Hosted by Paul Morton - Practical Leadership Academy
Episodes
10
Latest episode
Aug 2026
Language
EN-GB
Welcome to Leadership That Sells, the podcast for sales managers and leaders who want to inspire, serve, and unlock the greatness in their teams. Leading a sales team is one of the most visible and high-pressure roles out there. Your team’s results are on display for everyone to see. But leadership isn’t just about hitting numbers—it’s about selling people on their own potential and helping them thrive. Join Paul Morton, CEO of Practical Leadership Academy, as he explores how servant leadership and influence can transform the way you lead. With practical insights and real-world stories, you’ll discover how to build trust, drive results, and support your team in one of the most challenging and rewarding leadership roles. If you’re ready to lead with purpose, inspire action, and create a culture of success, this podcast is for you.
One of the biggest mistakes founders make is believing their business will be valued for what it means to them. It won’t. Buyers pay for predictable cash flow and reduced risk, not emotional attachment. That’s why this conversation with Saul Cohen matters. We unpacked what really drives business value before an acquisition, why so many […]
Everyone talks about scaling. Far fewer people actually do it. In this conversation with Doug Levy, we unpack what real operational scale looks like. Not adding people because revenue is growing, but building a business where productivity outpaces payroll. We also get into why founders become the bottleneck, why poor hiring quietly destroys EBITDA long […]
Most strategies don’t fail because the idea was wrong. They fail because nobody properly translated the idea into execution. In this conversation with Crispin Thompson, we got into the uncomfortable gap between strategy and results. We talked about why leaders keep looking for technology to solve process problems, why shiny new initiatives kill momentum, and […]
The more senior you become, the more dangerous certainty gets. That’s the idea at the heart of this conversation with Dr Debra Clary. Most leaders are rewarded for having answers. The problem is that eventually the answers become the thing that limits the business. What struck me most was the distinction between confidence and certainty. […]
Most of the AI conversation is happening at the wrong level. We’re debating tools, prompts and productivity hacks when the real question is much older and much harder: what does it mean to be human? In this conversation with Dr Tamara Patzer, we explored AI visibility, trust, leadership and why discernment matters more than ever. […]
Most leaders assume transformation fails because the strategy was wrong. I don’t buy that. In this conversation with Sridhar Ravilla, we unpacked why good strategies routinely fail after approval and why the real problem is usually much simpler and much harder to fix. What stood out for me was how often organisations confuse activity with […]
Most founders think they have a productivity problem. I think most of them have a capacity problem. In this conversation with Lisa Woodruff, we unpacked something that shows up in businesses far more often than people realise. Invisible work. The operational load that quietly consumes time, attention and decision-making capacity. We explored why leaders overload […]
Most commercial leaders think they’ve got a pipeline problem when they’ve actually got a systems diagnosis problem. This conversation with Michael Manzi gets into the difference between copying tactics and actually understanding what drives performance. There’s a massive difference. We talked about why most sales playbooks fail when they’re transplanted into a new business, how […]
Most people wait for permission to lead. That’s the mistake. This conversation with David Graddy is a reminder that leadership isn’t a promotion. It’s a pattern of behaviour. And if you’re not already doing it, a new title won’t suddenly fix that. In fact, it’ll expose it. We get into what actually gets noticed inside […]
Most leaders think growth comes from doing more. Hiring more people. Adding more activity. More meetings, more pipeline, more noise. Reed Nyffeler has spent two decades proving the opposite. He scaled a security franchise from one location to 400 and $250 million in revenue. The lever wasn’t effort. It was multiplication. This conversation is about […]
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