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Salon Rising

Salon Rising

Hosted by Samara Scott-Hunter & Jen Veivers

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Episodes

118

Latest episode

Aug 2026

Language

EN

About the show

Introducing Salon Rising: The Podcast - your personal business BFF in the world of hair and beauty! Hosted by the incredible duo, Samara Scott-Hunter and Jen Veivers. This podcast brings real-talk and heart-to-heart conversations. It's your go-to space for navigating the wild journey of being a woman, a mother, and a business owner. And how to blend those all together. Join Samara and Jen as they spill the tea on their own business escapades. Share the highs, lows, and everything between. It's like catching up with your besties, swapping stories, and debriefing about the rollercoaster of business life. It's where authenticity meets entrepreneurship. Offering a raw and honest peek into the challenges and triumphs of badass women in the industry. Salon Rising is the safe, supportive space you've been craving. Whether you're a seasoned pro or starting your business adventure. Tune in for a dose of realness, laughter, and the camaraderie of women who've been there and get it. 💪💖 #SalonRisingPodcast #WomenInBusiness #RealTalk

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60 recent
August 9, 202612 min

Mini Moment #27 - Nervous system resets that actually work for salon owners – with Sharelle from Miss Lash

You can be off the floor, home, sitting still, and your body still behaves like something is about to go wrong. The phone buzzes and your heart goes before your brain does. That is not you being dramatic. That is a nervous system that has been running on alarm so long it has forgotten there is another setting.Sharelle from Miss Lash The Studio is back in the Inner Sanctum, and she, Sam and Jen have all been working on the same thing this year, from very different directions. This is a short, honest conversation about what actually brings you back down. Yin yoga for one, prayer for another, a Sunday morning at the markets before it gets busy. None of it is complicated. Most of it is free. All of it starts with deciding you are allowed to give something back to yourself after a day of giving it all away.There is a lot in here you could start this week, and none of it asks you to add another thing to a life that is already full.What we coverWhat a nervous system reset actually means when you are the one giving all dayYin yoga, prayer, movement, and finding the thing that regulates you rather than the thing that works for someone elseWhy a busy supermarket can tip you straight into overwhelm, and what Sharelle does insteadBuffer time between appointments and how a spare half hour changes the shape of a whole dayRushing woman syndrome and why cramming wellness in does not help your nervous systemYour phone as an invitation, not an obligationTurning off notifications and getting free of that little red numberFive tasks on the list instead of fifty, and why ticking things off actually worksThe 90 second rule, and why you never reply to a one star review while you are heightenedCalm is not a personality type. It is a handful of small decisions you keep making.FAQsWhat is a nervous system reset?It is anything that moves you out of fight or flight and back into rest and digest. For Sharelle that is yin yoga, for Samara it is prayer, and the point is finding the one that works for your body rather than copying someone else's.How do salon owners get out of fight or flight during the working day?Small resets built into the day work better than one big fix at the end of it. Buffer time between appointments, notifications switched off, and a shorter task list all lower the load before it builds.Why should you wait before replying to a bad review?A strong emotion runs its chemical course in about 90 seconds, so anything you send inside that window is written by the heightened version of you. Australian salon owners deal with reviews and client messages constantly, and waiting until you feel steady almost always gives you a better reply.Mentioned in this episode:https://www.salonrising.com💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timely💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCM

