MviPodcast

"What is Growth Marketing? Is it a thing? is that a career path I can pursue? This and many more are some of the questions people have regarding growth marketing. Being one of the most controversial topics on Twitter in the tech marketing community, Growth Marketing seems to be one topic many marketers, businesses, and startup founders don't seem to grasp. In this episode of MViPodcast, we sat with Peace Itimi, one of the most listened-to voices in Marketing in Africa to discuss what exactly is growth marketing and how to use it to grow your business. A TED X Speaker, and Director of Marketing at SmileID, and Chief Executive at Founders Connect, Peace Itimi is a Multifaceted Marketing Leader with seven years of experience in both agency & client. Her work has spanned both consumer-focused & B2B products. This episode touches on Growth Marketing, Peace's early days in Benin City, Nigeria, and also the back story of how she has been able to achieve all that she has. If you enjoyed this episode, don't forget to tweet at us at @mvipodcast across all social media platforms.

Storytelling is one of the most crucial parts of marketing but it's slept on because most people don't see "instant" results. In this episode of MviPodcast, we are joined by Victor Fatanmi, the CEO & Co-Founder at Fullgap, a platform freelancers use for Project Management, invoicing, payments, and more! In this episode, he will show you how you can use storytelling to drive business and brand growth by crafting compelling narratives. Enjoy! Follow us on all social media platforms @mvipodcast.

Ever wonder why some businesses thrive while others struggle? The secret lies in building tenacity and implementing strategies that ensure long-term success. In this episode of MviPodcast, we reveal four powerful strategies to elevate your business. Tune in to discover the keys to sustainable growth and set your business apart from the competition. Check out the article by Dr Ola Brown - https://medium.com/@drola/the-mystery-of-market-size-in-nigeria-a7c863f537bb Follow us across social media @mvipodcast

What are the best strategies to drive sales for a B2B company? How can you get quality leads and convert them to customers? In today's episode of MViPodcast, we had a conversation wtih Edidiong Ekong, a B2B sales expert who has worked with organizations like Boomplay, Payday, and some of the best brands in Africa. As a B2B sales expert, Edidiong shows us different strategies B2B businesses can use to drive growth.

What marketing lessons can businesses and startups learn from Musicians? What makes a song go viral and others don't and what lessons can businesses learn from this? In this episode of MviPodcast, we spoke with Melissa Kariuki, the CEO/Co-Founder at Whip Music, a tech startup that helps artists get their music heard. Having worked with Google, Bain & Company, H&M, the Gates Foundation, and INSEAD, she has gained a wide range of marketing experience and is now using that knowledge to drive growth for her startup. If you are a business owner or startup founder and want to learn marketing strategies that can help you drive growth for your business, this is a must listen!!!!

Have you ever wondered why some brands have so many users and customers while others struggle? The answer is simple! These brands have hacked how to create ad campaigns that convert! In this episode of MviPodcast, we discussed the different strategies you can use to create ad campaigns that convert. We also looked into various use cases, techniques, and methods you can use to create amazing ad campaigns! If you loved today's episode, kindly hit the subscribe or follow button on whatever platform you are listening. You can also follow us on X and Instagram @mvipodcast. If you heard something in today's episode that stood out, tweet it using the hashtag #MviPodcastWithMiltonTutu. If you enjoyed today's episode and you'd love to tip us, use the link bit.ly/tipmvipodcast Read less

Have you ever wondered how to grow your business from 0-1K users or customers? In this episode of MviPodcast, we talked with Feranmi Ajetomobi, country manager at Cenoa. In this conversation, Feranmi broke down exactly how you can achieve product growth, he also gave examples from brands like Cowrywise where he previously led growth. If driving growth for a product is something that interests you, this episode is for you! In this episode, you will learn; Strategies you can use to attract your first 1,000 users Different channels you can use to drive growth for your product Case studies on driving product growth and so much more! If you loved today's episode, kindly hit the subscribe or follow button and follow us on X and Instagram @mvipodcast. If you heard something in today's episode that stood out for you, tweet it using the hashtag #MviPodcastWithMiltonTutu. If you enjoyed today's episode and you'd love to tip us, use the link bit.ly/mvipodcast

Building Marketable Products is not just an art, there is a science to it. Everyone is building a product but the question is, is it marketable? In today's episode of the Marketing, Vibes & Inshallah Podcast, Milton dissected exactly how you can build a marketable product that is worth talking about. At the end of this episode, you will learn; 1. How to build a marketable product 2. Things to know before you start product development 3. How to find your Unique Selling Point 4. and so much more! If you loved today's episode, kindly hit the subscribe or follow button and follow us on X and Instagram @mvipodcast. If you heard something in today's episode that stood out for you, tweet it using the hashtag #MviPodcastWithMiltonTutu. If you enjoyed today's episode and you'd love to tip us, use the link bit.ly/mvipodcast