Mojo: The Meaning of Life & Business

Welcome to another episode of MOJO: The Meaning of Life and Business, where we delve into the intricate dance between personal growth and entrepreneurial ambitions. In this episode, Jennifer Glass embarks on a fascinating conversation with Sam Millunchick, a seasoned leader, coach, and rabbi who has dedicated over 15 years to honing his skills in service of others. Sam shares his journey from leading military teams to building a robust community, and now, empowering entrepreneurs with lessons he's learned the hard way.Throughout their discussion, Sam and Jennifer explore the profound impact of mindset on achieving dreams and aspirations, whether in life or business. Sam emphasizes the concept of "sovereignty," encouraging leaders to respect the individuality of others and embrace their unique perspectives. This episode offers listeners practical insights into developing effective communication skills, fostering genuine connections through empathy, and aligning visions for collective success.Sam also provides valuable advice on handling setbacks, understanding the subtle art of persuasion, and embracing the 'no' in sales and life. He shares how his experiences have taught him to lead with heart, helping others to convey their messages with clarity and impact.Join us for an enlightening episode that promises to equip you with the strategies and tools necessary for living a fulfilling life and running a successful business. From mindset shifts to communication frameworks, Sam's wisdom will inspire you to lead with purpose and authenticity, crafting a legacy that both you and those around you can be proud of.About my guest: After more than 15 years of leading teams in the military and building a community of 850+, Rabbi Sam Millunchick is helping founders and entrepreneurs apply lessons that he's learnt the hard way. Connect with Sam on LinkedIn and on the web at http://pathoslabs.coKeywords: MOJO, Meaning of Life, Business, Mindset, Leadership, Public Speaking, Communication, Influence, Persuasion, Sovereignty, Vision, Emotional Intelligence, Ethos, Pathos, Logos, Credibility, Authority, Trust, Motivation, Success, Failure, Respect, Teamwork, Coaching, Entrepreneur, Goals, Dreams, Spiritual Leader, Relationships, Emotional Beings

Welcome to a captivating episode of MOJO: The Meaning of Life and Business, where we delve into the intricate world of digital marketing. Your host, Jennifer Glass, is joined by the innovative Corey Morris, Founder and CEO of Voltage, a top-tier digital agency specializing in digital marketing and website solutions. Corey, an expert in crafting digital strategies, authored the Digital Marketing Success Plan, which outlines the necessity of a documented, objective, and accountable marketing plan in today’s rapidly shifting digital landscape.In this episode, Jennifer and Corey share their passion for marketing and explore the diverse channels and strategies that businesses must navigate to succeed online. Corey introduces his START process, a five-step framework designed to help businesses develop a comprehensive digital marketing plan. He emphasizes the importance of defining a clear strategy that aligns with business objectives and leverages effective tactics to achieve measurable results.The conversation highlights strategies for optimizing conversion rates, managing resources, and adapting to new technologies like AI to stay ahead in the digital game. Jennifer and Corey also draw valuable parallels from Disney’s marketing and operational strategies, demonstrating how branding and consistent messaging can transform customer experience and engagement.Join us as we unpack these valuable insights and equip you with the tools to enhance your digital marketing efforts. Whether you're a seasoned marketer or just beginning your journey, this episode offers actionable advice and inspiring stories to help drive your business forward in a digital-first world.About my guest: Corey Morris is the founder and CEO of Voltage, a premier digital agency focused on digital marketing and websites. He authored The Digital Marketing Success Plan that details why companies need a documented, objective, and accountable digital marketing plan in today's era of unprecedented change in the digital marketing industry. Connect with Corey on Facebook, LinkedIn, and on the web at https://voltage.digital/Keywords: Digital marketing, Marketing plan, Strategy, Tactics, ROI, KPI, Website conversion, Content creation, Social media, Search engine optimization, Google Ads, Analytics, Target audience, Measurement, Brand strategy, AI, Online marketing, Offline marketing, Resource planning, Application phase