August 2, 20261 hr 0 min

The hair catastrophe that launched a brand – with Simone from Apotecari

Shiny scalps. Sparse hairlines. Clients who used to have a mane and now don't. You're having these conversations every week and you need better answers than the ones on the shelf.Simone from Apotecari has them. She's a naturopath, twenty years qualified, with a career spent formulating supplements for brands already sitting in your bathroom cabinet. She also had a hair catastrophe of her own, went looking for something that would fix it from the inside, and found nothing worth taking. So she built it.These are clients you already have. The one whose hairline is quietly moving back. The one on a weight loss injection who hasn't thought to mention it. The one who's oily by day two and blames your shampoo. Simone explains what's happening in each of them, and why the answer is almost never another bottle on the shelf.What we coverThe bond builder era and what a lot of stylists were really doing with itWhy hair is the first thing your body stops feeding when nutrients are shortPerimenopause hair loss and why nobody connected the dots for so longShiny scalps, receding hairlines and what is actually happening in the follicleOily scalps, dandruff and why washing more often changes nothingWhy your scalp ages seven times faster than the skin on your faceThe difference between hair shedding and hair loss, and why the word you use changes everythingWhy the hair industry is not great at doing its own researchWhat a proper ninety day product trial looks like, with data instead of feelingsShe hid her hair for six months. Then she went and fixed it for everybody else.Frequently asked questionsWhy does hair fall out during perimenopause?Hormonal change alters how follicles behave, which is why thinning often shows down the centre part and around the hairline. It rarely happens alone, and it sits alongside other perimenopause symptoms that are just as real and just as connected.Does washing your hair more often make it less oily?No. Washing removes the sebum already on the scalp but does nothing to the rate your body produces it. Balancing oil production happens internally and usually takes two to three months.How long should you take a hair supplement before judging it?Give it ninety days minimum, because that tracks with the hair growth cycle. Take before photos and test porosity and elasticity first, so you are working from data rather than a feeling.Mentioned in this episode:https://www.salonrising.com💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCM💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timely

July 26, 20268 min

Mini Moment #26 - Who is going to cut your hair when you are 70?

Ask a salon owner in Australia whether she is taking on an apprentice this year, and listen for the pause before she answers.It is not that she has gone cold on young people. Jen has been training apprentices since she was about 21 and still loves it. Sam has had apprentices who became some of the best people she has ever worked with. The pause is about everything sitting underneath that. A wage that climbs on a timeline while the skill is still building. Eighteen months of your time before any of it comes back. Support that used to exist for owners and quietly stopped. And a salon floor that, with a smaller team, no longer needs the person who once kept the whole thing moving.So the industry has ended up somewhere strange. Owners who genuinely want to train are turning young people away, week after week, because they cannot see the landscape they would be sending them into. Which leaves the question this episode opens on and never quite answers. If nobody is training them, who is cutting your hair in twenty years?What we coverWhy Australian salon owners are turning apprentices awayThe support that used to exist for training and does not anymoreWages rising while the skill set is still buildingWhat a Cert II at TAFE is delivering, and what it is notThe myth that owners are getting kickbacks that cover the costWhy apprentices worked in a big salon and stopped working in a small oneUni students do unpaid placement, hairdressers pay for theirsCommitting to three years when you cannot see your own next threeWhat happens to the young people knocking on the doorNeither of them has the answer. Both of them would really like one.FAQsWhy are salon owners not taking on apprentices anymore?The cost is front loaded and the return has moved. Wages rise on a set timeline while the skill set is still building, and the first 18 months are almost entirely the owner's time.Is there an apprentice shortage in the Australian hairdressing industry?Fewer salons are taking apprentices on, so fewer are coming through and fewer are staying. Owners are turning young people away because they cannot see the industry they would be sending them into.Do salon owners get paid to take on an apprentice?Not in any meaningful way in hairdressing. Incentives have grown in other trades, mostly construction, and those employers also pay a much higher apprentice wage.Mentioned in this episode:💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timelyhttps://www.salonrising.com💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCM

July 20, 202656 min

She had staff, now she's solo and it's the best thing ever – with Sharelle from Miss Lash

