Price. Sell. Paint.

Hosted by Jon Bryant & Michael Murray

Business Management Education

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Latest episode

Jun 2026

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EN-US

About the show

Have you ever had questions about how to price, sell, or produce paint jobs profitably? Jon Bryant & Michael Murray use their combined 30+ years of experience in the painting industry to dig deep into finding the tools, tactics, and tricks to help you succeed. Sometimes they bring on industry leaders and experts to help break it down.

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60 recent

June 11, 2026Episode 6750 min

Hiring Sales Reps, Higher Margins & Scaling a Painting Business // Justin Georgopoulos

What if the problem isn’t your close rate… it’s your process?In this episode of Price. Sell. Paint., Jon Bryant and Michael Murray sit down with Justin Georgopoulos, Founder of High Five Painting and Trade Launch, to break down how his team built a high-performing sales system, from hiring and training estimators to creating accountability, improving close rates, and pricing confidently.They get into:• Why every estimator starts with self-generated leads• How to hire and train sales reps• The door-to-door system powering growth• Pricing at higher gross profit margins• Structuring commissions and incentives• Why most contractors undercharge• How to think about growth, hiring, and scaling differentlyIf you're looking to build a more profitable painting business, this episode is packed with tactical takeaways.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout

May 27, 2026Episode 661 hr 0 min

What to Do During an In-Home Painting Estimate

In this episode of Price. Sell. Paint., Jon and Michael break down exactly what happens during an in-home painting estimate, from the initial walkthrough to gathering scope, building trust, handling pricing conversations, and creating a consultative sales experience that actually wins jobs.They cover:How to ask better questionsWhat homeowners actually want during estimatesWhy consultative selling worksHow to avoid overwhelming customersThe right way to discuss pricingBuilding estimates faster with systems and templatesIf you want to close more profitable painting jobs without sounding salesy, this episode is for you.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout

May 13, 2026Episode 6557 min

How to Sell High-End Painting Projects Without Competing on Price // Juan Vasquez

In this episode of the Price. Sell. Paint. podcast, Juan Vasquez, owner of Illusions Inc. in Monterey, California, to talks about building a premium painting business, working on luxury homes, and creating long-term customer relationships that drive repeat revenue.Juan shares how he transitioned from being “a painter with a job” to building a true business focused on high-end finishes, repeat clients, and relationship-driven sales. From selling Venetian plaster projects to using CRM systems and maintenance programs to stay busy year-round, this episode is packed with practical insights for painting contractors looking to level up.If you’re a painting contractor looking to grow smarter, charge more, and build a business that lasts, this episode is for you.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout

April 29, 2026Episode 6445 min

The Real Reason You’re Not Winning Painting Jobs

Most painting contractors lose jobs before the estimate even begins. In this episode of Price. Sell. Paint., Jon and Michael break down how to start estimate appointments the right way, from the first call to showing up at the door.If you’re struggling to close painting estimates, this episode will show you how to build trust early, set the right expectations, and win more of the jobs you’re already bidding.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout

April 16, 2026Episode 6357 min

The Sales System That Separates $1M vs $10M Contractors // Dave Scaturro

Most painting contractors think sales is about pricing or skill but the real difference comes down to systems, follow-up, and relationships.In this episode, Dave Scaturro from Alpine Painting breaks down how they scaled into a multi-division business, what separates top sales reps from average ones, and the exact habits that drive consistent growth.If you’re trying to close more jobs, build a stronger sales team, or move into commercial work, this episode is packed with real-world takeaways.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout

April 2, 2026Episode 6249 min

What to Do When a Customer Says No (Sales Tips for Painting Contractors)

In this episode of Price. Sell. Paint., Jon and Michael break down how painting contractors and sales reps should handle rejection, price objections, and ghosting during the estimating process.They walk through real scenarios from the field, including what to say when a homeowner rejects your painting estimate in person, over text, by email, or stops responding altogether.You’ll learn how to:Handle painting estimate rejection without losing the jobRespond to price objections from homeownersImprove your follow-up process and get more sales closureUnderstand the real reasons customers choose another painting contractorTurn “no” into better conversations and future opportunitiesIf you’re a painting contractor, estimator, or sales rep looking to close more jobs and improve your sales process, this episode will help you approach rejection with confidence and win more work over time.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout

March 18, 2026Episode 6148 min

How to Build a High-Performing Sales Team in a Painting Business // Gavin Hepp

In this episode of the Price. Sell. Paint. podcast, Michael Murray and Jon Bryant sit down with Gavin Hepp of Webfoot Home Improvements and Nolan Consulting Group to talk about what it really takes to build a strong sales team in the painting industry.They break down how Gavin helped grow Webfoot into a multi-million dollar business, how to know if you’ve hired the right sales rep, what KPIs actually matter, and why ride-alongs, role play, and after action reviews are critical if you want reps to improve.If you want to stop winging it and start building a real sales system that scales, this episode is packed with practical advice.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout

March 4, 2026Episode 6056 min

How High-End Painting Contractors Sell Value (Not Paint) // Zach Kenney

High-end clients do not pay for paint. They pay for predictability, trust, and outcomes. Zach Kenney breaks down the shift from scarcity pricing to premium positioning, how to present options, and how to run an estimate conversation that actually closes.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout

February 12, 2026Episode 5950 min

Stop Pricing Yourself Out of Business // Chris Moore

Chris Moore (Elite Business Advisors) joins Jon and Michael to break down why most painting businesses don’t fail because of production, they fail because of out-of-business pricing. They talk simple ways to sanity-check your hourly rate, how to raise prices without panicking (or killing your close rate), and why pricing + marketing are inseparable if you want consistent work and real margins.They also dive into sales process fundamentals, setting expectations before the estimate, presenting on the spot (without being “salesy”), and how DISC personality styles can help you sell more by meeting customers where they are.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout

January 28, 2026Episode 5844 min

What Should Sales Reps Do Outside of Selling?

What should a painting sales rep be doing outside of selling the job? Jon and Michael break down where sales responsibilities should start and stop: Google reviews, managing projects, handling complaints, collecting deposits, invoicing, and follow-ups. They also dig into why some industries use a one-call close model, and why painting companies need clearer handoffs to scale without burning out their sales team.This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/Instagram: https://www.instagram.com/paintscout/YouTube: https://www.youtube.com/@paintscoutFacebook: https://www.facebook.com/paintscout/TikTok: https://www.tiktok.com/@paintscout