
The Hidden Business Behind Your Apartment Search | Philipp Attensam
Finding an apartment should be simple. Yet for many people, it has become a frustrating process of endless searches, unanswered inquiries, and competition for the same few properties. But what if the problem isn't just the housing market itself, but the platforms we rely on to navigate it? Philipp Attensam co-founded Lystio to challenge how people search for homes. Since launching in March 2025, the company has grown to more than 90,000 property listings and over 1,600 real estate agents. Along the way, Philipp and his team discovered how established real estate platforms actually operate, why certain properties receive more visibility than others, and how difficult it can be to challenge an industry built around legacy business models. But the more interesting question may be whether better technology can actually make finding a home fairer, or whether it simply makes an already competitive market move faster. In this episode, we cover: • Why apartment hunting remains frustrating despite decades of technological progress • How real estate platform business models dictate which properties you see first • Why brokers pay for visibility and what that means for apartment seekers • How AI could move beyond traditional filters to understand what people actually want in a home • Whether algorithms can make housing searches fairer when hundreds compete for the same flat • What happened when Lystio challenged established competitors and faced legal threats • How Philipp built a platform with 90,000+ listings in just 18 months without coding skills • What building in a competitive industry teaches you about ambition, resilience, and personal sacrifice From the hidden economics of property rankings to the limits of technological innovation, this conversation explores who really shapes your apartment search—and whether the future of finding a home can genuinely be different. Follow & Connect: • Philipp Attensam: https://www.linkedin.com/in/philipp-attensam-ba1b342b6/ • Lystio: https://lystio.at/ • Once Upon a Student: https://www.instagram.com/once.uponastudent/ • WU Gründungszentrum: https://www.instagram.com/wu_entrepreneurshipcenter/ • Maciej Pajak (Host): https://www.instagram.com/paccmac/ Chapters: (00:00) Intro (03:12) From zero to 90,000 property listings (05:15) Convincing a major broker before launching (08:02) The frustrating apartment search that started Lystio (11:45) Building a startup with friends (15:42) Why established platforms struggle to innovate (17:14) Can AI understand what we really want in a home? (19:41) The hidden economics of real estate platforms (23:28) Why finding an apartment has become a race (27:03) Can technology actually fix the housing market? (28:48) The challenges of building a two-sided marketplace (32:01) When established competitors threaten legal action (38:53) Fundraising, ambition, and European expansion (43:53) Building a company without planning an exit (44:41) The personal cost of entrepreneurship (49:27) Rapid fire – housing, co-founders & ambition If you enjoyed this episode, please leave us a rating and follow the show on Spotify so you never miss an interview!