Sharelle is back in the Inner Sanctum for the third time, and she is almost unrecognisable. Last time she was here she had staff, an education arm, a big space on the Gold Coast Highway and a to do list that never ended. This time she walks in and Sam asks her who she is, and she cannot answer straight away.Because the woman who built that salon at 21 is gone. Sharelle says it plainly. That girl is dead. She wanted the team and the education and the big version of it all because she wanted to feel good about herself, and somewhere in there she stopped being able to sit still with her own clients. Now it is just her, she is on the floor full time, she is booked out months ahead without posting, and she says it is the best thing that has happened to her business.This one gets honest fast. Sharelle did not want to talk about her tax debt again, and then decided it would be worse not to, because there are women listening who are sitting in exactly the same spot and think they are the only one. So they talk about it properly. The payment plan, the cycle, the ego of pretending you are not on one, and what Sam actually does about it.What we coverGoing from a full team back to solo, and why it felt like relief rather than failureThe ego trap of headcount, and who you are really trying to look successful forWhy hiring to work less usually means working moreSam's numbers a year on from seven staff, and how little the revenue actually movedTax debt, payment plans and the one habit that gets you out of the cycleWhy your future tax matters more than the debt you already haveBeing present with clients again, and what changed for both of them on the floorStaying booked out without living on social mediaFlexibility over income, and what owning a business is actually forThe dream you built at 21 is allowed to die, and the woman who replaces her usually knows better.Should I hire staff for my salon?Only if you have checked why you want them, because most owners hire hoping to work less and end up working more. Sam's honest test is whether the decision is about the business or about how the number of staff makes you feel.What should I do if I owe tax debt in my salon business?Keep the payment plan as low as you can manage and pay it off slowly, but start putting your future tax aside from this week. Paying the old debt fast while ignoring the new bill is what keeps Australian salon owners stuck in the cycle for years.Can you actually make good money as a solo salon owner?Yes, and often more of it lands in your pocket. Sam compared her numbers with seven staff to her numbers with a team of two and a bit, and the difference across the year was about three thousand dollars, with retail up sharply.Mentioned in this episode:💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timelyhttps://www.salonrising.com💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCM

June 28, 202611 min

Mini Moment #25 - Finding an accountant who gets you, not just your numbers – with Paris from Group One Accounting

Most of us treat our accountant like a stranger who happens to know our numbers. Someone we email at tax time, brace ourselves for, and quietly hope is not judging us. But what if that relationship could feel like the complete opposite?In this Mini Moment, Sam sits down with her own accountant, Paris from Group One Accounting, to talk about what it actually looks like to work with someone who gets you. Not just someone who lodges your BAS on time, but someone you can be honest with, lean on, and yes, even cry to about tax.Because here is the part most salon owners never get told. Your accountant is not there to be your business strategist, and expecting that will only leave you let down. The real shift comes from knowing what the job actually is, asking for exactly what you need, and finding the person who fits the way you work.What we coverWhat an accountant is actually responsible for, and what they are notThe real difference between a bookkeeper and an accountantThe questions to ask before you take someone on, from communication style to fees and response timeWhy Sam pays her accountant a set amount each week, and how that protects her cashflowHow to find an accountant who feels personal, not just professionalWhy you should never feel judged by the person doing your booksThe right accountant does not just know your numbers. They make you feel safe in your own business.FAQsWhat is the difference between a bookkeeper and an accountant?A bookkeeper handles the day to day reconciling, data entry and the quarterly BAS that Australian businesses lodge for GST. An accountant usually comes in at the end of the financial year to tidy everything up and do the tax level work, though plenty of accountants can cover both.What should you ask before hiring an accountant?Ask how they communicate, how quickly they respond, and how they charge, including whether phone calls are billed. Being clear about what you need up front is what stops you feeling disappointed later.Should I do my own bookkeeping as a salon owner?For a lot of smaller salons, basic reconciling and paying wages is simpler than it looks, and learning it first keeps your head in your own business. You can always hand it over once you understand what is involved.Mentioned in this episode:💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timelyhttps://www.salonrising.com💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCM

June 21, 20261 hr 3 min

The real PuraU story, from her own acne to a brand that actually works – with Founder, Acacia

