Hosted by Paul Morton - Practical Leadership Academy
Episodes
10
Latest episode
Oct 2026
Language
EN-GB
Welcome to Leadership That Sells, the podcast for sales managers and leaders who want to inspire, serve, and unlock the greatness in their teams. Leading a sales team is one of the most visible and high-pressure roles out there. Your team’s results are on display for everyone to see. But leadership isn’t just about hitting numbers—it’s about selling people on their own potential and helping them thrive. Join Paul Morton, CEO of Practical Leadership Academy, as he explores how servant leadership and influence can transform the way you lead. With practical insights and real-world stories, you’ll discover how to build trust, drive results, and support your team in one of the most challenging and rewarding leadership roles. If you’re ready to lead with purpose, inspire action, and create a culture of success, this podcast is for you.
I don’t buy the pretence that a good hire should stay forever. I want them to do good work, build the life they want and help the business move forward. Sometimes that relationship ends with them leaving. That doesn’t wipe out what they contributed. Ken Rusk returns with a practical way to connect personal ambition […]
When the numbers are good, a blind spot can look an awful lot like determination. I want to know whether we’re genuinely leading well or just being rewarded for habits that could eventually bite us. Julien Godbarge gives me a brutally honest example: an acquisition decision that felt decisive at the time but was driven […]
I can see what the top biller brings in. What I can’t see so easily is what the rest of the team stops contributing because of their behaviour. That’s the calculation I want before deciding we can’t afford to lose them. I push Csaba Toth on whether psychological safety tells us anything useful about commercial […]
More revenue doesn’t automatically mean you’ve built a more valuable business. I want to know what you’re keeping, whether it runs without you and whether you’ve done anything more than make yourself a job. Steve Harmon returned to his family’s business and found hundreds of thousands in liabilities missing from the books, plus cheques they […]
One of the biggest mistakes founders make is believing their business will be valued for what it means to them. It won’t. Buyers pay for predictable cash flow and reduced risk, not emotional attachment. That’s why this conversation with Saul Cohen matters. We unpacked what really drives business value before an acquisition, why so many […]
Everyone talks about scaling. Far fewer people actually do it. In this conversation with Doug Levy, we unpack what real operational scale looks like. Not adding people because revenue is growing, but building a business where productivity outpaces payroll. We also get into why founders become the bottleneck, why poor hiring quietly destroys EBITDA long […]
Most strategies don’t fail because the idea was wrong. They fail because nobody properly translated the idea into execution. In this conversation with Crispin Thompson, we got into the uncomfortable gap between strategy and results. We talked about why leaders keep looking for technology to solve process problems, why shiny new initiatives kill momentum, and […]
The more senior you become, the more dangerous certainty gets. That’s the idea at the heart of this conversation with Dr Debra Clary. Most leaders are rewarded for having answers. The problem is that eventually the answers become the thing that limits the business. What struck me most was the distinction between confidence and certainty. […]
Most of the AI conversation is happening at the wrong level. We’re debating tools, prompts and productivity hacks when the real question is much older and much harder: what does it mean to be human? In this conversation with Dr Tamara Patzer, we explored AI visibility, trust, leadership and why discernment matters more than ever. […]
Most leaders assume transformation fails because the strategy was wrong. I don’t buy that. In this conversation with Sridhar Ravilla, we unpacked why good strategies routinely fail after approval and why the real problem is usually much simpler and much harder to fix. What stood out for me was how often organisations confuse activity with […]
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