Pilates Business Podcast

Hosted by Seran Glanfield

Business Entrepreneurship Health Fitness

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Episodes

293

Latest episode

Oct 2026

Language

EN-US

About the show

The Pilates Business Podcast is where boutique fitness studio owners come to get actionable insights and strategies to grow and scale their businesses! Hosted by business growth expert Seran Glanfield, this podcast is packed with real-world advice, marketing know-how, and the exact steps you need to attract more clients, boost revenue, and create systems that make running your studio a breeze. From the latest industry trends to tried-and-true business tactics, Seran breaks down the essentials in a way that’s easy to understand and even easier to implement. Whether you're dreaming of taking your studio to new heights or looking to bring balance back into your business life, tune in to The Pilates Business Podcast and finally build a studio you and your clients love!

Listen to episodes

60 recent

October 19, 2026Episode 29222 min

Full Classes, Flat Revenue: The Profitability Problem Nobody Talks About

Why is your Pilates studio full but not profitable? In this episode of The Pilates Business Podcast, host Seran Glanfield takes on one of the most uncomfortable questions in boutique fitness: how can your classes be packed, your waitlists growing, and your bank account still not reflect any of it? 💛 Drawing on years of coaching studio owners and looking at the numbers behind the numbers, Seran explains why a busy studio isn't always a profitable one, and why some of the busiest Pilates studios are also the most financially fragile. If you're teaching, hiring, adding classes and working harder than ever while your profit barely moves, this conversation is for you. In this episode, you'll hear: 📊 The difference between revenue and profit, and why it changes how you measure success 🪑 How full classes can hide pricing problems, rising instructor wages and discounted spots 📐 Why every empty spot and every square foot affects the profitability of your Pilates business 🧭 How the most profitable boutique fitness studios design their business with intention instead of reacting from fear 🔑 Why profit brings options and flexibility, and why more members alone won't get you there There is no one-size-fits-all path to a profitable studio. What matters is building one that gives you income, impact and flexibility on your own terms. Ready to build a profitable, sustainable studio? Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

October 12, 2026Episode 29116 min

The Invisible Workload That’s Burning Out Studio Owners

What if the reason you’re exhausted isn’t because you’re teaching too many classes or need better time management—but because you’re carrying an invisible workload that never switches off? In this episode of The Pilates Business Podcast , host Seran Glanfield explores the hidden mental load behind studio owner burnout: the constant decisions, client follow-ups, instructor concerns, marketing questions, financial worries, and unfinished tasks quietly consuming your energy. Seran explains why growing a Pilates studio or boutique fitness business doesn’t automatically make this mental load disappear—and why working fewer hours isn’t always the answer. You’ll discover how stronger systems, clearer priorities, leadership skills, and boundaries can reduce decision fatigue and help you build a profitable, sustainable studio that creates not just revenue, but the capacity to think, lead, switch off, and actually enjoy the business you’ve worked so hard to build. Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

October 5, 2026Episode 29023 min

More Clients, More Problems? What Really Happens When Your Pilates Studio Grows

More clients. Full classes. Waitlists. Growing revenue. That’s the dream… right? ✨ But what happens when your Pilates studio finally starts growing—and instead of feeling more freedom, you find yourself busier, more overwhelmed, and carrying even more responsibility? In this episode of The Pilates Business Podcast, host Seran Glanfield explores the side of Pilates studio growth that nobody really talks about: growth doesn’t eliminate problems—it changes them. Seran explains why fuller classes and more clients can expose capacity issues, why hiring instructors doesn’t automatically give you all your time back, and how systems that worked beautifully for a smaller studio can quietly stop working as your business evolves. She also dives into the important shift from being the person who does everything to becoming the leader your growing studio needs. If your Pilates business looks successful from the outside but feels increasingly exhausting behind the scenes, this episode will help you understand why—and what needs to evolve so you can continue growing without simply adding more work to your plate. Because the goal isn’t just a busy Pilates studio. It’s a profitable, sustainable boutique fitness business that gives you the capacity to keep growing—and actually enjoy what you’ve built. 💛 Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

