Produce Talks

Hosted by Canadian Produce Marketing Association

Business Education

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Episodes

129

Latest episode

Sep 2026

Language

EN-US

About the show

Produce Talks, brought to you by the Canadian Produce Marketing Association (CPMA), is where industry leaders come together to share insights, experiences, and fresh perspectives on the world of produce. Each episode features in-depth conversations with growers, retailers, innovators, and experts across the supply chain, exploring the issues, opportunities, and stories shaping our sector. Whether you’re in the field, the warehouse, the store, or the boardroom, Produce Talks helps you stay informed, inspired, and connected to the future of fresh.

Listen to episodes

60 recent

September 15, 202622 min

Whole of Supply Chain Sustainability: Creating value from field to fork

Sustainability does not happen in isolation. In this episode of Produce Talks podcast sponsored by Fyffes , CPMA’s Daniel Duguay sits down with Tracy Shinners-Carnelley from Peak of the Market to explore why a whole-of-supply-chain approach is essential to delivering meaningful sustainability outcomes in Canada’s fresh produce sector. Tracy discusses how decisions related to packaging, logistics, food loss and waste, and operations can have significant impacts on both environmental performance and economic viability, and why these considerations must be evaluated together rather than in silos.

August 31, 202627 min

Leveraging influencers for business success

The emergence of social media platforms has changed the way brands market themselves and influencers play a major role in this. So how can produce companies leverage influencers to differentiate their products, build brand trust and drive sales?

August 18, 202622 min

What is the value of personal brand?

In this episode of Produce Talks podcast featuring a CPMA 2026 Learning Lounge session, Crystal MacKay of Loft 32 (moderator); Andrew George, EarthFresh Farms; Randi Church, Windset Farms and Amanda Knauff, Taylor Farms explore the development of personal brand, its significance in your professional path and how to identify and fix any pitfalls along the way.

July 31, 202618 min

What’s in store in 2026?

With the continuing undercurrent of consumer concerns around product origin, cost, and more, retailers need to find the balance between maintaining the product availability (and price) Canadians expect and adjusting to shifting trade realities. Add to this a supply chain with a new Code of Conduct, and challenges in production costs that also impact product availability. So what is at the forefront of Canadian procurement focus? In this episode of Produce Talks podcast, a panel featuring Canadian retailers discuss what 2026 and beyond, looks like in stores.

July 14, 202628 min

AI in action – AI implementation and supply chain resiliency

This episode features a CPMA 2026 Learning Lounge session where industry leaders explored the use of AI in Agriculture, opportunities and the potential pitfalls. Moderator : Steve Roosdahl – BC Fresh Speakers : Stewart Lepage – Oppy, Justine Taylor – Topline Farms, Mike Meinhardt – Clarifresh, Tim Raiswell – Oxrow.ai, Alexandre Carvalho – BloomIQ

June 11, 202657 min

Overcoming the fresh produce food loss & waste challenge

This episode from a CPMA 2026 business session features a panel of growers, retailers, and food rescue innovators who break down practical strategies to reduce Canada’s food loss and waste. Tune in to learn more about how addressing logistics, economic incentives, surplus produce, and new supply chain survey initiatives could help tackle the complexities of food loss and waste.

May 29, 202623 min

How are food influencers driving change?

In this episode of the CPMA Produce Talks podcast, Sue Lewis, CPMA’s VP of Marketing & Events, interviews Canadian food influencers Christopher Rivest, dietitian Desiree Nielsen, and home economist Mairlyn Smith on how they inspire their audiences to eat more fruits and vegetables.

April 17, 202629 min

How Design Thinking is Shaping the Future of Sustainable Produce Packaging

In this episode of CPMA Produce Talks, host Daniel Duguay, Senior Director, Sustainability at CPMA, speaks with Edmund Chin, Managing Director and Co-founder of Lucid Corp, about how design thinking is transforming the way innovative packaging is developed, designed, and ultimately adopted across the fresh produce supply chain.

March 9, 202613 min

Latest trends in produce consumption

In this episode, Sue Lewis, Vice President of Marketing at CPMA, and Registered Dietitian, Veronica Rouse, discuss the key role fruits and vegetables play in enhancing overall health. Key highlights include: • The biggest barriers to eating more fruits and vegetables — and tips and tricks to help consumers to overcome them • The latest trends in consuming fruits and vegetables • How the produce industry can better support those trends

February 25, 202622 min

Innovation in produce industry

The fresh produce supply chain has always been driven by innovation. Whether an organization is involved in primary production, wholesale, retail, big or small, innovation is at the heart of competitiveness as all strive to provide the consumer with products they want to buy again. In this episode, Denise Venderveen (Clean Works), Amanda Wilder (Provision Analytics) and Francois R.-Moisan (Sollum Technologies) discuss current and future innovations influencing the produce industry.

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