Everyone's starting a side business right now. A product, a brand, a little something on the side that might just take off. Acacia actually did it. She and her partner built PuraU, a natural skincare and gut brand, out of her own years of struggling with acne. And in this episode she tells the real story, not the highlight reel.It started with her own skin. Years of the pill, antibiotics, Accutane, naturopaths she could barely afford, and nothing that lasted. So she set out to build the thing she wished she'd had. What she's honest about is everything that came after. They launched to crickets and didn't make a sale for two weeks. They cold called journalists themselves when the expensive PR agency did nothing. It took three years before the business turned a profit, and three years before they paid themselves a wage.If you've ever sat on an idea waiting until you had enough money, or felt behind watching everyone else online look like an overnight success, this one will land. Acacia is proof that the unglamorous version is the real one, and that the people who make it are simply the ones who stick it out.What we coverBuilding PuraU from Acacia's own years of acne and trying everythingLaunching the website and not making a single sale for two weeksCold calling journalists herself instead of paying a PR agencyWhy a great product means nothing if nobody can find itLearning Facebook ads herself to stop relying on one off PR spikesThe three years it took before breaking through, making a profit, or paying themselvesComparison, social media, and the false reality of replacing your income in four weeksKnowing your customer because you were your customerPushing into chemists and skin clinics, and the setbacks that nearly broke themShe built it from nothing, on persistence not luck, and she's only just getting started.You'll find the whole range at purau.com.au, plus there's a quick skin quiz to find your own starting point.FAQsHow long does it really take to build a successful business?For Acacia and PuraU it took three years before the business made a profit or paid them a wage. The overnight success stories you see online usually hide years of work that happened before the launch.Do you need money and business experience to start a brand?Acacia was a nurse with no business background and sold her car to help fund the brand. What carried them was resilience and a willingness to learn each part themselves rather than pay someone else to do it.What is PuraU?PuraU is an Australian made skincare and gut health brand, formulated with microbiologists to treat the root cause of acne rather than the surface. It was created by Acacia and her partner out of their own experience with skin and gut issues.Mentioned in this episode:💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timely💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCMhttps://www.salonrising.com

June 14, 202615 min

Mini Moment #24: The AI Hacks for Busy Salon Owners – with Renee from Salon Society

You already know AI can tidy up a caption. Most salon owners stop right there. Renee from Salon Society and Jen do not.In this Mini Moment the two of them fall down a happy little rabbit hole on all the other ways AI quietly takes the load off a busy owner. Not the marketing stuff. The day to day stuff that clogs up your head and steals your day off.Renee, who is in salon in Perth every week, shares the exact thing she did after a five hour client meeting. One voice note, dropped into Claude with a bit of context, came back as a full action list of who does what. If you want to go deeper on this kind of thing, Renee teaches the whole system in her online course, How to Market Your Beauty Business Online.Jen then talks through how she runs her admin days now, from sorting her inbox to building apprentice training plans, so the mental load stops living rent free in her head. This one is for anyone who has ever sat staring at a to do list with no idea where to start. Especially the neurodivergent owners, who Jen speaks to straight here. AI does not replace you. It just clears the path so you can actually get going.What we coverWhy AI is for so much more than checking your captionsTurning a long staff meeting into a clear action list in a minuteThe voice note habit that writes your client content for youGiving AI proper context so it sounds like you, not genericUsing AI to sort and triage your inbox on admin daysBuilding apprentice training plans that are easy to actually followAI as a way past analysis paralysis and the never ending listWhy it buys back time without ever doing the work for youDip your toe in. The water is warm, and your next day off will thank you.FAQsHow can salon owners use AI for more than writing captions? AI can turn a long staff meeting into a clear action list, sort your inbox, and build training plans for your apprentices. The trick is giving it context about your salon so the output sounds like you, not generic.How do you use a voice note to create salon content with AI? Record a quick voice note about a client's consultation on your phone, then drop the transcription into a tool like Claude or ChatGPT. Ask it to write the caption as a story about that client, and you get content in your own voice in seconds.Does using AI mean it replaces the salon owner? No. AI does not do the work or send your emails for you. It speeds up the planning and thinking you already do, so you take actionMentioned in this episode:💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timely💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCMhttps://www.salonrising.com

