through social media - The unique challenges single mothers face in accessing traditional aid systems - Real stories of lives changed through immediate community support - Why the fairy godmother imagery resonates with her mission of creating "magical" moments of help - The future of mutual aid and how listeners can get involved It's a really special episode about how to build a movement and the ripple effect it can have, and we can't wait for you to listen! Follow the Black Fairy Godmother: https://www.instagram.com/theblackfairygodmotherofficial/ How to support the mission: https://www.amazon.com/registries/gl/guest-view/R4DPUMDDGV48 ---- Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

50 min
2 December 2024
145. From Business Idea To Business Empire: Building Your Legacy Brand With Jared Silberzahn Of Bmore Attorney

Whether you're an entrepreneur building buy-in around what you have to offer, or a corporate climber who is looking to advance to the next level of your career, this episode is packed with gems and takeaways to help you not only become a better business person, but simply a better person. Attorney Jared Silberzahn joins Brian to talk about being a mission-driven business owner and builder of his law firm, Bmore Attorney. Listen to Jared talk about: - Why details matter in everything, even down to your letterhead - How to value your team and prioritize their professional development - Building a mission-driven community and giving back to great causes - How Frank Sinatra and the Universe can be folded into a business strategy - And more! This conversation is eye opening in so many ways, and we can't wait for you to listen! ---- Connect with Jared: https://www.bmoreattorney.com https://www.instagram.com/bmoreattorney_/ https://www.facebook.com/bmoreattorney ----- Shop the ACORN Black Friday Sale: https://www.kristademcher.com/blackfriday Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

60 min
25 November 2024
144. How To Turn Customers Into Brand Evangelists With The Superfan Strategy {PART TWO]

Ready to take your superfan strategy to the next level? In part two of our superfan series, we're pulling back the curtain on how brands create exclusive experiences that turn customers into evangelists. We'll explore why naming your community matters (hello, Peloton Pack!), how to create FOMO-worthy moments, and why "opening the factory doors" might be your secret weapon for building trust. Plus, we're sharing the exact strategies these major brands use to keep their superfans engaged - and how you can adapt them for your business, no matter the size. If you've ever wondered how some brands create such passionate followers while others stay stuck in the transaction zone, this episode is for you! ----- Shop the ACORN Black Friday Sale: https://www.kristademcher.com/blackfriday Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

31 min
18 November 2024
143. How To Turn Customers Into Brand Evangelists With The Superfan Strategy {PART ONE]

What makes someone go from casually buying your product to tattooing your logo on their body? We're diving deep into the psychology of superfans and why they're crucial for business growth. From Harley Davidson riders to Disney Adults, we'll explore how top brands create die-hard followers and how you can start building your own superfan community. Whether you're just starting out or looking to strengthen your existing customer relationships, this episode breaks down the exact steps to move people up the superfan pyramid. Get ready for real examples, practical strategies, and maybe even a few stories about our own superfan moments! Warning: this episode might make you rethink everything you know about customer loyalty. ----- Get on the ACORN Black Friday Sale Waitlist: https://kristademcher.kartra.com/page/blackfridayearlybird2024?lid=8037 Take the "What's Your Sales Style Quiz?": https://www.kristademcher.com/sales-style-quiz Follow us on YouTube: https://www.youtube.com/channel/UCfQNMxt1N_x6vO_dnizVu2g Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast

40 min
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