Podcasts for Profit with Morgan Franklin | Podcasting Strategy for Podcasters

Hosted by Morgan Franklin Media

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Jun 2025

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About the show

If you’re ready to create a podcast that will align you with experts in your industry, position yourself as a trusted leader and create another source of revenue for your business you’re in the right place. Podcasts for Profit will help you create and grow a podcast that cuts through the noise of social media and speak directly to your target audience. Stop letting the algorithm determine your social marketing strategy. Stop letting trends dictate the kind of content you’re able to create. Hosted by expert podcast strategist, producer and educator: Morgan Franklin, Podcasts for Profit is your step-by-step guide to creating a podcast that will transform your business, opportunities and life.

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June 16, 2025Episode 6712 min

#067: What to Do When Your Podcast Growth Plateaus

Your downloads have stalled. Engagement’s down.This episode is for all my podcasters who need to break out of a podcast growth plateau. We're talking about actionable ways you can regain listener interest, diagnose what’s not working, and monetize (yes, even now).In this episode: What podcast plateaus actually are and what they’re notThe 3 core reasons your growth may have stalled5 ways to shake things up and attract listeners againHow to make money even when growth is slow My personal pep talk to get you through the podcast blahs👋🏼 Want to sell a digital product but you don't know what to make?Use my free tool that sends you 10 ideas made for YOUR podcast:https://form.jotform.com/Morgan_Franklin/podcast-digital-product📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting✨ Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

June 9, 2025Episode 6619 min

#066: Do Video Podcasts Make More Money?

Video podcasting is the hot new bombshell entering the villa, and you need to know if it’s worth your time and money and whether it’s going to be able to catapult you to the next level of podcasting success or if it’s another podcasting fad that’s going to cost you thousands of dollars and leave you feeling even more overwhelmed in the long run.Today, we’re talking about the real numbers, what it takes, and exactly who benefits most from adding video to their podcast. Whether you’re already repurposing reels or still figuring out what an HDMI cable is: this episode’s for you.👋🏼 Want to sell a digital product but you don't know what to make?Use my free tool that sends you 10 ideas made for YOUR podcast:https://form.jotform.com/Morgan_Franklin/podcast-digital-product📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting✨ Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

June 2, 2025Episode 6513 min

#065: Podcast Episodes That Get Shared (Even by Strangers)

Who do you think about more? Your current audience, listeners that have already found you and love you and consider themselves part of your community or new listeners, someone that might be searching for a certain topic or just something to listen to and they find you and become a part of your audience.As podcasters it can be really easy to get caught up in making content for one of the two. For most of us, I’d say we focus mostly on the community we already have and there’s nothing wrong with that. In fact, as a podcast producer I’d say that focusing on your current audience is one of the best things you can do for the stability and success of your podcast. However, and there’s always a however lurking around, you have to keep in mind your next listeners. You always need to be carving out a part of your podcast and brand and business that’s focused on finding the next audience you’ll have, because if you’re not getting that new listener another podcast is and they’ll be the ones that get the opportunities we’re working towards.So in this episode we’re going to talk about producing podcast episodes that get shared, even by strangers. Why it’s so important that your community and listeners outside of your community are talking about and sharing your podcast, how organic growth will impact your podcast’s bottom line and what kind of episodes get shared. ⭐️ Listen to Episode 52: Your Podcast Has a Brand (Whether Your Realize it or Not!) 👋🏼 Want to sell a digital product but you don't know what to make?Use my free tool that sends you 10 ideas made for YOUR podcast:https://form.jotform.com/Morgan_Franklin/podcast-digital-product📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting✨ Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

May 26, 2025Episode 6414 min

#064: Is Your Podcast Selling or Sabotaging Your Business?

There’s a fine line in podcasting. There’s a fine line between being yourself and sharing too much. There’s a fine line between knowing your audience and completely forgetting who this show was created for. There’s a fine line between selling and completely sabotaging your business.In this episode we’re going to talk about the invisible funnel, and how your podcast should be driving sales in your business, red flags you might be doing more harm than good with your content and the easy fixes that will help you transform your audience into your most loyal buyers. 👋🏼 Want to sell a digital product but you don't know what to make?Use my free tool that sends you 10 ideas made for YOUR podcast:https://form.jotform.com/Morgan_Franklin/podcast-digital-product📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting✨ Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

