New Planner Podcast

Hosted by Caleb Brown

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Episodes

319

Latest episode

Oct 2026

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About the show

Join Caleb Brown, CFP and Co-founder of New Planner Recruiting to learn how to enter the profession and find your right fit. Whether you're a CFP program student or transitioning from another career, this podcast is designed to help new Planners gain a solid understanding of the profession, the career options available, and how to accelerate their success in the long term. Tune in weekly for new episodes! Find more tools and resources for Planners and get the free Financial Planner Career Roadmap at NewPlannerRecruiting.com/Roadmap.

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60 recent

October 23, 2026Episode 30129 min

Ep #301: 23 Years into a Financial Planning Career with Sarah Mouser

What does it take to build a long-term career in financial planning without following the traditional path of becoming a lead advisor with your own book of business? Sarah Mouser, a financial planning specialist at Merit Financial Advisors, shares how she went from an accounting major and internship to building financial planning teams, developing next-generation advisors and taking on increasingly strategic leadership roles. She discusses the value of mentorship, why internships can shape a career, the different pathways available to planners and advisors, and how she built her confidence and expertise over more than two decades in the profession. Sarah also explains how technology is changing the way new planners develop their skills, why the traditional six- to eight-year development runway could become shorter, and what she looks for when hiring emerging talent. You'll learn how she approaches professional designations, why interpersonal skills and curiosity can matter more than a candidate's GPA, how to think about finding your own lane in financial planning, and why firms need to rethink how they use technology to support both clients and the next generation of advisors. You can find show notes and more information by clicking here: https://tinyurl.com/3yypyrzx

October 16, 2026Episode 30023 min

Ep #300: How to Be a Standout Student in a CFP Program with Alex Healy

Sometimes the best way to prepare for a career is to put yourself in situations that force you to grow. In this episode, we speak with Alex Healy, a financial planning student at the University of South Florida, about choosing financial planning as a career, building leadership experience in college, and finding opportunities to learn beyond the classroom. Alex shares how he discovered financial planning and why he believes student-led organisations can help bring more people into the profession. You'll learn what he looks for in a potential employer, why development, mentorship and training matter when starting a career, how internships have helped him understand different areas of financial planning, and how leadership and public speaking have helped him build confidence. Alex also shares his advice for students entering the profession, including why putting yourself in uncomfortable situations can create valuable opportunities. You can find show notes and more information by clicking here: https://tinyurl.com/4hy57t23

October 9, 2026Episode 29931 min

Ep #299: Changing Careers and Starting a Firm from Scratch with Nicole Burdick

What happens when you apply for an administrative role in financial planning and unexpectedly find yourself on the advisor track instead? Nicole Burdick of Money Maven Financial shares how she went from wanting a safe, behind-the-scenes role to building a career as a financial planner, navigating the challenges of finding clients, learning the profession without a traditional apprenticeship, and developing confidence along the way. You'll learn how her earlier experience running a small business helped her adapt, why a collaborative workplace made such a difference, and what she learned from some of the most difficult years of her career. Listen in as Nicole explains how she built a planning-led business model, balanced growing her practice with motherhood and family life, and decided what to delegate as her business evolved. She also discusses charging separately for financial planning, setting an investment minimum, using boundaries to shape her client base, and the role the CFP curriculum played in filling gaps in her knowledge. For newer planners and career-changers, Nicole shares practical lessons on building confidence, knowing what you don't need to do yourself, and giving yourself room to pivot when things don't go according to plan. You can find show notes and more information by clicking here: https://tinyurl.com/bdcfw4en

October 2, 2026Episode 29826 min

Ep #298: Leaving the Legal Profession and Launching a Firm with No Experience with Zachary Zwillinger

Changing careers after more than a decade in one profession is a big leap, but starting over doesn't necessarily mean starting from scratch. Zachary Zwillinger spent 12 years as a securities litigator before leaving the legal profession to build his own fee-only financial planning firm, bringing skills and experience from his legal career into an entirely new field. In this episode, Zach shares how he transitioned from lawyer to financial planner, why he launched his own firm rather than join an established practice, and how his legal background helped him tackle CFP education, compliance, and client work. Listen in to learn how he developed a flat-fee model for young lawyers, found his first clients, and built a niche. Zach also discusses the financial preparation that gave him the freedom to change careers, what he's learned from his first year in business, and his advice for planners considering a career change or launching their own firm. You can find show notes and more information by clicking here: https://tinyurl.com/4zc5828t

September 25, 2026Episode 29723 min

Ep #297: Pivoting from a Successful Career in Technology to Financial Planning with Kimberly Keesler Herrera

Changing careers after 25 years in another industry is one thing. Starting again at the bottom of the ladder is another. Kimberly Keesler Herrera, Associate Advisor at Tessara Wealth, made that leap from a successful career in tech into financial planning, approaching the transition with plenty of research, a financial runway, and a willingness to be the "kindergartner" again. Listen in to hear how Kimberly researched different firm models, why she chose the RIA path, how she prepared for the financial realities of starting over, and how she has used skills from her previous career to build confidence in a new one. She also shares why approaching firms like a prospective client can be a valuable way to learn about the profession and make connections. Her experience offers a practical look at what career-changers can expect when entering financial planning, so make sure to tune in! You can find show notes and more information by clicking here: https://tinyurl.com/4t6sypzv