Welcome to another insightful episode of Mojo: The Meaning of Life and Business, where we explore the compelling crossroads of personal enrichment and professional growth. In today's conversation, host Jennifer Glass sits down with Anna Van Agtmael, the visionary founder of Wandering Roots, an organization dedicated to designing adventure retreats for women worldwide.Anna shares her deeply personal journey into the world of retreats, which began as a path to recovery and self-discovery following surgery. Her transformative experience with yoga and the power of communal vulnerability inspired her to combine her passions for travel and personal growth into creating retreats that offer participants a unique opportunity to pause, connect, and reflect. Anna discusses how retreats can serve as critical interventions, not just in personal life, but in the corporate world too, strengthening team dynamics and organizational cultures.Throughout this episode, the duo delves into practical strategies for planning successful retreats, emphasizing the need to balance rich content with downtime to prevent participant fatigue. Anna offers tried-and-true advice on tailoring retreats to meet the needs of different audiences, stressing the importance of market research to ensure alignment with attendees' preferences.Whether you’re an entrepreneur eager to host impactful retreats or someone looking to rejuvenate personal well-being through these immersive experiences, Anna’s expertise will guide you through the process. The episode also touches on adapting to virtual settings, offering a fresh perspective on engagement in an increasingly digital age.Join us to discover how thoughtfully crafted retreats can not only bring people together but also propel them toward meaningful change and achievement. This episode is a must-listen for anyone wanting to harness the power of retreats for personal and business success.About my guest: Anna VanAgtmael is the founder of Wandering Roots. She hosts adventure retreats for women all over the world and helps entrepreneurs plan and host their own profitable retreats.Connect with Anna on Facebook, LinkedIn, Instagram, and on the web at https://retreatsthatdontsuck.comKeywords: Mojo podcast, life and business intersection, Jennifer Glass, retreats, team building, organization retreats, personal retreats, How I Met Your Mother, interventions, value of retreats, Anna Van Agtmael, Wandering Roots, adventure retreats, entrepreneurs, profitable retreats, yoga retreat, silent retreats, virtual retreats, planning retreats, market research, nonprofit organizations, board retreats, group coaching, mastermind groups, content overload, target audience, wellness, travel guides, work-life balance, and success definition.

Welcome to another engaging episode of MOJO: The Meaning of Life and Business, where host Jennifer Glass delves into the often underestimated importance of tracking website conversions. In this episode, Jennifer is joined by Mark Harbeke, an expert in marketing analytics and founder of Harbeke Marketing, who brings a wealth of experience dating back to 2006. As many businesses invest significant resources into developing their websites, it's crucial to understand how visitors interact with these sites and convert into customers.Mark discusses his journey from journalism into marketing analytics, detailing the evolution of tools like Google Analytics 4 (GA4) and Google Tag Manager (GTM) to aid in this process. He breaks down the transition from GA3 to GA4, emphasizing the enhanced reporting capabilities and user-friendly interfaces that make it easier for business owners to track user engagement. Additionally, Mark introduces the concept of GTM, explaining its role in creating custom tracking events that shed light on the effectiveness of specific calls to action (CTAs) on a website.Listeners will discover the critical nature of analyzing unique visits, user paths, and other data points to optimize their websites and improve their return on investment. For those feeling overwhelmed by technical jargon, Mark and Jennifer ensure the discussion remains accessible, highlighting how even non-tech savvy individuals can implement and benefit from these tools. Furthermore, they touch upon the use of UTM parameters for detailed tracking of campaign performances.Whether you're a small business owner or part of a marketing agency, this episode offers practical insights and actionable steps to make your website work harder for you. Dive into this comprehensive discussion to enhance your understanding of GA4 and GTM and discover strategies to maximize your website’s impact on your business success.About my guest: Mark Harbeke has been in the marketing industry since 2006 and founded his company, Harbeke Marketing in 2023. Mark helps small businesses to improve their website conversion tracking, including clients of marketing agencies and fractional CMOs. He also offers a video course that helps service business owners and solopreneurs to grow their leads pipelines.Keywords: Website conversion tracking, GA4, Google Analytics, Harbeck Marketing, website optimization, small business marketing, website conversion tools, website data analysis, user experience reports, e-commerce transactions, unique visitors, mobile visits, desktop visits, demographic data, GTM, Google Tag Manager, conversion events, UTM, Urchin Tracking Module, link tracking, form submissions, call-to-action tracking, conversion rate improvement, Facebook retargeting, Ad return on investment, website usability testing, online marketing strategies, analytics reporting, website traffic sources, email campaign tracking, lead generation analytics