September 28, 2026Episode 28944 min

How Smart Studio Owners Are Using AI Without Losing the Human Touch - Walla founder, Laura Munkholm

In this episode of The Pilates Business Podcast , host Seran Glanfield sits down with Laura Munkholm, co-founder of Walla Studio Management Software, to unpack the real relationship between technology and connection in a boutique fitness business. Seran and Laura explore how the strongest pilates studio owners are using AI for repeatable training and smarter reporting, why AI-generated marketing copy is quietly costing studios trust, and how the right tech stack can actually deepen client relationships instead of replacing them. From personalized client "audiences" to handwritten wow moments and leadership self-awareness, this conversation is full of practical insight for any pilates business owner trying to grow without losing what makes her studio feel human. Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

September 21, 2026Episode 28822 min

How to Stand Out as the Pilates Industry Gets More Competitive

The Pilates industry is growing—and with that growth comes more competition, more choice, and more pressure on studio owners to stand out. But does differentiation really mean adding more classes, more amenities, more content, and more to your already overflowing plate? In this episode of The Pilates Business Podcast , host Seran Glanfield shares her biggest takeaways after spending several days at a Pilates industry conference in Miami alongside studio owners, instructors, educators, franchise leaders, and other industry experts. She explores why an exceptional client experience may be your Pilates studio’s greatest competitive advantage, why building and retaining the right instructor team requires more intention than simply filling gaps in the schedule, and why successful studio ownership isn’t about reaching a point where the challenges disappear. If you want to grow a profitable, sustainable Pilates or boutique fitness business without constantly doing more, this episode will help you focus on what really matters. Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

September 14, 2026Episode 28725 min

Your Pilates Studio Is Growing… So Why Does It Feel More Overwhelming?

Your Pilates studio is growing. Classes are fuller, revenue is climbing, and new clients are walking through the door… so why does running your business somehow feel harder than before? 😵‍💫 In this episode of The Pilates Business Podcast , host Seran Glanfield explores a stage of Pilates business growth that few studio owners expect: when success creates more complexity, more responsibility, and more reliance on YOU. Seran shares why the systems and leadership habits that helped you build your studio may not be the same ones you need to scale it—and why working harder isn't the answer. From strengthening your systems and developing your team to stepping confidently into your role as CEO, you'll discover how to build a profitable, sustainable boutique fitness business that supports your growth and your life. Because the goal isn't simply more clients, more classes, and more revenue. It's creating a successful studio that doesn't require more and more of you to keep it successful. Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

September 7, 2026Episode 28624 min

Your Clients Are Leaving: The Hidden Signs of Client Churn

In this episode of The Pilates Business Podcast , host Seran Glanfield reveals the hidden signs of client churn most boutique fitness studio owners miss entirely. Clients rarely quit a Pilates studio in one dramatic moment. They quit emotionally, weeks or even months before they ever cancel, and by the time the numbers move, the decision was already made. Seran breaks down why competition is rarely the real reason clients leave, how consumer behavior in boutique fitness is driven by identity rather than transactions, and why identity-based retention will always outlast motivation-based retention. If your classes still look full but something feels off, this episode will help you catch the disconnection early. Learn more about Thrive at www.springthree.com/thrive . Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

August 31, 2026Episode 28523 min

Before You Scale Your Fitness Studio, Build These 4 Systems

Growth sounds exciting—more clients, more classes, a bigger team, maybe even another location. But if your fitness studio already feels chaotic, growth won’t fix the problem. It’ll simply make the chaos bigger. 😬 In this episode of The Pilates Business Podcast, host Seran Glanfield shares the four foundational systems every Pilates studio and boutique fitness business needs before scaling. From creating an intentional client journey that improves retention, to building team systems, simplifying decision-making, and protecting your time as CEO, Seran explains why sustainable growth starts behind the scenes. If you’re a Pilates, yoga, barre, or boutique fitness studio owner who feels like you’ve become the system in your business , this episode will help you see exactly where your next stage of growth needs to begin. Because a successful Pilates business isn’t simply one with more clients and more revenue—it’s one that can grow profitably, sustainably, and without requiring you to hold everything together. Before you push harder on marketing, hiring or expansion, it may be time to strengthen the infrastructure underneath the business. Because the goal isn’t simply to build a bigger studio. It’s to build a robust, profitable and sustainable business that can grow without losing you in the process. If you’re ready to strengthen your systems, retention, leadership and operational clarity, learn more about Thrive at springthree.com/thrive. Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