September 18, 2026Episode 29632 min

Ep #296: Changing Careers and Launching a Firm Without Lead Planner Experience with Shawn Tydlaska

What does it take to break into financial planning? Today's guest is Shawn Tydlaska, Founder & CEO of Tessara Wealth, who joins the show to share how he found his right fit in the industry after struggling to find the right opportunity. You'll learn why Shawn ultimately decided to start his own firm (without ever having been a lead planner or having a single client), why he pursued the CFP designation, and how he built a financial planning process designed around the needs of younger professionals. Listen in as Shawn opens up about the lessons he learned from growing his firm too quickly, evolving his target client, and navigating imposter syndrome. You'll also hear how he found his first client and eventually built a team serving more than 130 people. And don't miss Shawn's advice for new planners and career-changers about finding your fit and building confidence. You can find show notes and more information by clicking here: https://tinyurl.com/5t562es6

September 11, 2026Episode 29528 min

Ep #295: Changing Careers to Become a CFP with Adam Van Deusen

What does it really take to successfully change careers and break into financial planning without starting completely from scratch? In this episode, we sit down with Adam Van Deusen, Financial Planning Nerd at Kitces.com, to explore his journey from journalism and international relations into financial planning. Adam shares how he discovered the fee-only planning world, tested the waters through education and volunteer work, earned his CFP® certification, and prepared for an initial 50% pay cut to make the career change. Listen in to learn how he identified the type of financial planning firm and role that suited his strengths, found his first paraplanner position, and gained valuable experience working alongside multiple lead advisors. You'll also hear why he eventually moved from client-facing planning to Kitces.com, how he gradually expanded his responsibilities by testing new opportunities, and how pro bono financial coaching has allowed him to continue working directly with clients. Plus, Adam offers practical advice for career-changers and new planners on building professional skills, networking, gaining client-facing experience, and leveraging strengths beyond technical financial planning knowledge. You can find show notes and more information by clicking here: https://tinyurl.com/4nxemhj9

September 4, 202627 min

Special Episode: Compensation Data Points with Caleb Brown and Jesse Lineberry

What are financial planners really worth in today's job market? And what does that mean for firms trying to attract and retain top talent? In this episode, I'm joined by Jesse Lineberry to unpack the latest New Planner Recruiting Salary Survey and what the data reveals about compensation across different experience levels, geographic regions, and firm types. You'll learn how asking salaries have changed since 2021, why experienced CFP professionals continue to command a significant premium, and where compensation is growing fastest across the country. Listen in as we explore the impact of AI on financial planning recruitment, the growing competition for entry-level talent, and why career changers may become an increasingly important source of future planners. You'll also hear real examples of accepted, negotiated, and rejected offers, as well as what compensation ranges look like for students, paraplanners, associate advisors, and lead advisors. Don't miss getting practical insights for both firm owners building their teams and planners evaluating their next career move. You can find show notes and more information by clicking here: https://tinyurl.com/mpfve4yz

August 28, 2026Episode 29423 min

Ep #294: Intern to Partner with Brittany Brinckerhoff

What does it take to go from a college student with a math degree and no financial planning experience to a partner at a wealth management firm? In this episode, Brittany Brinckerhoff shares the unconventional path that took her from an internship she knew almost nothing about to a decade-long career at Hilltop Wealth Advisors. You'll learn how an internship helped her discover financial planning, why she took the Series 7 and 65 while still in college, and how she transitioned from intern to paraplanner—and eventually lead advisor. Listen in as Brittany offers practical lessons for newer planners on building confidence, finding mentors, networking, and navigating the different stages of an advisory career. She also explains how Hilltop has evolved its career tracks to help newer advisors reach client-facing work sooner, how the firm approaches business development without relying on cold calling, and why she believes the human side of financial planning will remain essential even as technology and AI advance. You can find show notes and more information by clicking here: https://tinyurl.com/29uhpwxt

August 21, 2026Episode 29323 min

Ep #293: Family Office to RIA with Lonniece McDonald

How can you decide which path is right for you? Today, I'm joined by Lonniece McDonald, an associate wealth advisor at HIGHLAND Financial Advisors. Lonniece opens up about how she discovered financial planning and earned her CFP, her transition from a large family-office environment to a smaller boutique RIA, and how internships helped her explore different areas of finance. Listen in to learn what she values about working with a smaller team, as well as what she believes newer planners should focus on as they build their careers. You'll also hear what has been central to Lonniece's development as a planner, her take on AI, and what we can do to increase awareness of the profession and encourage more women to pursue CFP careers. You can find show notes and more information by clicking here: https://tinyurl.com/mr2nhanz

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