This week's episode is a special one as part of Podcasthon.org's global efforts to make an impact and help a non-profit organization. -------------Welcome to another powerful episode of MOJO: The Meaning of Life and Business. In this special installment, our host Jennifer Glass joins the global initiative of Podcasthon, alongside 1600 other podcasts, to spotlight and support charitable organizations. Jennifer passionately advocates for St. Jude Children's Research Hospital, a cause close to her heart. She shares the inspiring legacy of Danny Thomas, the comedian-turned-philanthropist who founded St. Jude with a vision of ensuring that no child is denied treatment based on their family’s financial situation.Jennifer highlights the phenomenal strides St. Jude has made in childhood cancer research, drawing attention to the staggering increase in survival rates for acute lymphoblastic leukemia (ALL) from 4% to about 90%, thanks to their pioneering research and protocols. She makes a heartfelt appeal to listeners to consider making even modest contributions, stressing how every dollar can facilitate research and provide comprehensive care, including housing, food, and travel for families facing the great challenge of childhood illness.In this episode, Jennifer also shares a unique offering: the opportunity to have your name or company featured in her upcoming book with a donation to St. Jude, thereby extending your generosity into a lasting legacy. Join us as we explore the profound impact we can collectively make in ensuring no child suffers from cancer or other debilitating childhood illnesses in the future. Discover how your participation, whether through donations or spreading the word about St. Jude, can be a beacon of hope for families worldwide. Let’s come together to support this life-saving mission and envision a future where childhood is defined by play and growth, not hospital stays.About Jennifer: Jennifer Glass, host of the podcast "MOJO: The Meaning of Life and Business," is a passionate advocate for charitable causes, particularly St. Jude's Children's Hospital. As part of the global charitable initiative, Podcasthon, Jennifer and approximately 1600 other podcasts are dedicating episodes to raise awareness and support for various charitable organizations. Deeply committed to the mission of St. Jude's, Jennifer expresses a heartfelt desire to see a world where the hospital is no longer needed, as she dreams of a future without childhood illness. Through her platform, she encourages listeners to join her in supporting this incredible organization and others working to make a difference.Connect with Jennifer on LinkedIn and on the web at https://www.bgsicoaching.com#StJude #Charity #Podcasthon

In this engaging episode of MOJO: The Meaning of Life and Business, host Jennifer Glass welcomes the multifaceted Shaté Hayes, a seasoned pro in mastering the art of career transitions. Hayes, whose journey spans from professional dancer and choreographer to career coach and executive, brings a wealth of experience in navigating significant career changes with clarity and intention. Throughout their conversation, Jennifer and Shaté dive deep into the nuances of pivoting in one's personal and professional life, emphasizing the role of strategic planning and self-reflection.Listeners will learn about the pivotal moments that prompted Shaté's career shifts and the invaluable lessons she's gathered along the way. Shaté shares insights on how to handle mental roadblocks and imposter syndrome that often accompany transitions. The episode also offers practical advice on leveraging your existing skills, finding alignment in your career path, and the critical role of networking in achieving your career goals.Whether you are at the crossroads of a career change or simply seeking guidance on how to align your professional life with your personal aspirations, this episode provides actionable strategies and inspiration. Tune in to discover how you can embrace change courageously and strategically to embark on a rewarding and purposeful professional journey.About my guest: From professional dancer and choreographer to adjunct dance professor teaching her students how to build sustainable careers to full-time career coach turned career program exec for EdTech organizations—Career Steward Founder & CEO, Shaté Hayes, has mastered the art of professional transition. Whether you’re changing careers, re-entering the workforce, building a team for the first time, or establishing a service-based business, she can help you navigate your transition with more purpose, clarity, and confidence.Connect with Shaté on Facebook, LinkedIn, Instagram, and on the web at https://www.careersteward.coKeywords: Career transition, professional pivot, workforce development, job market, job search, professional evolution, career change, mental roadblocks, financial considerations, career coaching, self-reflection, self-awareness, networking, career planning, resume building, job promotion, independent work, entrepreneurial journey, career alignment, strategic planning, personal growth, imposter syndrome, career fulfillment, job satisfaction, career counseling, corporate role, work-life balance, career goals, career opportunities, career transition support

