Take your physical therapy practice to the next level, and handle any break through all barriers to your expansion. Listen to renowned PT consultant Shaun Kirk, as he takes you through what to do to get your PT practice to where you want it to be, with weekly tips, tricks, techniques and stories!
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29 recent
June 5, 202427 min
Overcoming Clinic Blindness
I call it "Clinic Blindness" because you can't see it.When you are too close to something, you can lack a point of view.It can be hard to see what is directly in front of you that is impeding your growth as a practice.Little changes lead to massive success is true, but what change should you make first?Here it is: Overcome Clinic Blindness!This presentation on "Overcoming Clinic Blindness" can help you find a path and the vision to see yourself get to your destination. Click on the link below and find out what "Overcoming Clinic Blindness" will do for your practice.You can go straight to this presentation by clicking the link below.HOW TO OVERCOME CLINIC BLINDNESSIn this presentation I cover:Learn how to overcome mediocrity from your teamFind the "sweet spot" where action multiplies successLearn how character, work ethic, performance and purpose intertwine to bring about successful or failureI hope you find this helpful for you as a practice owner.Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
May 15, 202412 min
Setting Standards of Care Benchmarks
We need to deliver care in a fiscally responsible manner.That means we need to deliver great care AND make money!Setting appropriate benchmarks of expectations upon your clinical team that permits you and them to view what they are doing to bring about a heightened financial viability is crucial. I always say that the only way to make more money is to make more money. Don't leave money on the table by failing to set and manage with your Standards of Care benchmark metrics.Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
May 15, 202419 min
How to Ask for a Referral from a Patient
Asking for referrals from you super happy patients can feel pretty salesy, but if you have that viewpoint, you have the wrong viewpoint.You are in the business of helping people live pain-free lives and I believe it should be to help as many people as possible.We spend money on ads, we knock on doors, hold events and so many things, but do we ask a patient, "Who do you know who needs my help?" You might be surprised with the impact this simple question can make.Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
April 22, 202430 min
How to Create Time
Description:How do you implement something you've learned to better run your practice when you have no time? The answer is one bite at a time with dedicated focus.This presentation will cover:Are you the Tortoise or the Hare? (Who got distracted?)How to manage distractions during your admin time.Learn the "Teflon Drill" to get others to solve problems.Find out the 4 D's of Time ManagementRemember: “Little changes lead to massive success!”Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
April 15, 202415 min
The Private Practice Blueprint
In this episode, I want to share with you The Private Practice BlueprintImportance of Drive and Goal Setting: The critical role of 'drive' in distinguishing highly successful practices from moderately successful ones and stresses the necessity of clear, actionable goal setting.Strategic Planning and Team Alignment: The importance of having a well-thought-out strategic plan (practice blueprint) and the need for team alignment to achieve these plans effectively.Operational Efficiency: I introduce the concept of a 'five-hour block,' a dedicated weekly time for practice owners to focus on high-level management tasks without distractions, which he identifies as a game changer in practice management.Financial Management: Shaun addresses common areas where practices lose money and underscores the importance of identifying and plugging these financial leaks to stabilize and grow the business.Leadership and Resistance Management: Shaun talks about the inevitability of resistance when implementing new processes and how effective leadership and communication are vital for overcoming such challenges.Practice Blueprint for Success: Outline of the 'Private Practice Blueprint,' an eight-week course designed to equip practice owners with the tools to build a robust foundation for their business, enhancing both management efficiency and financial performance.Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
April 15, 202419 min
Physical Therapists - The Hairdressers of Healthcare
Patients will tell you anything. It is shocking the "secrets" they tell you.In this episode, I will go over the value of this relationship and how you can leverage the relationship to grow your practice.Physical Therapists as "Hairdressers of Healthcare": Discusses the unique, trust-based relationship physical therapists build with patients, akin to hairdressers, due to the personal nature of their interactions.Marketing Challenges: Addresses the difficulties in standing out in a crowded market, the high costs of traditional marketing, and the often low return on investment from paid social media campaigns.Effective Use of Marketing Budgets: Critiques the common practice of outsourcing marketing tasks like social media ads and emphasizes the importance of understanding marketing to maintain control over patient acquisition.Crafting Effective Offers: Suggests refining the messaging and offers in advertisements to convert leads into patients more effectively.Lead Management: Highlights the importance of properly managing and converting incoming leads, especially those that are weak or come from free service offers.Leveraging Existing Patients for Referrals: Advocates for using satisfied patients as a marketing resource to attract new patients without the heavy costs associated with traditional marketing.Building Rapport and Trust: Discusses the importance of building deep, trust-based relationships with patients to facilitate word-of-mouth referrals.Communication Skills and Personal Connections: Emphasizes the need for physical therapists to be good listeners and communicators to foster relationships that encourage referrals.The Art of Asking for Referrals: Provides strategies on how to comfortably ask patients for referrals to bring in new business without appearing forceful.Training Staff on Communication and Referrals: Advises on training staff to enhance their communication skills and confidence in asking for referrals.Sales as a Positive Interaction: Reinterprets sales as a helpful and necessary interaction in healthcare, encouraging a more proactive approach to patient referrals.Feel free to reach out for assistance on building a referral-based practice and mentions an upcoming system to boost referrals even more effectively.Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
April 15, 202424 min
Fundamentals of Practice Management
In this podcast, The Fundamentals of Practice Management we will cover the following:Introduction to Practice Management Challenges: Shaun Kirk addresses the common administrative challenges faced by practice managers in busy healthcare settings, using a Texas practice as a case study.Staffing and Time Management: Discusses issues with staff shortages and the critical need for effective time management among clinic directors who are overwhelmed with daily tasks.Strategic Planning: Emphasizes the importance of planning ahead to prevent management by crisis, encouraging proactive rather than reactive management styles.Delegation and Staff Empowerment: Highlights the necessity of delegating tasks and empowering staff to handle problems independently to enhance operational efficiency.Management Routines: Shaun suggests establishing consistent management routines that drive the practice forward, reducing dependency on the practice owner for problem-solving.Utilizing Administrative Windows: Offers strategies for maximizing limited admin times, such as planning sessions and short-term goal setting to improve practice outcomes.Building a Self-Sustaining Team: Advocates for training and development that enable staff to manage their own areas effectively, thereby reducing the burden on practice owners.Tools for Success: Provides practical tips on creating management dashboards and using key performance indicators (KPIs) to track and improve practice performance.Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
December 15, 202326 min
Developing Physician Referrals
In this podcast, I will share many successful actions to knock down walls, to help you build your MD referrals and relationships.I am definitely not a fan of having a PT practice owner knock on doors, but I'm a huge fan of training up a staff member to do this for you.Have a pen ready.Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
December 12, 202332 min
How to Hire Rockstar Clinicians
Every client I am working with currently needs staff.It is good that they are growing but really annoying how much challenge some are having at finding qualified applicants.Since the options are limited,...it's VITAL that we know how to effectively interview in such a way...that gets the applicant humping your leg for the opportunity to work with you.Let's go over how to hire the best of the best for your practice. Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
November 21, 202358 min
Survive Or Thrive
This podcast episode is from a presentation I delivered some time ago. There is a lot of information in this presentation that I believe may be helpful. Perhaps there is just ONE thing that you may change that could improve things for your practice and help you rise above simply surviving to actually thriving in private practice. (I think there is more than one thing to learn from this podcast)Will you just Survive or can you Thrive? Coaching Program #1 Coaching program post-roll #1Schedule a consult with Shaun by visiting https://ptpracticesuccess.com
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