May 19, 2025Episode 6318 min

#063: Monetizing Your Podcast Back Catalog

As podcasters we kind of have to be obsessed with what’s next. It’s way too easy to get stuck in the churn of what’s happening right now, and we have to focus on the next big guest, your next recording date, that next launch and the product you’ll have next year. That’s part of being a podcaster and business owner and being a high achiever. You always have to be looking around corners and figuring out what’s next before your competition does. It can be really hard to get out of this mindset, because it’s so critical to the success of most parts of our lives, but for most podcasters I know, that’s distracting you from the treasure trove of what you’ve already created.In this episode we’re talking about why your back catalog matters, organizing your archive, repurposing, and how to effectively market your past episodes for the future growth of your podcast. 👋🏼 Want to sell a digital product but you don't know what to make?Use my free tool that sends you 10 ideas made for YOUR podcast:https://form.jotform.com/Morgan_Franklin/podcast-digital-product📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting✨ Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

May 5, 2025Episode 6214 min

#062: How to Make Money Podcasting Without Ads, Partnerships, or Sponsors

In this episode we’re going to talk about why it’s so hard to make money with traditional sponsorships through podcasting, how you can start making money well before you have 10,000 monthly downloads and how you should be positioning your podcast and brand to make money from your first episode.🎧 Listen to Episode 40: The Podcaster's Guide to Making and Selling Your First Digital Product:https://pod.link/1732959363/episode/a5172313e8f06da8fc2a8601bdca49ab👋🏼 Want to sell a digital product but you don't know what to make?Use my free tool that sends you 10 ideas made for YOUR podcast:https://form.jotform.com/Morgan_Franklin/podcast-digital-product📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting✨ Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

April 28, 2025Episode 6118 min

#061: Podcast Analytics for Dummies

Podcast analytics are like the wild west: there is no standard of law and order. As you know, it doesn’t take long to be completely confused by your podcast host analytics and going on Spotify for Creator and stressing out of Apple Podcasts Connect - I know because I’m right there with you. There’s a bunch of numbers and stats and listeners and downloads and what does it all mean? What does it mean for you? What does it mean for you listener? What does it mean for someone that might want to give you money to advertise on your podcast? 🚨 Login to Apple Podcasts Connect:https://podcastsconnect.apple.com/my-podcasts🚨 Login to Spotify for Creators: https://creators.spotify.com🎧 Try my Podcast Host Transistor.FM: https://transistor.fm/?via=morganfranklin📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

April 21, 2025Episode 6014 min

#060: Should You Quit Your Podcast?

You start a podcast, it’s fun for about 3 weeks and then - life starts happening... recordings are getting more inconvenient, you don't know what to talk about, your guests aren’t responding, everything is expensive and you have ten downloads on your episodes.I know I say this in every episode, but podcasting is hard. It’s time consuming, it’s expensive, it’s frustrating, it’s loney, and sometimes it’s hard to know when it’s time to quit. In this episode we’ll talk about that inevitable crossroads that every podcaster will eventually find themselves in and how to know when and if it’s time to quit your podcast. 📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

April 14, 2025Episode 5921 min

#059: Is ChatGPT Ruining Your Podcast?

✨ChatGPT✨ it’s magical, it’s mystical and it really is amazing, mostly because it does all the stuff we don’t want to do. It might also be ruining your podcast. This episode is so contradictory to most of what I teach you about incorporating AI into your podcast workflow, but I’m seeing way too many podcasters destroying their podcasts with ChatGPT and before it goes on any further let’s have a candid conversation about what you should actually be using automation and large language models to do in you podcast and what’s total garbage slop that’s going to drive away your audience and future listeners.In this episode: How ChatGPT is driving away your listener before they can even click play, signs AI might be tanking your podcast and what you should be using automations to do in your podcast. 🗣️ Want to learn how to use ChatGPT in a way that won't end your podcasting career? Listen to this episode! Steal My 4 Favorite ChatGPT Prompts for Podcastinghttps://pod.link/1732959363/episode/c36df18e770e9c5c276e9edd06ffb8bf📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media

April 7, 2025Episode 5815 min

#058: Before You Rebrand Your Podcast

Rebranding a podcast is tricky. Branding a podcast is tricky. I’ve had several questions lately from established podcasters asking either what went wrong with their podcast rebrand or what they need to know before rebranding and in this episode we’ll talk about when to know it’s time for a rebrand, what you need to focus on during your rebrand and how to relaunch you podcast in a constructive way to attract new listeners while keeping your existing audience. 📌 Book Your 1:1 Podcast Strategy Call:https://morganfranklin.media/contact-morgan-franklin👩🏻‍💻 Shop My Podcast Template Store:https://podcastsforprofit.com📥 Download 4 FREE ChatGPT prompts for podcasters and listen to the episode on how to use them here:https://morganfranklin.media/podschool-steal-my-4-favorite-chatgpt-prompts-for-podcasting👋🏽 Let's connect! You can find me on LinkedIn, Pinterest, Instagram, Threads, and TikTok.🙋🏻‍♀️ Questions? Comments? Ideas? Message Me:morgan@morganfranklin.media