In this enlightening episode of "MOJO: The Meaning of Life and Business," host Jennifer Glass is joined by Paige Arnoff-Fenn, the founder and CEO of Mavens and Moguls, a renowned global branding and digital marketing firm. Known for working with high-profile clients such as Microsoft, Virgin, and The New York Times, Paige lends her expertise on the importance of personal branding in a rapidly changing digital landscape. Jennifer opens the discussion with intriguing questions about identity and career resilience, referencing past market disruptions like the 2008 real estate collapse and the transformative impact of the COVID-19 pandemic. Together, they explore how personal branding can act as a safety net and a launchpad, allowing professionals to remain visible and appealing even when industries transform. Paige argues convincingly that everyone is a brand today, emphasizing the necessity of maintaining a robust online presence. She shares strategies for professionals across various industries to define and enhance their unique brands, ensuring they stand out not just in their current roles but also as they evolve. Whether you're navigating the early stages of your career or seeking to redefine your professional identity, this episode provides invaluable insights to help you ensure your brand remains impactful and enduring. Join Jennifer and Paige as they unpack the secrets to cultivating a brand that ensures you remain top of mind, regardless of where your professional journey may lead.About my guest: Paige Arnof-Fenn is the founder & CEO of global branding and digital marketing firm Mavens & Moguls based in Cambridge, MA. Her clients include Microsoft, Virgin, The New York Times Company, Colgate, venture-backed startups as well as non profit organizations. She graduated from Stanford University and Harvard Business School. Paige serves on several Boards, is a popular speaker and columnist who has written for Entrepreneur and Forbes.Connect with Paige on LinkedIn and on the web at http://www.mavensandmoguls.comKeywords: Personal branding, digital marketing, pandemic online presence, target audience, real estate collapse, branding oneself, global branding, speaker recognition, emotional connection, entrepreneurs, visibility in a digital world, consistent messaging, branding superpower, consulting firms, networking events, market research, social media platforms, authentic storytelling, career transition, work ethic, snarky social media presence, blog contribution, community involvement, business success, client relationships, consistency in branding, elevator pitch, entrepreneurial storytelling, showcasing expertise, defining success, online branding

Welcome to another episode of MOJO: The Meaning of Life and Business, where we delve deep into the key elements that shape our personal and professional worlds. In today's episode, host Jennifer Glass is joined by the dynamic Janice Debo, an experienced sales and marketing professional and an inspiring author. Together, they embark on an enlightening discussion about the essential traits of courage, confidence, and connections.Janice, who hails from North Carolina, shares her transformative journey from growing up as a preacher's kid—often moving and facing the challenges of new environments—to finding her voice and establishing a successful career. With over 20 years in sales and marketing, Janice has channeled her experiences into writing a book that serves as a guide to nurturing courage and confidence.As Janice recounts her experiences, she highlights the significance of understanding one's past to harness courage and confidence in the present. A natural storyteller, Janice reveals the genesis of her "Courage, Confidence, Connections" journal, a tool aimed at helping others find strength in their stories and overcome personal and professional hurdles.Throughout the episode, listeners are invited to reflect on their own journeys and the courage they've shown along the way. Whether you've faced public speaking fears or taken bold steps in your career, this conversation offers profound insights and encouragement.Join us as we explore Janice's decision to document her life lessons, her insights into embracing authenticity, and her powerful message that success begins with understanding and embracing who you truly are. This episode is not just about building courage and confidence—it's about inspiring you to take those first steps toward a more empowered and fulfilled life. Tune in to feel inspired, motivated, and ready to ignite your own courage and confidence in both life and business.About my guest: Janice Debo is a native North Carolinian, born and raised there as a preacher's kid. She spent the majority of my life in central North Carolina with over 20 years in sales and marketing during her career.Connect with Janice on Facebook, LinkedIn, and on the web at https://www.janicedebo.comKeywords: courage, confidence, connections, MOJO podcast, Jennifer Glass, Janice Debo, preacher's kid, moving schools, personal growth, public speaking, storytelling, life experiences, finding your voice, journaling, blogging, book writing, radio broadcasting, author friend, publishing business, self-awareness, life challenges, personal development, success, authenticity, integrity, overcoming obstacles, inner strength, mental health support, crisis support, 988 helpline, personal transformation.