June 7, 202648 min

The Client Landscape Has Changed And No One Is Talking About It – With Rach From Halo Hair and Beauty

You know the feeling. You post the last minute cancellation, the one that used to fill within the hour, and now it just sits there. The Monday DMs that used to be mental are quiet. The new client requests that used to roll in are a trickle. You are not imagining it, and you are not doing anything wrong.In this episode, Sam and Jen are joined by one of Sam's dearest friends and the final piece of her rat pack, Rach from Halo Hair and Beauty in Tweed. Fourteen years a salon owner, six years an educator, and refreshingly honest about what has actually shifted in this industry. Rach and the girls get into the thing most owners are quietly worried about and almost no one is saying out loud. The clients are not coming the way they used to, building a new column is harder than it has been in years, and the old playbook of post on Monday and fill by Friday does not work anymore.This is a real conversation about the new landscape of the Australian salon industry. Why younger clients are skipping colour altogether. Why the hate around pricing online misses what a haircut actually costs to deliver. Why a smaller team has quietly become the smarter, calmer, more profitable choice. And the slow shift that comes with time in the chair, when you stop chasing the bigger salon and start enjoying the one you already built.What we coverWhy building a new client column is so much harder than ten years agoThe new client landscape and why last minute spots no longer fill the way they didYounger clients going natural and skipping colour, and what that does to the booksThe online hate around salon pricing and the real cost behind a haircutWhy a smaller team often means better culture, less tax and more profitKnowing your numbers and team targets so you are not paying people to do nothingWhy going back to basics is the skill apprentices are missingChoosing to enjoy the salon you have built instead of always chasing moreSome weeks the most powerful thing you can do is jump in, do what you need, and jump back out.FAQsWhy is it harder to build a new client column now than it used to be? Demand has shifted, so the steady stream of new clients many salons relied on has slowed right down. More people are going natural or stretching out appointments, which means fewer new bookings and a slower build for newer team members.Is a smaller salon team better than a bigger one? For many owners, yes. A smaller team can mean stronger culture, less time spent managing people, and a lower wage, tax and superannuation load, which often leaves the business more profitable and far less stressful to run.Why do salon prices feel so high right now? A haircut or colour covers far more than the time in the chair. Rent, stock, insurance, superannuation and tax all come out of that price, and rising client expectations mean each service takes more time and skill than it used to.Mentioned in this episode:💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCM💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timelyhttps://www.salonrising.com

May 31, 20269 min

Mini Moment #23: The One Client Trick That Sorts Your Whole Brand – with Tegan from Moosh

Most salon owners think branding is the colours, the logo and the name above the door. Tegan from Moosh used to think that too. Then she realised her brand had quietly gone missing, not because she got the visuals wrong, but because she had stopped knowing who she was actually talking to.In this Mini Moment, Tegan joins Jen to pull branding apart in plain language. The thing that brought hers back was almost too simple. She stopped posting to everyone and started posting to one favourite client, a real person, as if she was talking only to her. From there the feeling, the team and the whole vibe of Moosh fell back into place.This is an honest, practical chat about why your brand is a feeling more than a colour, why your team is part of it whether you planned that or not, and why two salons right here in Australia can share the exact same palette and still feel like nothing alike.What we coverWhy your brand is a feeling, not just your colours and logoThe one client trick that makes your posts actually landHow a busy salon quietly loses its brand without noticingWorking out who you really want sitting in your chairWhy your team and their personalities are part of your brandPosting to attract the right client instead of everyoneThe difference between the look of a salon and the feeling of itYour colours were never the brand. The feeling people walk into always was.What makes up a salon brand? A salon brand is the feeling people get from you, not just your colours, logo or name. It comes from who you serve, how your team shows up and how clients feel in your space.How do I find my salon brand? Start by picturing one favourite client and speak only to her, the way Tegan from Moosh did. Once you know who you are talking to, your colours, tone and team culture fall into place around her.Why does my salon brand feel off? Most brands feel off when the salon gets busy and the owner loses sight of who they are speaking to. The fix is rarely new colours, it is getting clear on your person again.Mentioned in this episode:💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCMhttps://www.salonrising.com💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timely