August 24, 2026Episode 28431 min

You're Not Bad at Marketing. You're Marketing the Wrong Thing.

If your Pilates studio marketing feels like a lot of work for very little return, the answer may not be to post more, create more Reels, send more emails, or spend more money on ads. The real problem might be your message. In this episode of The Pilates Business Podcast, Seran Glanfield explores one of the most common marketing challenges among Pilates, barre, and yoga studio owners: marketing the method instead of marketing what the method makes possible. Because effective boutique fitness marketing isn’t simply about creating awareness of what you offer. It’s about creating relevance. In this episode, you’ll learn: Why creating more content won’t fix an unclear marketing message The difference between marketing the “vehicle” and marketing the “destination” Why clients are buying much more than a 50-minute Pilates class How to turn studio features like small classes and expert instructors into meaningful client benefits Why broad messaging such as “build strength” or “feel your best” can become almost invisible How specificity helps the right client recognize that your studio is for them Why strong marketing joins the conversation already happening in your client’s mind How a clearer message can improve your content, sales conversations, offers, and overall studio positioning This episode is for you if you’ve been consistently posting, emailing, trying different offers, or experimenting with social media - but you still aren’t seeing the steady flow of qualified new clients you want. If you’re ready to build a more profitable, sustainable boutique fitness studio with clearer marketing, stronger systems, better retention, and a business that works as a whole, learn more about Thrive, my business coaching program for boutique fitness studio owners, at springthree.com/thrive. Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition

August 17, 2026Episode 28328 min

Full Classes, Empty Bank Account? The Truth About Running a Profitable Boutique Fitness Business

Can a fully booked schedule still leave you struggling financially? In this episode of The Pilates Business Podcast, host Seran Glanfield challenges one of the biggest myths in the boutique fitness industry—that full classes automatically equal a successful business. While a busy Pilates studio may look thriving from the outside, many studio owners are quietly battling cash flow challenges, rising payroll costs, and the overwhelming pressure of being the person their business depends on. Seran explores the critical difference between revenue and profitability, why growth without strong systems can create more stress than success, and the leadership shifts required to build a business that is both profitable and sustainable. She shares practical insights into improving margins, pricing, client retention, operational systems, and building a business that supports your life—not one that consumes it. If you're ready to stop chasing busy and start building a profitable boutique fitness business that gives you freedom, stability, and long-term success, this episode is for you. In this episode you'll discover: Why full classes don't always translate into healthy profits The hidden costs of growth without business strategy The difference between being a busy studio owner and an effective CEO How systems, pricing, and retention drive long-term profitability Why your business shouldn't rely entirely on you to succeed The mindset shift that creates a scalable, sustainable Pilates business Whether you own a Pilates, barre, yoga, or boutique fitness studio, this episode will help you rethink what real success looks like—and how to build a business that supports both your clients and the life you want Got a question for Seran? Add it here 👉 ~~~ GRAB YOUR FREE RESOURCE 👉 The Studio Owner's Guide to MASTERING REELS 📲 Follow Seran on Instagram @seran_spring_three ❤️ Loved this episode? Leave a review - your review helps spread the word about the show and I read each and every one! 🎧 Never miss a new episode! Be sure to follow or subscribe to stay up to date Work with Seran: 🌟 Join the Thrive Business Coaching Program and get smart strategies that drive growth (and profit) in your boutique fitness studio 🌟Enroll in the Marketing Intensive and get everything you need to finally master your marketing and stand out from the competition