In this engaging episode of MOJO: The Meaning of Life and Business, host Jennifer Glass welcomes SEO expert Senthilkumar Subramanian ("Senthil") to unravel the intricacies of search engine optimization. As the founder of SEO with Senthil, Senthil brings a wealth of knowledge, including his achievement of generating over $1 million in revenue through masterful SEO techniques in his previous businesses. Senthil shares the inspiring story of how he stumbled into the SEO world thanks to a birthday gift from his father—a transformative Internet marketing program. Together, Jennifer and Senthil explore the fundamental principles of SEO, emphasizing the creation of quality content that resonates with users and impresses search engines like Google. Senthil provides actionable advice on identifying the right keywords through meticulous research, aligning content with user intent, and nurturing potential customers.Moreover, the episode delves into the economics of SEO versus paid advertising on platforms like Google, highlighting SEO as a sustainable, long-term strategy for acquiring leads without escalating costs. Senthil explains the crucial elements of on-page optimization, such as enhancing user experience and speed, and reveals the power of link building for credibility. He cautions against replicating competitor content and emphasizes the necessity of originality and maintaining one's unique voice, even when leveraging AI tools. Senthil also touches on the role of multimedia, like videos and images, in enriching user engagement. Listeners will gain an understanding of how to maintain SEO efforts over time, and the importance of continuously refining content to maintain top search rankings. This episode is a must-listen for anyone eager to elevate their digital marketing strategy, offering a roadmap to being found by the right audience online.About my guest: Senthil is the founder of SEO with Senthil. Using his 5 Step Jumpstart Your SEO system, Senthil ranked for 100s of keywords on Google Page 1 and made over $1 million in revenue across his printing business and art studio business which he's since sold. Senthil is passionate about impactful SEO education that brings results and is accessible to all business owners.Connect with Senthil on Facebook, LinkedIn, Instagram, TikTok, and on the web at https://www.seowithsenthil.com/And make sure to check out the review management platform we mentioned at RecommendStation.com.

Welcome to another episode of MOJO: The Meaning of Life and Business, where we explore the intersections of personal challenges and professional growth. In today's episode, host Jennifer Glass engages in a profound conversation with her incredible guest, Dr. Kimberly Harms. Dr. Harms is a woman of many hats, having served as a dental school professor, a grief counselor, and even a death doula. She has also been a school board chair, president of an international women's organization, an award-winning author, and a distinguished international speaker on the topics of grief, conflict, and legacy planning. With personal experiences of tragic loss and a thriving professional career, Dr. Harms offers unique insights into navigating the complex journey of grief and professional responsibilities. Together with Jennifer, they delve into managing emotions, building supportive workplace cultures, and creating a lasting legacy. Join us for an insightful discussion that bridges the emotional and pragmatic aspects of life and business.About my guest: Dr. Kimberly Harms has been around the block in life. She has served as a Commissioned Officer in the United States Public Health Service, a dental school professor, a grief counselor, a death doula, a clinical dentist, a school board Chair, President of an international women’s organization, an award-winning, best selling author and international speaker on the topics of grief, conflict and legacy planning. She has also suffered many personal losses, including the deaths by suicide of her mother and son and the death by broken heart of her husband after their son’s death. Connect with Kimberly onFacebookand on the web at https://www.drkimberlyharms.com