May 24, 202656 min

The One Thing Salon Owners Must Do in 2026 to Get Found by AI – with Renee from Salon Society

You have done everything right. The website is beautiful, the work is gorgeous, the reels go up. So why does it feel like you are shouting into a void while new faces still trickle in from who knows where? This episode answers the who knows where, and the answer has changed.Jen sits down with Renee from Salon Society, for a conversation that started over dinner and turned into a deep dive neither of them wanted to end. Renee has seen this industry from every side. A mature age apprentice who became a Kevin Murphy educator. Then a sales rep who built a territory on relationships. Then a social media agency owner running it all between nap times. And now someone who lives inside the world of AI marketing for salons. She is not teaching theory. She is in salon every week watching real new clients walk in and asking every single one of them how they found the place.What she is finding will change how you think about marketing in 2026. One woman booked a curly hair appointment after typing "best curly hairdresser south Perth" into ChatGPT. Renee shares the real numbers, the multi step path a client takes before they book, and the holes in the bucket that quietly cost you the clients you already worked hard to attract. There is also a tender thread running underneath all of it, about success, motherhood, and the day her son threw her phone across the room and she realised she had built the business but forgotten to pivot it.If this conversation lights something up in you, Renee teaches the full system behind it, building a digital presence that brings in bookings without posting more or chasing trends, in her own online course.What we coverHow clients are now using AI tools like ChatGPT to find a salon, and what that means for youThe one thing to become obsessed with in 2026, knowing exactly where your new clients come fromWhy a referred client can find you and still not book, and how to plug the holes in your bucketOptimising your socials, website and Google Business Profile so AI can actually find youWhy your captions matter again, and the problem and solution story every caption should tellBuilding an evergreen content strategy so you can stop chasing trends and get off the hamster wheelUsing AI to amplify your brand voice instead of replacing itRenee's own pivots, from the salon floor to education to agency to AI, and knowing when each season is overWhat success actually felt like, and the honest cost of chasing moreThis is the episode that makes the AI shift feel less like a threat and more like the most useful thing to happen to salon marketing in years.FAQsHow do salon clients find a business using AI like ChatGPT? Clients type a plain question into an AI tool, such as the best hairdresser for a service in their suburb, and the AI answers by pulling from your socials, website, Google reviews and listed services. The more consistent and specific your content is across those places, the more likely AI is to recommend you.What is the one thing salon owners should focus on in 2026? Become obsessed with knowing where your new clients actually come from by asking every new client how they found you and whether that is when they booked. Once you know what is working, you can make more of that content instead of chasing new clients online for hours.Do captions still matter for salon social media? Yes, more than ever. AI reads the words in your captions and on screen text to understand what your content is about, so a caption that names the service, the client's problem and the solution is what helps you get found and booked.Mentioned in this episode:https://www.salonrising.com💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM ImportsWe’ve partnered with Christophe Robin and MCM Imports to bring you something beautiful:➡ Experience the Christophe Robin Discovery Box — curated by pro ambassador Monique McMahon.➡ Inside, you’ll find her handpicked favourites — the hero products she swears by in the salon.It’s your invitation to explore the range and discover why Christophe Robin has become a quiet obsession among stylists who know their craft.Click the link below to request your FREE Christophe Robin Discovery Box, exclusively through McM Imports. 👇MCM💛 A Limited Time Offer From Our Amazing Sponsor, Timely 💛➡ Timely is the easy to use booking and payments system that puts salon owners in control of the whole client experience from the first booking to final payment.➡ Salon Rising listeners get a 14 day free trial plus 50% off their first 3 months.➡ And when you activate with Payments, you'll also get a free Touchscreen terminal, worth $349 + GST.Use the code SALONRISING at checkout or click the link below to get started. Once you're set up, your Timely contact will take care of the rest. 👇Timely

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